Kupferman

CEC ENTERTAINMENT APPOINTS MARK KUPFERMAN AS NEW CHIEF INSIGHTS & MARKETING OFFICER FOR CHUCK E. CHEESE BRAND

Retrieved on: 
Monday, November 6, 2023

IRVING, Texas, Nov. 6, 2023 /PRNewswire/ -- CEC Entertainment, LLC., announced today the appointment of marketing veteran Mark Kupferman to the position of Chief Insights and Marketing Officer for the Company's flagship brand, Chuck E. Cheese, and its virtual kitchen brands, including Pasqually's Pizza & Wings along with overall enterprise responsibility for all insights and research. Kupferman is a marketing leader with expertise in brand development, digital media, menu innovation, and in leading high-performing teams to deliver transformational growth throughout his career.

Key Points: 
  • Kupferman brings more than three decades of transformative brand & data-driven marketing expertise in family entertainment and restaurants to the Company.
  • IRVING, Texas, Nov. 6, 2023 /PRNewswire/ -- CEC Entertainment, LLC., announced today the appointment of marketing veteran Mark Kupferman to the position of Chief Insights and Marketing Officer for the Company's flagship brand, Chuck E. Cheese, and its virtual kitchen brands, including Pasqually's Pizza & Wings along with overall enterprise responsibility for all insights and research.
  • "I am thrilled to have Mark join CEC Entertainment to lead the marketing strategy for the world's largest family entertainment center brand, Chuck E Cheese."
  • Kupferman comes to Chuck E. Cheese with more than 25 years of marketing strategy, media, advertising, and brand experience.