The Smoke

Chris Webber Launches "Players Only" Premium Cannabis Brand With New Strains and Exclusive Rights Deals with Quavo, Raekwon, Royce 5' 9", Matt Barnes, Jason Williams & More

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Thursday, August 11, 2022
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 DETROIT, Aug. 11, 2022 /PRNewswire/ -- Today, NBA Hall of Famer and entrepreneur Chris Webber announced the worldwide formal launch of his luxury cannabis brand Players Only ("PO") with his business partner Lavetta Willis.

Key Points: 
  • The upstart brand will have new offerings available for purchase at select Gage and Cookies dispensaries throughout Michigan.
  • Additionally, the brand is partnering with musicians, entertainers, influencers, legacy cultivators and community organizations on multifaceted collaborations on products and initiatives.
  • In March 2022, TerrAscend secured exclusive retail rights for Players Only products in Michigan through the acquisition of Gage Growth Corp.
    "Players Only is more than a cannabis brand it's a lifestyle brand," Webber said.
  • We're thrilled to launch our versatile offerings and begin the process of creating meaningful economic change in communities across Michigan.