KPHE

GRAY TELEVISION ANNOUNCES TRANSFORMATIVE BROADCAST PARTNERSHIP WITH PHOENIX SUNS AND PHOENIX MERCURY

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Friday, April 28, 2023
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PHOENIX, April 28, 2023 (GLOBE NEWSWIRE) -- Today, Gray Television, Inc. (“Gray”) (NYSE: GTN), in partnership with the Phoenix Suns and Phoenix Mercury, announced a transformative media rights deal to bring every locally broadcast game to viewers for free in a statewide distribution model utilizing Gray’s Phoenix television stations KTVK (Arizona’s Family 3TV) and the newly launched KPHE (Arizona’s Family Sports & Entertainment Network). Upon the expansion of KPHE into the Tucson and Yuma markets in the next several weeks, the new media rights deal will make the Suns and Mercury games available to nearly 2.8 million households across all three of Arizona’s three media markets, tripling the teams’ reach to fans who have been unable to access the games through its previous distribution arrangement with a non-broadcast regional sports network.

Key Points: 
  • PHOENIX, April 28, 2023 (GLOBE NEWSWIRE) -- Today, Gray Television, Inc. (“Gray”) (NYSE: GTN), in partnership with the Phoenix Suns and Phoenix Mercury, announced a transformative media rights deal to bring every locally broadcast game to viewers for free in a statewide distribution model utilizing Gray’s Phoenix television stations KTVK (Arizona’s Family 3TV) and the newly launched KPHE (Arizona’s Family Sports & Entertainment Network).
  • We are confident this model will increase fan loyalty and engagement.”
    All Suns and Mercury non-national exclusive games will be broadcast between the two stations.
  • “We’re thrilled this partnership will connect our loyal family of viewers with the Phoenix Suns and Mercury,” said Pat LaPlatney, President & Co-CEO of Gray Television.
  • “We are excited to be partnering with the Phoenix Suns, Phoenix Mercury, and Gray Television on this groundbreaking new direct-to-fan distribution model,” said Glenn Booth, CEO of Kiswe.