Future of Frozen Food 2024 Uncovers Hottest Frozen Food Trends Emerging for 2024
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Thursday, January 25, 2024
CHICAGO, Jan. 25, 2024 /PRNewswire/ -- Globally inspired flavors, evolving use of kitchen appliances, and a surge in breakfast foods are just some of the emerging trends identified in Future of Frozen Food 2024, the inaugural, comprehensive, data-driven report from Conagra Brands that examined how the $78 billion1 United States (U.S.) frozen food market may evolve in 2024.
Key Points:
- CHICAGO, Jan. 25, 2024 /PRNewswire/ -- Globally inspired flavors, evolving use of kitchen appliances, and a surge in breakfast foods are just some of the emerging trends identified in Future of Frozen Food 2024, the inaugural, comprehensive, data-driven report from Conagra Brands that examined how the $78 billion1 United States (U.S.) frozen food market may evolve in 2024.
- Future of Frozen Food 2024 leveraged Conagra Brands' demand science expertise, combined with robust sales data from NielsenIQ, in-home consumption behaviors from Circana's National Eating Trends®, and in-depth social media trend predictors from Black Swan Data to identify five trends in the U.S. frozen food department.
- A collection of sales data and insights on food consumption and preparation helped identify five trends driving frozen food innovation and growth in 2024, including:
A Taste of Global Cuisine: Historically, more conventional 'meat-and-potatoes' and fewer bold flavors shaped frozen food aisles. - "Americans increasingly want new, exciting and unique frozen food flavors," said Nolan, "These trends point to the vast possibilities for continued innovations."