For Goodness Sakes, NHTSA and the Ad Council Release New Creative for Distracted Driving Prevention Month
WASHINGTON, April 12, 2024 /PRNewswire/ -- In support of Distracted Driving Prevention Month this April, the Ad Council, the National Highway Traffic Safety Administration (NHTSA) and For Goodness Sakes released new creative assets that raise awareness of the dangers of using a cell phone while driving.
- New creative assets from the Ad Council, the National Highway Traffic Safety Administration
WASHINGTON, April 12, 2024 /PRNewswire/ -- In support of Distracted Driving Prevention Month this April, the Ad Council, the National Highway Traffic Safety Administration (NHTSA) and For Goodness Sakes released new creative assets that raise awareness of the dangers of using a cell phone while driving. - These new creative assets are an extension of NHTSA and the Ad Council's ongoing Distracted Driving Prevention campaign to discourage the ever-present temptation for cell phone usage while operating a vehicle.
- The aim of the creative is to encourage drivers to be more aware of their behavior and avoid distractions while driving.
- "It's a privilege to be part of the Ad Council's national campaign to fight distracted driving," said Kevin Smith, principal of For Goodness Sakes.