Louisiana Hot Sauce

The Original Louisiana Brand Hot Sauce™ Celebrates the Next Hottest Things On and Off the Football Field

Retrieved on: 
Wednesday, February 14, 2024

The Original Louisiana Brand Hot Sauce™ teamed up with two of the biggest rising stars in professional football and a celebrity chef to athletes as part of the brand’s “Next Hottest Thing” campaign.

Key Points: 
  • The Original Louisiana Brand Hot Sauce™ teamed up with two of the biggest rising stars in professional football and a celebrity chef to athletes as part of the brand’s “Next Hottest Thing” campaign.
  • As part of the campaign, Stroud, Robinson and Chef Hoppie shared their love for The Original Louisiana Brand Hot Sauce through social media content.
  • The Original Louisiana Brand Hot Sauce also hosted unique giveaways for fans and introduced The Next Hottest Thing bundle pack, a special bundle packed with its hottest and tastiest flavors.
  • During the 2022-2023 season, The Original Louisiana Brand Hot Sauce partnered with quarterback Jalen Hurts to boost brand visibility and engagement and drive product sales with the launch of the Jalen Hurts Signature Edition Louisiana Hot Sauce.