EMBRACE


Associated tags: AppLovin, YC, ENIAC, AV8, NEA, Flight test, Y combinator, PagerDuty, Allianz, Video game, AI, Embrace, Mobile phone, IOS, Tablet, Taco Bell, Yahoo!, The New York Times, Engineering, Portal del Tunal (TransMilenio), Apple, UX, Lightning, Wildlife Game Refuges Act of 1916, Yum! Brands, ROI, SVP

Locations: CALIFORNIA, MOBILE, UNITY, LONDON

Embrace Brings OpenTelemetry to Mobile Developers for Extensible, User-Focused Mobile Observability

Retrieved on: 
Wednesday, April 24, 2024

CULVER CITY, Calif., April 24, 2024 /PRNewswire/ -- Mobile app observability company Embrace announced today that its native iOS and Android SDKs are now built on OpenTelemetry. The open-source, enterprise-supported SDKs combine Embrace's unique insights into mobile user experiences with transparent, portable, and extensible data collection.

Key Points: 
  • CULVER CITY, Calif., April 24, 2024 /PRNewswire/ -- Mobile app observability company Embrace announced today that its native iOS and Android SDKs are now built on OpenTelemetry .
  • Engineers benefit from full visibility into mobile user experiences so they can resolve critical performance issues before they become widespread.
  • "Evolving the OTel specification to better capture telemetry for client applications will ultimately raise the bar for what's possible with mobile app observability."
  • Teams seeking OTel-compliant tooling that's built for mobile will gain the following with Embrace:
    Mobile telemetry built with the user in mind: Mobile teams require context-aware mobile telemetry.

Embrace is Now a Unity Verified Solution

Retrieved on: 
Tuesday, February 27, 2024

CULVER CITY, Calif., Feb. 27, 2024 /PRNewswire/ -- Embrace, the solution for mobile engineers to proactively address user-impacting app issues, announced today that it is now a Unity Verified Solution. The Embrace SDK has been fully vetted by Unity to ensure rigorous technical quality and compatibility standards. Unity developers will have access to Embrace's powerful performance monitoring SDK for their mobile games via a verified listing in the Unity Asset Store.

Key Points: 
  • CULVER CITY, Calif., Feb. 27, 2024 /PRNewswire/ -- Embrace , the solution for mobile engineers to proactively address user-impacting app issues, announced today that it is now a Unity Verified Solution.
  • The Embrace SDK has been fully vetted by Unity to ensure rigorous technical quality and compatibility standards.
  • Unity developers will have access to Embrace's powerful performance monitoring SDK for their mobile games via a verified listing in the Unity Asset Store .
  • "Embrace is proud to be a Unity-vetted solution to make game developers' lives easier," said Eric Futoran, Co-Founder and CEO of Embrace.

Embrace's State of Mobile Experience Report Uncovers the Challenges Facing Mobile Engineers and App Users

Retrieved on: 
Thursday, July 27, 2023

CULVER CITY, Calif., July 27, 2023 /PRNewswire/ -- Embrace, the solution to help engineers build better mobile experiences, today released the State of Mobile Experience report detailing mobile end users' and builders' perspectives of performance issues and app experiences. The three-part study combines input from mobile engineers at industry leading companies and app users, as well as rich data from Embrace's mobile experience engineering platform. The insights reveal how app performance issues have far reaching consequences for mobile teams.

Key Points: 
  • Nearly 50% of users experience daily app performance issues; monitoring app performance is the number one challenge reported by mobile engineers.
  • CULVER CITY, Calif., July 27, 2023 /PRNewswire/ -- Embrace , the solution to help engineers build better mobile experiences, today released the State of Mobile Experience report detailing mobile end users' and builders' perspectives of performance issues and app experiences.
  • The three-part study combines input from mobile engineers at industry leading companies and app users, as well as rich data from Embrace's mobile experience engineering platform.
  • Embrace's research shows that while these types of issues are a top concern for app users, mobile engineers report their top challenge is monitoring app performance.

Embrace Closes Funding Round to Transform How Engineering Teams Build Better, Bolder Mobile Experiences

Retrieved on: 
Thursday, July 13, 2023

CULVER CITY, Calif., July 13, 2023 /PRNewswire/ -- Embrace, the solution to help engineers build better mobile experiences, is sharing its continued success in driving mobile transformation alongside an announcement of an upround of $20 million in growth financing. The inside round, a show of wholehearted support from all prior lead investors, was led by NEA with participation from Greycroft, AV8 (Allianz), and Eniac.

Key Points: 
  • The new funding is dedicated to powering continued product innovation to help mobile teams build the best mobile experiences, buttressed by the launch of Embrace's innovative new brand focused on the "builders" of mobile experiences consumers love.
  • With these accelerative factors, the everyday focus of consumers is squarely on mobile, and the pressure on mobile teams to build creative, reliable, and performant experiences has never been greater.
  • Mobile is all about the details, and Embrace's mobile experience engineering solution helps get them right.
  • Embrace gives mobile teams, especially their engineers, a unique insight into all the variables, across hardware, software, networks, and UX, that shape each and every end-user's mobile experiences.