Content Remains King in the Future of Video in India
Retrieved on:
Monday, April 17, 2023
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"Quality of content has always been very good in India, but now it is easier for Indian content to travel across the world.
Key Points:
- "Quality of content has always been very good in India, but now it is easier for Indian content to travel across the world.
- With the explosive growth of OTT and original content in India, the MIB also remained committed to the fight against piracy.
- Sushant Sreeram, Country Director, Prime Video India, talked about the importance of authenticity in a market as diverse as India.
- The Future of Video India is proudly sponsored by AKAMAI, Bharucha & Partners, INVIDI, Magnite, MEASAT, PubMatic and Samsung Ads.