PEPSICO


Associated tags: PepsiCo, PEP

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GATORADE® LAUNCHES FUEL TOMORROW, A NEW GLOBAL PLATFORM THAT ADDRESSES EQUITY IN SPORT

Retrieved on: 
Thursday, May 9, 2024

LONDON, May 9, 2024 /PRNewswire/ -- To cement Gatorade's commitment to transforming participation in sport across the world, the iconic PepsiCo drinks brand is launching its global programme, Fuel Tomorrow, by committing to help 2,500,000 teens across the world access the life changing power of sport by 2030.

Key Points: 
  • Gatorade continues to fuel young adults to keep active to unlock the life-changing power of sport on a global scale.
  • The programme, originally Gatorade's U.S equity in sport platform, is being expanded globally following research conducted by Gatorade.
  • It surveyed 2,500 parents of teens aged 13-17 from numerous markets and identified the biggest barriers preventing teens from playing or staying in sport.
  • As a result of the survey, the Fuel Tomorrow global platform will roll out three international programmes to address the barriers and gaps found within the research.

GATORADE® LAUNCHES FUEL TOMORROW, A NEW GLOBAL PLATFORM THAT ADDRESSES EQUITY IN SPORT

Retrieved on: 
Thursday, May 9, 2024

LONDON, May 9, 2024 /PRNewswire/ -- To cement Gatorade's commitment to transforming participation in sport across the world, the iconic PepsiCo drinks brand is launching its global programme, Fuel Tomorrow, by committing to help 2,500,000 teens across the world access the life changing power of sport by 2030.

Key Points: 
  • Gatorade continues to fuel young adults to keep active to unlock the life-changing power of sport on a global scale.
  • The programme, originally Gatorade's U.S equity in sport platform, is being expanded globally following research conducted by Gatorade.
  • It surveyed 2,500 parents of teens aged 13-17 from numerous markets and identified the biggest barriers preventing teens from playing or staying in sport.
  • As a result of the survey, the Fuel Tomorrow global platform will roll out three international programmes to address the barriers and gaps found within the research.

7-Eleven, Inc. to Release New Limited Edition Gatorade Thirst Quencher Flavor: Midnight Ice

Retrieved on: 
Wednesday, May 8, 2024

IRVING, Texas, May 8, 2024 /PRNewswire/ -- 7-Eleven, Inc. is bringing the first taste of midnight to stores nationwide with a new limited-edition flavor of Gatorade Thirst Quencher – Midnight Ice. The release marks the first time Gatorade will be offered in a midnight-inspired color. The crisp and refreshing new flavor will be available exclusively in 28-ounce bottles at participating 7-Eleven®, Speedway® and Stripes® stores.

Key Points: 
  • IRVING, Texas, May 8, 2024 /PRNewswire/ -- 7-Eleven, Inc. is bringing the first taste of midnight to stores nationwide with a new limited-edition flavor of Gatorade Thirst Quencher – Midnight Ice.
  • The Midnight Ice Thirst Quencher is perfect for our shoppers who want to support their athletic performance ability without sacrificing great taste," said Dennis Phelps, Senior Vice President, Merchandising (Vault & Proprietary Beverages) at 7-Eleven.
  • Gatorade Thirst Quencher is the most thoroughly researched sports beverage in the world.
  • For a limited time, customers can get two bottles of Gatorade Thirst Quencher Midnight Ice for just $5, while 7Rewards® and Speedy Rewards® members can get 3 for $6.

Marias Gamesa® Encourages Connection Among Latina Moms with the Return of Cafecito Con Marias Gamesa Campaign and Virtual Community

Retrieved on: 
Tuesday, May 7, 2024

PURCHASE, N.Y., May 7, 2024 /PRNewswire/ -- Ahead of Mother's Day, the iconic Mexican cookie brand Marias Gamesa® is bringing back Cafecito con Marias Gamesa, a platform offering a virtual community of support for Latinas navigating motherhood in the U.S. This year, Marias Gamesa is partnering with parenting podcast Super Mamás to explore the topics of relationships and prioritizing personal interests after the brand's recent survey revealed Latina moms aren't leaning on their village of support, including their own moms or mother figures.

Key Points: 
  • Marias Gamesa is helping Latina moms connect with a supportive virtual community.
  • 62% of Latina moms report feeling relieved after connecting with their own mothers after challenging parenting moments.
  • While 64% of Latina moms said they have support systems, 20% aren't using them and face tough parenting moments alone.
  • 83% of Latina moms reported feeling judged for their parenting decisions, with meal choices being the common source of scrutiny.

PopCorners® Bets Big on the Kentucky Derby to Debut New Limited-Time-Only Jalapeño Popper Flavor

Retrieved on: 
Wednesday, May 1, 2024

PLANO, Texas, May 1, 2024 /PRNewswire/ -- And they're off! … PopCorners®, that is. As a brand known for breaking convention, PopCorners is adding a new flavor to its stable – PopCorners Jalapeño Popper, a limited-edition flavor that offers a mix of jalapeño heat with the taste of smooth and savory cheese. The new take on a classic with a kick joins other fan favorite flavors, White Cheddar, Kettle Corn, and Sea Salt.

Key Points: 
  • As a brand known for breaking convention, PopCorners is adding a new flavor to its stable – PopCorners Jalapeño Popper, a limited-edition flavor that offers a mix of jalapeño heat with the taste of smooth and savory cheese.
  • The new take on a classic with a kick joins other fan favorite flavors, White Cheddar, Kettle Corn, and Sea Salt.
  • Kentucky Derby Week attendees will get the first chance to try the newest flavor at the PopCorners Snackbook on the Churchill Downs grounds on May 3 and 4.
  • "In developing the new Jalapeño Popper flavor, we saw an unmet desire for spicier options in the snack aisle.

Circle K Invites Customers to “America’s Thirst Stop” with New 79-cent Polar Pop and Froster, Exclusive Gatorade Flavor

Retrieved on: 
Tuesday, April 30, 2024

Circle K is making a splash as “America’s Thirst Stop” with a cool deal on its lineup of Polar Pop and Froster offerings and adding an exclusive Gatorade flavor, Lightning Blast, to keep customers refreshed and hydrated this summer.

Key Points: 
  • Circle K is making a splash as “America’s Thirst Stop” with a cool deal on its lineup of Polar Pop and Froster offerings and adding an exclusive Gatorade flavor, Lightning Blast, to keep customers refreshed and hydrated this summer.
  • Even sweeter, customers who are part of Circle K’s free membership program, Inner Circle , can enjoy the same offer starting at 69 cents using the Circle K app.
  • For more information on Circle K’s beverage offerings, visit circlek.com or locate your nearest Circle K via the store locator.
  • Enrollment can take place within the Circle K mobile app or on the Circle K website.

In Support of PEPSI® x Mary J. Blige Strength of a Woman Partnership, The Brand Launches $100,000 Fund to Support Yonkers Women

Retrieved on: 
Friday, April 26, 2024

PURCHASE, N.Y., April 26, 2024 /PRNewswire/ -- As a returning co-presenting partner of Mary J. Blige's "Strength of a Woman Festival and Summit," Pepsi is launching the Pepsi x Mary J. Blige Strength of a Woman Community Fund, with $100,000 available as grants to local organizations whose work elevates and educates underserved women in Yonkers.  

Key Points: 
  • The funds will be distributed via grants between $5,000 to $20,000 to qualifying organizations supporting programs in education, financial stability, and food security.
  • "Pepsi has been an incredible partner for the Strength of a Woman Festival and Summit since the start.
  • We hope to provide resources for local organizations striving to support and uplift women for even greater impact this year," said Mary J. Blige.
  • "We're excited to deepen our partnership with Mary J. Blige by investing in the very community that has shaped her remarkable journey.

PEPSI® ANNOUNCE FOOTBALL STAR JACK GREALISH AS GLOBAL BRAND AMBASSADOR IN MULTI-YEAR PARTNERSHIP

Retrieved on: 
Friday, April 26, 2024

Jack joins Pepsi's star-studded group of global brand ambassadors, including Vini Jr., Son Heung-min and Leah Williamson

Key Points: 
  • Jack joins Pepsi's star-studded group of global brand ambassadors, including Vini Jr., Son Heung-min and Leah Williamson
    LONDON, April 26, 2024 /PRNewswire/ -- Pepsi has today unveiled the signing of its latest global brand ambassador, Jack Grealish, on a multi-year deal.
  • Jack will take centre stage in Pepsi's soon-to-be-announced global football campaign.
  • Jack Grealish joins Pepsi's incredible roster of globally recognised talent, which already includes winger Vinicius Jr., Son Heung-min, and Leah Williamson.
  • Jack Grealish, said: "I'm buzzing to partner with Pepsi as a global brand ambassador.

PEPSI MAX® ANNOUNCE FOOTBALL STAR JACK GREALISH AS GLOBAL BRAND AMBASSADOR IN MULTI-YEAR PARTNERSHIP

Retrieved on: 
Friday, April 26, 2024

Jack joins Pepsi Max's star-studded group of global brand ambassadors, including Vini Jr., Son Heung-min and Leah Williamson

Key Points: 
  • Jack joins Pepsi Max's star-studded group of global brand ambassadors, including Vini Jr., Son Heung-min and Leah Williamson
    LONDON, April 26, 2024 /PRNewswire/ -- Pepsi Max has today unveiled the signing of its latest global brand ambassador, Jack Grealish, on a multi-year deal.
  • Jack will take centre stage in Pepsi Max's soon-to-be-announced global football campaign.
  • Jack Grealish joins Pepsi Max's incredible roster of globally recognised talent, which already includes winger Vinicius Jr., Son Heung-min, and Leah Williamson.
  • Jack Grealish, said: "I'm buzzing to partner with Pepsi Max as a global brand ambassador.

PEPSI® ANNOUNCE FOOTBALL STAR JACK GREALISH AS GLOBAL BRAND AMBASSADOR IN MULTI-YEAR PARTNERSHIP

Retrieved on: 
Friday, April 26, 2024

Jack joins Pepsi's star-studded group of global brand ambassadors, including Vini Jr., Son Heung-min and Leah Williamson

Key Points: 
  • Jack joins Pepsi's star-studded group of global brand ambassadors, including Vini Jr., Son Heung-min and Leah Williamson
    LONDON, April 26, 2024 /PRNewswire/ -- Pepsi has today unveiled the signing of its latest global brand ambassador, Jack Grealish, on a multi-year deal.
  • Jack will take centre stage in Pepsi's soon-to-be-announced global football campaign.
  • Jack Grealish joins Pepsi's incredible roster of globally recognised talent, which already includes winger Vinicius Jr., Son Heung-min, and Leah Williamson.
  • Jack Grealish, said: "I'm buzzing to partner with Pepsi as a global brand ambassador.