Sports nutrition

FITAID of LIFEAID Beverage Co. LLC, Releases Two New Flavors of FITAID RX Zero, Only One Will Stay

Retrieved on: 
Wednesday, May 8, 2024

SANTA CRUZ, Calif., May 7, 2024 /PRNewswire/ -- Fresh off the revamped formula release of their patented creatine infused ready to drink recovery beverage, FITAID delivers a unique product drop strategy, putting customers in control of their permanent flavor collection. With the record breaking introduction of their successful innovative partnership with supplement pioneer Glanbia® Nutritionals in March 2024, the entire FITAID RX line is now boosted with Encapsulated Creatine by Glanbia® Nutritionals's CreaBev®. After increasing solubility and stability within every can, the natural progression was to expand the flavor portfolio. The two new and naturally flavored options for their fitness enthusiasts are Blue Raspberry and Juicy Apple.

Key Points: 
  • The two new and naturally flavored options for their fitness enthusiasts are Blue Raspberry and Juicy Apple.
  • "Simply uncompromising" is how FITAID company President and Co-founder Aaron Hinde describes the latest innovation of FITAID RX Zero.
  • FITAID RX Zero Blue Raspberry and Juicy Apple are now available for purchase online and at select fitness retailers.
  • "We are kickstarting beverage season with an epic battle between our best flavors yet, and things are about to really heat up."

The Dairy Alliance Supports Runners at Cooper River Bridge Run Expo

Retrieved on: 
Tuesday, April 2, 2024

CHARLESTON, S.C., April 2, 2024 /PRNewswire/ -- The Dairy Alliance, a nonprofit funded by dairy farmers in the Southeast, is heading to the races and will be supporting the Cooper River Bridge Run Expo in Charleston. The organization will have a presence at the two-day Bridge Run Expo preceding the race on April 4 and 5 at the Charleston Area Convention Center, 5001 Coliseum Dr., North Charleston, SC 29418.

Key Points: 
  • Highlights dairy milk's performance benefits and advocates for #TEAMMILK, April 4 -5
    CHARLESTON, S.C., April 2, 2024 /PRNewswire/ -- The Dairy Alliance , a nonprofit funded by dairy farmers in the Southeast, is heading to the races and will be supporting the Cooper River Bridge Run Expo in Charleston.
  • Its nutrient profile makes it a powerhouse for training, hydration, and recovery for everyday athletes," said Geri Berdak , Chief Executive Officer at The Dairy Alliance.
  • The pre-race expo features nearly 200 vendor booths, and The Dairy Alliance will be providing white milk, free giveaways, and nutrition information to attendees.
  • For more information about The Dairy Alliance, visit https://thedairyalliance.com or follow them on Facebook or Instagram @TheDairyAlliance.

Sports Dietitian Amy Goodson and INPOWERiQ Performance Center: Merging Nutrition and Technology

Retrieved on: 
Wednesday, February 7, 2024

Frisco, Texas--(Newsfile Corp. - February 6, 2024) - Eminent sports dietitian and esteemed nutrition expert Amy Goodson, headquartered in the heart of Texas, is proud to announce an unprecedented partnership with the cutting-edge INPOWERiQ Performance Center, a distinguished division of Vivature dedicated to reshaping the landscape of performance nutrition.

Key Points: 
  • Frisco, Texas--(Newsfile Corp. - February 6, 2024) - Eminent sports dietitian and esteemed nutrition expert Amy Goodson, headquartered in the heart of Texas, is proud to announce an unprecedented partnership with the cutting-edge INPOWERiQ Performance Center, a distinguished division of Vivature dedicated to reshaping the landscape of performance nutrition.
  • Amy Goodson, a seasoned registered dietitian and consultant, brings over seventeen years of experience in sports nutrition and health and wellness.
  • INPOWERiQ Performance Center is known for its cutting-edge technology solutions that give superpowers to athletes to achieve peak performances.
  • As part of the partnership, Amy will provide tiered sports nutrition services within the INPOWERiQ performance center's suite of offerings, including personalized consultations, meal planning memberships, and more.

LEAN BODY PROTEIN SHAKES RATED #1 PROTEIN SHAKE BY FORBES HEALTH

Retrieved on: 
Wednesday, November 29, 2023

HOUSTON, Nov. 29, 2023 /PRNewswire/ -- Lean Body® protein shakes rated #1 by Forbes Health.

Key Points: 
  • HOUSTON, Nov. 29, 2023 /PRNewswire/ -- Lean Body® protein shakes rated #1 by Forbes Health.
  • Recently, the Forbes Health editorial team published their list of the top-rated protein shakes of 2023.
  • The Forbes team narrowed their selection down to four different protein products, ranking Labrada Nutrition's Lean Body ready-to-drink protein shake in first place.
  • Lee Labrada, founder and CEO of Labrada Nutrition, says "We are honored and proud that our Lean Body protein shakes were selected as the best by Forbes Health.

Greenfilled's TetraSOD® Is a Finalist in the NutraIngredients-Asia Awards

Retrieved on: 
Thursday, August 31, 2023

FORT LAUDERDALE, Fla., Aug. 31, 2023 /PRNewswire/ -- The team at Greenfilled is excited to announce that its signature natural ingredient, TetraSOD®, has been selected as a finalist in 2023's NutraIngredients-Asia Awards. The brand has been nominated as an Ingredient of the Year in the category of Sports Nutrition.

Key Points: 
  • FORT LAUDERDALE, Fla., Aug. 31, 2023 /PRNewswire/ -- The team at Greenfilled is excited to announce that its signature natural ingredient, TetraSOD®, has been selected as a finalist in 2023's NutraIngredients-Asia Awards.
  • TetraSOD® is a concentrated form of the essential enzyme superoxide dismutase (SOD), which Greenfilled harvests from phytoplankton in its sustainable farm in Spain.
  • However, its current nod as a finalist in the sports nutrition category relates to the ingredient's ability to improve physiological activity.
  • 2023 features 16 categories, and the awards are assessed by a panel of independent judges consisting of industry veterans and experts.

New Research From Lumen and ARU Cambridge Center for Sport and Exercise Science Reveals the Impact of Low and High Carb Diets on Metabolic Response

Retrieved on: 
Tuesday, March 14, 2023

The study was conducted as a baseline for future studies analyzing the impact of exercise and lifestyle on metabolism.

Key Points: 
  • The study was conducted as a baseline for future studies analyzing the impact of exercise and lifestyle on metabolism.
  • View the full release here: https://www.businesswire.com/news/home/20230314005932/en/
    ARU Cambridge and Lumen Research Low High Carb Diets (Photo: Business Wire)
    “Prior to Lumen, the only way to measure your metabolic state was in a lab.
  • This study reveals how Lumen can be used to measure the direct impact of your lifestyle on your body in real-time,” Said -Dr. Merav Mor, Co-founder and Chief Scientist at Lumen.
  • We’re proud to work with ARU Cambridge Center for Sport and Exercise science to further metabolic health research,” added Dr. Shlomo Yeshurun, Head of Research at Lumen.

Global Wheat Protein Market Report 2022: Benefits For Consumers Who Are Lactose Intolerant Drives Growth - ResearchAndMarkets.com

Retrieved on: 
Monday, February 13, 2023

The Global Wheat Protein Market size is expected to reach $7.8 billion by 2028, rising at a market growth of 4.7% CAGR during the forecast period.

Key Points: 
  • The Global Wheat Protein Market size is expected to reach $7.8 billion by 2028, rising at a market growth of 4.7% CAGR during the forecast period.
  • Wheat is processed with a variety of enzymes to produce wheat proteins, which are mostly derived from plants.
  • The global population has long been concerned with weight regulation, but now obesity is an epidemic on a global scale.
  • Based on Product, the market is classified intowheat protein, wheat protein hydrolysate, wheat protein isolate, and wheat gluten.

Mitch Gould of Nutritional Products International Announces Joseph Mies as National Accounts Manager

Retrieved on: 
Tuesday, January 17, 2023

BOCA RATON, Fla., Jan. 17, 2023 /PRNewswire/ -- Mitch Gould, Founder and CEO of Nutritional Products International, announced this week the hiring of Joseph Mies, the founder of Muscle Foods USA, as NPI's National Accounts Manager.

Key Points: 
  • Mies Founded Muscle Foods USA, a Sports Nutrition Leader in the U.S.
    BOCA RATON, Fla., Jan. 17, 2023 /PRNewswire/ -- Mitch Gould , Founder and CEO of Nutritional Products International , announced this week the hiring of Joseph Mies , the founder of Muscle Foods USA, as NPI's National Accounts Manager.
  • "Joseph Mies is a legend in the Sports Nutrition Sector," said Gould, Founder and CEO of Nutritional Products International, a global brand management firm based in Boca Raton, FL.
  • "Having Joe as our National Accounts Manager is one of the highlights of my career," Gould said.
  • As the new National Accounts Manager of NPI, Mies will play a critical role in Gould's "Evolution of Distribution" system.

$35.6 Billion Worldwide Sports Nutrition Industry to 2031 - Growing Awareness of Fitness and Active Living is Significantly Driving Growth - ResearchAndMarkets.com

Retrieved on: 
Friday, November 18, 2022

The ISO drink powder are amino acid that aids in cardiovascular health, electrolyte balance, insulin sensitivity and other functions.

Key Points: 
  • The ISO drink powder are amino acid that aids in cardiovascular health, electrolyte balance, insulin sensitivity and other functions.
  • Growing awareness of fitness and active living is significantly driving the growth of the sports nutrition market.
  • The growing awareness of fitness and active living increases the inclination towards sports and fitness activities and thereby, the consumption of sports nutrition products.
  • So, the increasing awareness of fitness and active living is expected to propel the growth of the sports nutrition market.

PLT Expands International Leadership with Appointment of Rodolphe Hang and Edward Kim

Retrieved on: 
Thursday, October 20, 2022

MORRISTOWN, N.J., Oct. 20, 2022 /PRNewswire/ -- PLT Health Solutions, Inc. announced today that it has appointed Edward Kim as General Director, South Korea and Rodolphe Hang as Business Development Director, EMEA to support the company's expanding global presence. Mr. Hang will be based France and Mr. Kim in Korea.

Key Points: 
  • Hang worked for nearly a decade at various positions at Glanbia Performance Nutrition in Europe and the Middle East.
  • Hang is the latest advancement in PLT Health Solutions significant expansion of its international footprint and associated development of ingredient solutions that meet the needs of global markets.
  • According to Seth Flowerman, President and CEO of PLT Health Solutions, welcoming Mr. Kim and Mr.
  • By delivering an unsurpassed mix of expertise, resources, and service, PLT is committed to helping its strategic partners and valued customers grow.