Lego Friends

INTRODUCING: LEGO® ISLANDS - NEW EXPERIENCES FOR PLAYERS OF ALL AGES TO DISCOVER WITHIN FORTNITE

Retrieved on: 
Tuesday, February 27, 2024

BILLUND, Denmark, Feb. 27, 2024 /PRNewswire/ -- The LEGO Group has today launched two all-new play experiences within Fortnite, for fans of all ages to discover and enjoy together.

Key Points: 
  • BILLUND, Denmark, Feb. 27, 2024 /PRNewswire/ -- The LEGO Group has today launched two all-new play experiences within Fortnite, for fans of all ages to discover and enjoy together.
  • The two LEGO Islands are the first LEGO-themed experiences within Fortnite to follow 2023's popular launch of LEGO Fortnite, an all-new survival crafting game where the magic of LEGO building and Fortnite collide.
  • All experiences in Fortnite, including LEGO Islands and LEGO Fortnite, utilize the Epic Games parental controls and safety features.
  • Players within Fortnite can experience LEGO Islands and LEGO Fortnite dressed in their favourite LEGO Styles, available from their Locker, bringing a new dynamic of LEGO fun to the creative games.

INTRODUCING: LEGO® ISLANDS - NEW EXPERIENCES FOR PLAYERS OF ALL AGES TO DISCOVER WITHIN FORTNITE

Retrieved on: 
Tuesday, February 27, 2024

BILLUND, Denmark, Feb. 27, 2024 /PRNewswire/ -- The LEGO Group has today launched two all-new play experiences within Fortnite, for fans of all ages to discover and enjoy together.

Key Points: 
  • BILLUND, Denmark, Feb. 27, 2024 /PRNewswire/ -- The LEGO Group has today launched two all-new play experiences within Fortnite, for fans of all ages to discover and enjoy together.
  • The two LEGO Islands are the first LEGO-themed experiences within Fortnite to follow 2023's popular launch of LEGO Fortnite, an all-new survival crafting game where the magic of LEGO building and Fortnite collide.
  • All experiences in Fortnite, including LEGO Islands and LEGO Fortnite, utilize the Epic Games parental controls and safety features.
  • Players within Fortnite can experience LEGO Islands and LEGO Fortnite dressed in their favourite LEGO Styles, available from their Locker, bringing a new dynamic of LEGO fun to the creative games.

LEGO Redefines Toy Industry Standards, Earns Acclaim in dozanü innovations' 2024 "State of Accessible Marketing" Report

Retrieved on: 
Wednesday, February 14, 2024

AUSTIN, Texas, Feb. 14, 2024 /PRNewswire/ -- The LEGO Group, a global leader in the toy industry, takes the spotlight in the 2024 State of Accessible Marketing (SOAM) Report, an annual publication by dozanü innovations.

Key Points: 
  • AUSTIN, Texas, Feb. 14, 2024 /PRNewswire/ -- The LEGO Group, a global leader in the toy industry, takes the spotlight in the 2024 State of Accessible Marketing (SOAM) Report, an annual publication by dozanü innovations.
  • The LEGO Friends marketing campaign, which includes a 44-minute special episode of its LEGO Friends YouTube Series, sets a new gold standard in the toy industry.
  • The 2024 SOAM Report recognizes LEGO as a trailblazer in accessible marketing, setting a gold standard in inclusivity, representation, and engagement.
  • For more information about LEGO  and the 2024 State of Accessible Marketing Report, please visit www.dozanu.com/SOAM .

California Welcomes New Attractions and Celebrates Milestone Anniversaries in 2024

Retrieved on: 
Wednesday, December 6, 2023

SACRAMENTO, Calif., Dec. 6, 2023 /PRNewswire/ -- California invites travelers to experience an abundance of new offerings coming online in 2024. Throughout the year, the Golden State will celebrate the opening of exciting new attractions, rich educational offerings, milestone theme park anniversaries, luxury hotels and more.

Key Points: 
  • Throughout the year, the Golden State will celebrate the opening of exciting new attractions, rich educational offerings, milestone theme park anniversaries, luxury hotels and more.
  • "Landmark new attractions and experiences – paired with milestone anniversary celebrations – make 2024 the perfect time to plan a trip to the Golden State."
  • In 2024, LEGOLAND California turns 25 and is celebrating with new attractions, entertainment and experiences.
  • In addition, California is a leader in sustainable practices, with 80% of the state's wine produced by Certified California Sustainable wineries.

The First-Ever Life-Size Ferrari F40 LEGO® Model Arrives at LEGOLAND® California Resort as Part of Resort's New LEGO Ferrari Build and Race Attraction!

Retrieved on: 
Thursday, April 28, 2022

CARLSBAD, Calif., April 28, 2022 /PRNewswire/ -- It may not have more than 470 horsepower, but it's built out of more than 358,000 LEGO® elements, weighs more than 3,000 pounds and is a one-of-a-kind replica of one of the most celebrated Ferrari vehicles ever created…the first-ever life-size Ferrari F40 model developed by the LEGO Group will be on display as a part of LEGOLAND® California Resort's new attraction, LEGO Ferrari Build and Race, opening May 12, 2022.

Key Points: 
  • The new LEGO model will be featured in the garage area of LEGOLAND California's new interactive attraction, LEGO Ferrari Build and Race.
  • Build and Race will be included in the price of admission to LEGOLAND California Resort.
  • LEGOLAND California Resort includes LEGOLAND California, SEA LIFE aquarium, LEGOLAND Water Park, LEGOLAND Hotel and LEGOLAND Castle Hotel.
  • The nation's first LEGOLAND Hotel features 250 rooms, all themed either as pirate, adventure, kingdom, LEGO Friends and LEGO NINJAGO!

"AWESOME HAS ARRIVED!" LEGOLAND® NEW YORK RESORT OFFICIALLY OPENS FOR 2022 SEASON

Retrieved on: 
Monday, April 11, 2022

"LEGOLAND New York Resort, located in the scenic Hudson Valley, has quickly become a tourism crown jewel for the entire state.

Key Points: 
  • "LEGOLAND New York Resort, located in the scenic Hudson Valley, has quickly become a tourism crown jewel for the entire state.
  • Throughout the 2022 season, LEGOLAND New York will debut a series of new attractions, new events, new shows, new characters, and new models.
  • LEGOLAND New York Resort takes kids on a journey through seven LEGO themed lands, including Brick Street,Bricktopia,LEGONINJAGOWorld,LEGOCastle,LEGOCity, MINILAND and LEGO Pirates.
  • AWESOME AWAITS at LEGOLAND New York Resort, the ultimate LEGO theme park destination, just outside New York City in the beautiful Hudson Valley!

AWESOME RETURNS TO LEGOLAND® NEW YORK RESORT ON APRIL 8TH

Retrieved on: 
Wednesday, January 26, 2022

"We're always looking to add something new to the LEGOLAND New York experience," said LEGOLAND New York Resort Divisional Director Stephanie Johnson.

Key Points: 
  • "We're always looking to add something new to the LEGOLAND New York experience," said LEGOLAND New York Resort Divisional Director Stephanie Johnson.
  • This Independence Day, the bricktastic celebration will include the first fireworks ever at LEGOLAND New York Resort.
  • First-Ever Christmas Bricktacular (mid-November through December): For the first time ever, LEGOLAND New York Resort will be open through December 2022!
  • AWESOME AWAITS at LEGOLAND New York Resort, the ultimate LEGO theme park destination, just outside New York City in the beautiful Hudson Valley!