History in the Making

Carhartt Honors Longstanding History by Portraying Generational Legacies in New Brand Campaign

Retrieved on: 
Tuesday, August 29, 2023
History in the Making, History, Glove, Atmosphere, Occupation, Vault, Fashion design, Tourism, Carhartt

DEARBORN, Mich., Aug. 29, 2023 /PRNewswire/ -- Since 1889, Carhartt has worked tirelessly to innovate durable gear for generations of hardworking people who "get the job done." Behind every triple stitch and every patch, the bare hands and know-how of the nation's hardest workers have conquered new frontiers, connected continents and accomplished countless milestones generation after generation. To celebrate those milestones, and the new ones to come, Carhartt is launching a new brand campaign that celebrates 135 years of hard work, while inspiring the next generation to make their own history.

Key Points: 
  • To celebrate those milestones, and the new ones to come, Carhartt is launching a new brand campaign that celebrates 135 years of hard work, while inspiring the next generation to make their own history.
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  • History In The Making " encourages hardworking people to write their own history and leave a meaningful legacy.
  • Using juxtaposed historic-sounding audio and modern video to incorporate the old with the new, the multi-channel campaign intertwines the heritage, history and enduring value of Carhartt with the hardworking people who make history every day.
  • Fittingly, the "History in the Making" spot also nods to Carhartt's own history and how the company's longstanding values have shaped what it is today.

Edge Direct receives a 2022 ANA International ECHO Award for their work on The National WWII Museum's Flag of Honor Campaign

Retrieved on: 
Wednesday, April 20, 2022
Wood, United States Navy, The National WWII Museum, Marketing, Courage, Woman, WWII, Echo Music Prize, Association, National, Museum, International, United States Army, Army, The National, Home front, Freedom, History in the Making, Association of National Advertisers, Machine learning, Veteran, Technology, Homefront, Tripadvisor, CXM, Solution, Man, ANA, History, Optimism, World War II, Congress, Vietnam War, Entertainment, Management, Hospital, Video game, Advertising mail

BALTIMORE, April 20, 2022 /PRNewswire-PRWeb/ -- Edge Direct, a Moore company, announces they have won an International ECHO Award from the Association of National Advertisers (ANA) in Direct Mail. Edge Direct is a full-service direct response agency that elevates leading nonprofits by delivering exceptional insights, service and integrated marketing solutions.

Key Points: 
  • BALTIMORE, April 20, 2022 /PRNewswire-PRWeb/ -- Edge Direct , a Moore company, announces they have won an International ECHO Award from the Association of National Advertisers (ANA) in Direct Mail.
  • Edge Direct is a full-service direct response agency that elevates leading nonprofits by delivering exceptional insights, service and integrated marketing solutions.
  • "It is a great honor to be recognized among the world's best data-inspired, innovative direct marketing agencies," said Kathy Calta, president of Edge Direct.
  • Edge Direct was among the winners to be honored at the 2022 ANA Virtual International ECHO Awards Show on Tuesday, March 29.