OutKick Delivers Over 20 Million Unique Visitors, Views, and Minutes in February 2024

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OutKick, the fastest growing national multimedia sports platform, finished February 2024 with strong audience performance numbers, including 24 million total multiplatform views, which is up 4% versus February 2023.

Metadata
Provider: 
Business Wire, Inc.Business Wire, Inc.
Retrieved on: 
Thursday, March 21, 2024
Information
Tags: 
Other Sports, General Sports, Social Media, Entertainment, Online, Mobile Entertainment, Media, Podcast, General Entertainment, Sports, Digital Marketing, Communications, TV and Radio, Content Marketing, Culture, Growth, Sport, Comscore, Yahoo! Sports, News, Senior, NBCSN, Commercial software, CBS Sports, Metric, Report
Geotags: 
UNITED STATES, NORTH AMERICA, NEW YORK
Organisation: 
OUTKICK, FOX
Stock Symbol: 
NASDAQ:FOX
NASDAQ:FOXA
ASX:FOX
ASX:FOXLV
Summary
Key Points: 
  • OutKick, the fastest growing national multimedia sports platform, finished February 2024 with strong audience performance numbers, including 24 million total multiplatform views, which is up 4% versus February 2023.
  • The platform also delivered 22 million total multiplatform minutes and 20.2 million total digital multiplatform unique visitors, according to Comscore.
  • The platform also saw over 17.1 million video views on Facebook, X, and YouTube which is up 4% versus the prior month, according to Shareablee.
  • *Source: Comscore Media Metrix® Multi-Platform, Total Digital Population including Social Incremental data for reportable entities.


OutKick, the fastest growing national multimedia sports platform, finished February 2024 with strong audience performance numbers, including 24 million total multiplatform views, which is up 4% versus February 2023. The platform also delivered 22 million total multiplatform minutes and 20.2 million total digital multiplatform unique visitors, according to Comscore.

In commenting on the digital performance, Senior Vice President and Managing Editor Gary Schreier said,“OutKick continues its great start to 2024 with growth across the platform and remains the destination for all the news where sports and culture intersect.”

On Facebook, X (formerly Twitter), and Instagram, OutKick saw over 1.1 million total social actions in February 2024, up 12% versus February 2023. The platform also saw over 17.1 million video views on Facebook, X, and YouTube which is up 4% versus the prior month, according to Shareablee.

*Source: Comscore Media Metrix® Multi-Platform, Total Digital Population including Social Incremental data for reportable entities.

*Source: Comscore Media Metrix® Multi-Platform, Desktop & Mobile, Total Audience, Custom-Defined List Including CBS Sports, ESPN.com, Yahoo Sports-NBC Sports Network, BLEACHERREPORT.com, DEADSPIN.com,BARSTOOLSPORTS.com, and NY Post Sports, February 2023 – February 2024 U.S. **Source: Comscore Social, Metrics & Trends, Facebook, X YouTube, February 2024, Report Date: 02/15/2024.

About OutKick

OutKick is one of the fastest growing national multimedia platforms that produces and distributes engaging content at the intersection of sports, sports culture, pop culture and news. OutKick’s industry recognized stable of reporters, hosts and contributors are accessible on www.OutKick.com as well as across video livestreams, social media, podcasts, and radio, reaching tens of millions of fans each month. Owned by FOX Corporation, OutKick was originally founded by Clay Travis. For more information, please visit www.OutKick.com.

Copyright: 
Copyright Business Wire 2024