Jacquelyn Baker Named CEO of Omnicom Commerce Group
Retrieved on:
Thursday, June 8, 2023
NEW YORK, June 8, 2023 /PRNewswire/ -- Omnicom Commerce Group (OCG) today announced the appointment of Jacquelyn Baker as CEO following Sophie Daranyi's decision to step down to pursue consultancy and non-profit opportunities.
Key Points:
- NEW YORK, June 8, 2023 /PRNewswire/ -- Omnicom Commerce Group (OCG) today announced the appointment of Jacquelyn Baker as CEO following Sophie Daranyi's decision to step down to pursue consultancy and non-profit opportunities.
- Baker will report to Michael Larson, CEO of the DAS Group of Companies (DAS).
- "I am humbled, honored, and thrilled to be joining the Omnicom Commerce Group family to lead this talented collective of industry defining agencies and capabilities into the future of commerce for our clients," said Baker.
- Prior to her role as OCG CEO, Daranyi was CEO of Haygarth, where she led the agency's sale to Omnicom in 2015.