Associated tags: CPG
Locations: EUROPE, NORTH AMERICA, BAHRAIN, IRAN, IRAQ, JORDAN, KUWAIT, LEBANON, OMAN, PALESTINE, QATAR, SAUDI ARABIA, SYRIA, UNITED ARAB EMIRATES, YEMEN, ALGERIA, EGYPT, MOROCCO, LIBYA, SUDAN, WESTERN SAHARA, TUNISIA, MIDDLE EAST, AFRICA, LATIN AMERICA, NEW JERSEY, FORRESTER
PRINCETON, N.J., April 16, 2024 /PRNewswire-PRWeb/ -- LatentView Analytics, a trusted analytics partner to the world's most recognized brands, today announced the findings of its study in collaboration with Forrester Consulting. The study explores how large U.S. B2C and B2B brands across various industries are embracing full-funnel marketing in reaction to an evolving consumer landscape. The study, titled "Building An Insights-Driven Marketing Engine To Drive Business Growth," aims to educate marketers on how they can optimize their data analytics to create impactful full-funnel marketing strategies.
Key Points:
- PRINCETON, N.J., April 16, 2024 /PRNewswire-PRWeb/ -- LatentView Analytics , a trusted analytics partner to the world's most recognized brands, today announced the findings of its study in collaboration with Forrester Consulting.
- The study explores how large U.S. B2C and B2B brands across various industries are embracing full-funnel marketing in reaction to an evolving consumer landscape.
- The study, titled "Building An Insights-Driven Marketing Engine To Drive Business Growth," aims to educate marketers on how they can optimize their data analytics to create impactful full-funnel marketing strategies.
- The full study from LatentView and Forrester can be accessed here: https://latentviewanalytics.com/forrester-opportunity-snapshot/
Microsoft,
GTM,
Partner,
Organization,
Growth,
Data science,
CFO,
RGM,
EBIDTA,
Lincoln International,
Acquisition,
CPG,
Business transformation,
POI,
Data,
Investment,
Microsoft Teams,
Point,
H&B,
Marketing,
Retail CHENNAI, India, March 28, 2024 /PRNewswire-PRWeb/ -- LatentView Analytics Limited (BSE: 543398, NSE: LATENTVIEW), a global digital analytics consulting and solutions firm, today announced the Board approval on the acquisition of Decision Point, for acquisition of 70% of outstanding equity capital for a total consideration of $39.1m. The remaining 30% equity is to be acquired over the next 2 years with a payout based on agreed valuation principles.
Key Points:
- CHENNAI, India, March 28, 2024 /PRNewswire-PRWeb/ -- LatentView Analytics Limited (BSE: 543398, NSE: LATENTVIEW), a global digital analytics consulting and solutions firm, today announced the Board approval on the acquisition of Decision Point, for acquisition of 70% of outstanding equity capital for a total consideration of $39.1m.
- LatentView Analytics provides business transformation consulting and works with companies to develop and implement flexible and agile analytics roadmaps.
- Speaking on the acquisition, Rajan Venkatesan , CFO, LatentView Analytics said, "With the acquisition of Decision Point, we are honoring our commitment of staying focused on our core verticals.
- "We are excited about Decision Point becoming a part of the LatentView Group," said Ravi Shankar , CEO, Decision Point.
PRINCETON, N.J., March 19, 2024 /PRNewswire-PRWeb/ -- LatentView Analytics, a global digital analytics consulting and solutions firm, today announced its strategic collaboration with NVIDIA, a full-stack computing company specializing in AI and digitalization. This collaboration aims to leverage NVIDIA accelerated computing, which includes the NVIDIA AI Enterprise software platform for the development and deployment of production-grade AI applications, including generative AI. LatentView will be using NVIDIA Triton Inference Server to deliver fast and scalable AI in production and NVIDIA TensorRT to accelerate and optimize inference performance of the latest large language models to create intuitive and comprehensive solutions for business and enterprise customers.
Key Points:
- PRINCETON, N.J., March 19, 2024 /PRNewswire-PRWeb/ -- LatentView Analytics , a global digital analytics consulting and solutions firm, today announced its strategic collaboration with NVIDIA, a full-stack computing company specializing in AI and digitalization.
- This collaboration aims to leverage NVIDIA accelerated computing, which includes the NVIDIA AI Enterprise software platform for the development and deployment of production-grade AI applications, including generative AI.
- LatentView will accelerate the adoption of AI for businesses as it leverages the best of NVIDIA accelerated computing to develop intelligent and automated data and analytics solutions.
- LatentView Analytics has already begun using NVIDIA technology to further enhance its analytics solutions, particularly its GenAI-powered insights engine, InsightsIQ.
Retrieved on:
Tuesday, February 13, 2024
PRINCETON, N.J., Feb. 13, 2024 /PRNewswire-PRWeb/ -- LatentView Analytics, a trusted analytics partner to the world's most recognized brands, today announced the launch of AccuPromo, an AI-powered solution designed to provide retail promotion planners with actionable insights to maximize ROI and minimize unnecessary spend. AccuPromo addresses the ongoing challenge of understanding what promotions are effective and how they affect sales and long-term customer loyalty.
Key Points:
- AccuPromo addresses the ongoing challenge of understanding what promotions are effective and how they affect sales and long-term customer loyalty.
- In 2023, top retail priorities included the use of retail promotions, with 66% of shoppers citing retail promotions and price cuts were top considerations when shopping .
- When implemented strategically, they can help attract and retain customers, boost margins, and drive long-term brand loyalty.
- We designed AccuPromo to eliminate wasted time and money and put the power back in the hands of those creating and running promotions.
Retrieved on:
Wednesday, December 6, 2023
Organization,
Risk management,
Espresso,
BFSI,
Marketing,
MBA,
Digital transformation,
AI,
Standard Chartered,
Delhi Technological University,
Management,
Retail,
Engineering MANAMA, Bahrain, Dec. 6, 2023 /PRNewswire/ -- LatentView, a global digital analytics consulting and solutions firm, announced the addition of Chandrasekhar B. to its advisory council for the Middle East region. Prior to his tenure as the CEO of Arab Financial Services, Chandrasekhar was the Group Head of Products and Marketing at Arab Financial Services.
Key Points:
- Former CEO of Arab Financial Services joins the council with over 34 years of experience in banking and financial services in the Middle East.
- MANAMA, Bahrain, Dec. 6, 2023 /PRNewswire/ -- LatentView , a global digital analytics consulting and solutions firm, announced the addition of Chandrasekhar B. to its advisory council for the Middle East region.
- Prior to his tenure as the CEO of Arab Financial Services, Chandrasekhar was the Group Head of Products and Marketing at Arab Financial Services.
- Council members work directly with LatentView executives to forecast trends, address challenges, and bridge relationships between the organization and its primary stakeholders.
Retrieved on:
Wednesday, December 6, 2023
Organization,
Risk management,
Espresso,
BFSI,
Marketing,
MBA,
Digital transformation,
AI,
Standard Chartered,
Delhi Technological University,
Management,
Retail,
Engineering MANAMA, Bahrain, Dec. 6, 2023 /PRNewswire/ -- LatentView, a global digital analytics consulting and solutions firm, announced the addition of Chandrasekhar B. to its advisory council for the Middle East region. Prior to his tenure as the CEO of Arab Financial Services, Chandrasekhar was the Group Head of Products and Marketing at Arab Financial Services.
Key Points:
- Former CEO of Arab Financial Services joins the council with over 34 years of experience in banking and financial services in the Middle East.
- MANAMA, Bahrain, Dec. 6, 2023 /PRNewswire/ -- LatentView , a global digital analytics consulting and solutions firm, announced the addition of Chandrasekhar B. to its advisory council for the Middle East region.
- Prior to his tenure as the CEO of Arab Financial Services, Chandrasekhar was the Group Head of Products and Marketing at Arab Financial Services.
- Council members work directly with LatentView executives to forecast trends, address challenges, and bridge relationships between the organization and its primary stakeholders.
The Coca-Cola Company,
Pepperdine University,
Senior,
Marketing,
CPG,
Bachelor of Business Administration,
Business,
Consumer,
MBA,
Kellogg School,
CMO,
Business administration,
S. C. Johnson & Son,
Angelo State University,
Kibe,
Digital,
AI,
Coca-Cola,
Northwestern University,
Management,
Bottled water,
Automation PRINCETON, N.J., Aug. 28, 2023 /PRNewswire-PRWeb/ -- LatentView, a global digital analytics consulting and solutions firm, today announced the addition of Jai Kibe to its advisory council. Prior to his tenure as Senior Vice President and CMO at SC Johnson, Kibe led marketing strategy at Coca-Cola for more than 23 years holding a variety of leadership positions. Before leaving the CPG giant, he served as the Vice President of Marketing for North America.
Key Points:
- PRINCETON, N.J., Aug. 28, 2023 /PRNewswire-PRWeb/ -- LatentView, a global digital analytics consulting and solutions firm, today announced the addition of Jai Kibe to its advisory council.
- Before leaving the CPG giant, he served as the Vice President of Marketing for North America.
- Council members work directly with LatentView executives to forecast trends, address challenges, and bridge relationships between the organization and its primary stakeholders.
- In addition, he has received certifications in Digital Marketing Strategies: Data, Automation, AI & Analytics from the Kellogg School of Business at Northwestern University.
PRINCETON, N.J., Aug. 14, 2023 /PRNewswire-PRWeb/ -- LatentView Analytics, a global digital analytics consulting and solutions firm, today announced that Analytics India Magazine recognized the company as a Leader for Data Science Service Providers in its PeMa (Penetration-Maturity) Quadrant 2023. LatentView is one of 8 companies included in the Leaders Quadrant, which is reserved for vendors with a strong market presence across industries or geographies and have well established teams that can deliver end-to-end services.
Key Points:
- Deep domain expertise across BFSI, CPG & Retail, Technology and other key industries fuel demand and growth for LatentView's data-driven solutions
PRINCETON, N.J., Aug. 14, 2023 /PRNewswire-PRWeb/ -- LatentView Analytics , a global digital analytics consulting and solutions firm, today announced that Analytics India Magazine recognized the company as a Leader for Data Science Service Providers in its PeMa (Penetration-Maturity) Quadrant 2023 .
- The PeMa Quadrant equips enterprises with an extensive market perspective, allowing them to weigh the competencies of various service providers.
- The 2023 PeMa study for Data Science service providers is underpinned by rigorous primary and secondary research.
- Primary research data was collected via a survey distributed among 36 data science service providers.
Corporate social responsibility,
International Myeloma Foundation,
Aniz,
Multiple myeloma,
Quality of life,
CSR,
National Cancer Institute,
QR,
Patient,
Machine learning,
Digital,
Health,
IMF,
Cryptocurrency,
Pharmaceutical industry PRINCETON, N.J., July 26, 2023 /PRNewswire-PRWeb/ -- LatentView Analytics, a global digital analytics consulting and solutions firm, today announced its collaboration with the International Myeloma Foundation, the first and largest global organization focusing specifically on multiple myeloma, through LatentView's CSR initiative to leverage data for the greater good of society and the world.
Key Points:
- We are proud to be at the forefront of using data analytics to advance the IMF's mission and aid in the fight against multiple myeloma."
- According to the National Cancer Institute, there are an estimated 150,000 people living with myeloma in the U.S. as of 2018.
- Most importantly, what they created and delivered in the form of visual dashboards has turned our data into actionable insights."
- Read more about this journey between LatentView and IMF in this Innovation & Tech Today article.
QVC,
College,
Bachelor of Commerce,
Zambia Institute of Chartered Accountants,
Abercrombie & Fitch,
Sanjay,
Procter,
Abercrombie,
Strategic planning,
Procter & Gamble,
CFO,
Commerce,
Retail,
Management,
Qurate Retail Group PRINCETON, N.J., June 20, 2023 /PRNewswire-PRWeb/ -- LatentView, a global digital analytics consulting and solutions firm, today announced the addition of Sanjay Singh to its advisory council. Sanjay has more than 30 years of Chief Financial Officer and strategic business experience at some of the world's leading consumer product and retail brands including Qurate (formerly known as QVC), Abercrombie & Fitch, and Procter & Gamble.
Key Points:
- Former Senior finance executive for Procter & Gamble, Abercrombie & Fitch, and Qurate joins the council with over 30 years of experience in global consumer products
PRINCETON, N.J., June 20, 2023 /PRNewswire-PRWeb/ -- LatentView , a global digital analytics consulting and solutions firm, today announced the addition of Sanjay Singh to its advisory council.
- The mission of LatentView's advisory council is to bring together the brightest minds across industries to provide LatentView and its clients with guidance and insights that fuel growth and secure business outcomes.
- Council members work directly with LatentView executives to forecast trends, address challenges, and bridge relationships between the organization and its primary stakeholders.
- "In today's economic environment, businesses must rethink organizational priorities and view the enterprise through a strategic financial lens," said Rajan Sethuraman , LatentView CEO.
