Vividata

Painting a Unique Picture of Digital Users: Environics Analytics Launches Opticks Digital Powered by Vividata

Retrieved on: 
Wednesday, February 22, 2023
Opticks, Organization, Metrica, Database, PRIZM, EA, Environics, Online shopping, Vividata

TORONTO, Feb. 22, 2023 (GLOBE NEWSWIRE) -- Environics Analytics (EA) today announced the launch of Opticks Digital Powered by Vividata, a robust database providing a new multi-channel view of the online Canadian consumer.

Key Points: 
  • TORONTO, Feb. 22, 2023 (GLOBE NEWSWIRE) -- Environics Analytics (EA) today announced the launch of Opticks Digital Powered by Vividata, a robust database providing a new multi-channel view of the online Canadian consumer.
  • Leveraging privacy-compliant data collected by Vividata, Opticks Digital enables users to analyze web and app behaviour linked to over 500 variables from Vividata’s SCC | Study of the Canadian Consumer.
  • For more information on Opticks Digital Powered by Vividata, please visit: https://environicsanalytics.com/en-ca/data/behavioural/opticks-digital-p... .
  • For additional information on other products and services from Environics Analytics, please visit www.environicsanalytics.com or contact us at [email protected] .

Vividata Announces Plans to Become the Number One Source of Digital Consumer and Audience Insights in 2023

Retrieved on: 
Monday, October 10, 2022
Organization, Advertising, Metrica, Marketing, Database, Research, Senior, SCC, CEO, Major League, 2009 Davis Cup, Consumer, Retail, Vividata

Toronto, Ontario--(Newsfile Corp. - October 10, 2022) - Toronto-based consumer data provider, Vividata , has revealed that it is setting out to establish itself as the industry-leading source of audience insights.

Key Points: 
  • Toronto, Ontario--(Newsfile Corp. - October 10, 2022) - Toronto-based consumer data provider, Vividata , has revealed that it is setting out to establish itself as the industry-leading source of audience insights.
  • Senior officials from the organization underline that Vividata is on track to achieve this by the end of 2023.
  • The team behind Vividata outlines that it plans to consolidate the organization's position as the primary source of digital audience insights through its high-quality measurement database.
  • We are excited to continue this progress into 2023," emphasizes Pat Pellegrini, Ph.D., President and CEO of Vividata.

Vividata Launches Multicultural Study Aimed at Improving Marketing Inclusivity in Canada

Retrieved on: 
Monday, October 3, 2022
Intelligence, Research, SCC, CEO, Intention, White, Database, Advertising, Immigration, 2009 Davis Cup, Population, Senior, Public relations, Online gambling, Vividata, Black

Vividata's newly unveiled study is being produced with the intention of helping these firms to connect more effectively with diverse consumers.

Key Points: 
  • Vividata's newly unveiled study is being produced with the intention of helping these firms to connect more effectively with diverse consumers.
  • All surveys, including its newly announced multicultural study, will require the full consent of its participants.
  • The new study will expand out of Vividata's flagship database, the SCC | Study of the Canadian Consumer.
  • Senior officials at the not-for-profit organization highlight that their new multicultural study will build on this and go a step further.