BLUESHIFT LABS


Associated tags: SAN, CDP, CX, Advertising, Table, NPS, SMS, Customer data platform, Travel, Lob, Gartner, Mobile phone, Explosive, Broadcasting, Twilio, TikTok, CDPS, Zendesk, LendingTree, Salesforce

Blueshift Named a Leader and a Fast Mover in GigaOm Radar Report for Customer Data Platforms (CDPs)

Retrieved on: 
Monday, March 11, 2024

SAN FRANCISCO, March 11, 2024 /PRNewswire/ -- Blueshift, the leading platform for intelligent customer engagement, today announced that it was recognized as a Leader and a Fast Mover in the first-ever GigaOm Radar Report for Customer Data Platforms. Leading brands are choosing Customer Data Platforms (CDPs) to effectively use their data to drive business success.  

Key Points: 
  • SAN FRANCISCO, March 11, 2024 /PRNewswire/ -- Blueshift , the leading platform for intelligent customer engagement, today announced that it was recognized as a Leader and a Fast Mover in the first-ever GigaOm Radar Report for Customer Data Platforms.
  • Leading brands are choosing Customer Data Platforms (CDPs) to effectively use their data to drive business success.
  • GigaOm defines customer data platforms (CDPs) as "software applications that provide a central repository that pulls in customer data from multiple online and offline sources and unifies it to create customer profiles."
  • New customers can create their free account at https://blueshift.com/
    To learn more about Blueshift and how it differs from other CDP solutions, read the full GigaOm Radar Report here .

Blueshift Announces 2024 Omnies Award Winners for Marketing Innovation

Retrieved on: 
Wednesday, February 28, 2024

SAN FRANCISCO, Feb. 28, 2024 /PRNewswire/ -- Blueshift, the leading platform for intelligent customer engagement, today announced the recipients of its Omnies awards. The awards celebrate marketing excellence in delivering personalized, customer experiences using data and AI. The 2024 Omnies award winners were announced at the company's annual Engage conference, held February 27 in San Francisco.

Key Points: 
  • SAN FRANCISCO, Feb. 28, 2024 /PRNewswire/ -- Blueshift , the leading platform for intelligent customer engagement, today announced the recipients of its Omnies awards .
  • The 2024 Omnies award winners were announced at the company's annual Engage conference, held February 27 in San Francisco.
  • "The Blueshift Omnies recognize brands that are pushing the boundaries of marketing," remarked Vijay Chittoor, Co-Founder and CEO of Blueshift.
  • The following organizations have been recognized as the 2024 Omnies award winners in their categories:
    ClearScore's vision is to help everyone achieve greater financial wellbeing.

Blueshift Launches New Capabilities for Customer Data & Customer AI at Engage Summit

Retrieved on: 
Tuesday, February 27, 2024

SAN FRANCISCO, Feb. 27, 2024 /PRNewswire/ --  Blueshift, the leading platform for intelligent customer engagement, announced three new powerful capabilities that help brands leverage customer data & LLMs in their cross-channel marketing. Announced at Blueshift's Engage Conference, the new innovations include a new Audience Insights module, the addition of Databricks to Blueshift's Data Warehouse Sync module, as well as new LLM-Powered product & content recommendations added to Blueshift's Customer AI.

Key Points: 
  • The new product offerings reflect the theme of Blueshift Engage this year, which is Marketing in the Age of Data & AI.
  • "Today's announcement is a major milestone in making customer data & AI more accessible to marketers," said Vijay Chittoor, Co-Founder and CEO of Blueshift.
  • Blueshift is making it easier to unify and activate all customer data with the introduction of Data Warehouse Sync.
  • Unlock data from data warehouses and combine with real-time customer behavior in Blueshift – giving customers a wider catalog of data warehouses to sync bi-directional data with ease.

Blueshift Recognized in the 2024 Gartner® Magic Quadrant™ for Customer Data Platforms (CDPs) Report

Retrieved on: 
Friday, February 23, 2024

SAN FRANCISCO, Feb. 23, 2024 /PRNewswire/ -- Blueshift, a leading platform for intelligent customer engagement, today announced that it was recognized in the Gartner® Magic Quadrant™ for Customer Data Platforms. Leading brands are choosing Customer Data Platforms (CDPs) to effectively use their data to drive business success.

Key Points: 
  • SAN FRANCISCO, Feb. 23, 2024 /PRNewswire/ -- Blueshift , a leading platform for intelligent customer engagement, today announced that it was recognized in the Gartner® Magic Quadrant™ for Customer Data Platforms.
  • Leading brands are choosing Customer Data Platforms (CDPs) to effectively use their data to drive business success.
  • "It's a pleasure to be included in the Gartner® Magic Quadrant™ for Customer Data Platforms."
  • "Gartner defines customer data platforms (CDPs) as software applications that support marketing and customer experience use cases by unifying a company's customer data from marketing and other channels.

Blueshift Announces Engage 2024 Event Series

Retrieved on: 
Friday, February 2, 2024

SAN FRANCISCO, Feb. 2, 2024 /PRNewswire/ -- Blueshift, a leading intelligent customer engagement platform, today announced that it will host Blueshift Engage 2024, its premier event for B2C marketers who want to drive smarter cross-channel marketing with unified data. This year's conference is set to take place in San Francisco on Feb. 27.

Key Points: 
  • SAN FRANCISCO, Feb. 2, 2024 /PRNewswire/ -- Blueshift, a leading intelligent customer engagement platform, today announced that it will host Blueshift Engage 2024, its premier event for B2C marketers who want to drive smarter cross-channel marketing with unified data.
  • This year's conference is set to take place in San Francisco on Feb. 27.
  • Attendees can expect insights from industry thought leaders, including the CTO at U.S. News and the VP of Marketing at Sweetwater.
  • "Our theme for Engage 2024 is marketing in the age of data and AI, which is a game-changer for intelligent customer engagement," said Vijay Chittoor, CEO and co-founder of Blueshift.

Blueshift Launches Free CDP Starter For Cross-Channel Engagement

Retrieved on: 
Thursday, December 7, 2023

SAN FRANCISCO, Dec. 7, 2023 /PRNewswire/ -- Blueshift, the leading platform for intelligent cross-channel engagement, today announced the launch of a free tier of its industry leading Customer Data Platform (CDP). The new free offering enables marketers to ingest customer data from multiple sources to build up to 10,000 unified profiles and to automate audience activation as well as 1:1 triggered journeys across multiple marketing, advertising and CX destinations.

Key Points: 
  • SAN FRANCISCO, Dec. 7, 2023 /PRNewswire/ -- Blueshift , the leading platform for intelligent cross-channel engagement, today announced the launch of a free tier of its industry leading Customer Data Platform (CDP).
  • With Blueshift's new free tier for CDP, marketers can finally overcome these challenges.
  • This is the industry's first comprehensive self-serve CDP offering that can not only unify profiles, but also deliver 1:1 engagement.
  • "We are thrilled to launch Blueshift's free CDP starter, a game-changer for brands looking to jumpstart their journey towards intelligent cross-channel engagement," stated Vijay Chittoor, Co-Founder and CEO at Blueshift.