EX Program® from Truth Initiative announces new AI-driven recommender engine for tobacco cessation
The EX® Program from Truth Initiative , the leading digital health program for tobacco addiction for employers and health plans, announced this week the launch of Scout, the program's new content recommender engine.
- The EX® Program from Truth Initiative , the leading digital health program for tobacco addiction for employers and health plans, announced this week the launch of Scout, the program's new content recommender engine.
- Scout pairs expert content from Truth Initiative and its longstanding partner, the Mayo Clinic Nicotine Dependence Center, with the motivations and preferences of individual tobacco users to create a highly personalized, evidence-based cessation treatment experience.
- Scout is the first tobacco cessation tool of its kind to leverage machine learning, the subset of AI that enables a machine or system to learn and improve from experience.
- Scout also serves up stories and testimonials from former and current tobacco users in the EX Community that provide inspiration and peer support.