TV and Radio

On Addressability’s Founding Members Release Comprehensive Playbook to Drive Scale and Adoption of Addressable TV Advertising

Retrieved on: 
Monday, September 14, 2020
Marketing, Data management, Advertising, Entertainment, Communications, Technology, TV and Radio, Marketing, Online advertising, Communication design, Addressability, Addressable, Television advertisement, Advertising, Targeted advertising, Comcast Advertising, Charter, Cox Media

It is designed as a guide for the industry, providing explanations of terminology, suggested best practices and shared learnings for enabling addressable advertising TV campaigns.

Key Points: 
  • It is designed as a guide for the industry, providing explanations of terminology, suggested best practices and shared learnings for enabling addressable advertising TV campaigns.
  • Its content should help other distributors, programmers, advertisers, and agencies by providing useful insight to any companies whose businesses touch addressable TV advertising in some way.
  • The playbook and supporting website, www.onaddressability.com , support the initiatives overarching belief that enabling scalable, addressable TV advertising is foundational to its continued growth and relevancy to marketers.
  • On Addressability/A Playbook for Turning On Addressable TV Advertising features:
    A Buyers Guide to Addressable TV advertising, including strategies for incorporating addressability into media strategies to drive specific advertising objectives
    A Sellers Guide to Addressable TV, offering shared learnings on executing addressable TV campaigns for marketers with scalable and easy-to-use solutions.

Missing the Ballpark? T-Mobile Brings MLB Stars to YOU with New ‘Beyond the Bases’ Video Series

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Monday, September 14, 2020
Baseball, Sports, Mobile, Wireless, Entertainment, Mobile Entertainment, Internet, Philanthropy, Consumer, Technology, Fund Raising, TV and Radio, Other Consumer, Telecommunications, Baseball players, Minor league baseball, Dansby, Voit, T-Mobile US, Swanson

T-Mobile (NASDAQ: TMUS) today announced Beyond the Bases , a brand-new video series with the biggest names in baseball sitting down for in-depth interviews with Bleacher Reports Taylor Rooks .

Key Points: 
  • T-Mobile (NASDAQ: TMUS) today announced Beyond the Bases , a brand-new video series with the biggest names in baseball sitting down for in-depth interviews with Bleacher Reports Taylor Rooks .
  • Upcoming guests include Didi Gregorious, Dansby Swanson, Luke Voit and other stars, every week through Tuesday, November 10.
  • And when fans tune in, theyll have a chance to win a trip to MLB All-Star week next year, with VIP access!
  • The T-Mobile MLB Beyond the Bases Sweepstakes begins 9/10/20 at 12:01am PT and ends 11/17/20 at 11:59pm PT.

Cinedigm and Party Crashers Media Join Forces for First Ever Progressive OTT Channel

Retrieved on: 
Monday, September 14, 2020
Other Consumer, Entertainment, Public relations, Investor relations, Advertising, Online, Communications, Mobile Entertainment, General Entertainment, TV and Radio, Consumer, Video on demand services, Cinedigm, Xumo, E-commerce, Tubi, Crasher, Companies, Party Crashers Media:, Cinedigm

Cinedigm (NASDAQ: CIDM) announced today a partnership with Party Crashers Media, led by entertainment executives Sue-Ling Braun and Jamie McGurk, to launch a progressive political, news and lifestyle network called The Party Crashers Channel.

Key Points: 
  • Cinedigm (NASDAQ: CIDM) announced today a partnership with Party Crashers Media, led by entertainment executives Sue-Ling Braun and Jamie McGurk, to launch a progressive political, news and lifestyle network called The Party Crashers Channel.
  • Cinedigm will distribute the channel across more than 60 partners globally, including distribution partners such as Vizio, Samsung, Xumo, Tubi and more.
  • We are thrilled to bring The Party Crashers Channel to a political arena in dire need of a fresh, independent political perspective.
  • The Party Crashers Channel, the first OTT channel for progressives, is launching in partnership with Cinedigm featuring some of the most respected voices in the progressive sector.

ITN Networks Selects LoopMe for Advanced Analytics and Measurement Across Linear and Connected TV

Retrieved on: 
Monday, September 14, 2020
Technology, Entertainment, Other Technology, Advertising, Communications, Audio, Video, TV and Radio, Internet, Data management, Marketing, Mass media, Online advertising, Video on demand, Daily Mail and General Trust, ITN, Informa, Targeted advertising, Advertising, Audience measurement, Smart TV, CTV Television Network, ITN Networks, LoopMe

ITN Networks , the leading unwired network in the U.S., today announced its partnership with LoopMe, the outcomes-based advertising platform, to expand advanced audience measurement and targeting for national advertisers across customized linear, over-the-top (OTT) and connected TV (CTV) video networks.

Key Points: 
  • ITN Networks , the leading unwired network in the U.S., today announced its partnership with LoopMe, the outcomes-based advertising platform, to expand advanced audience measurement and targeting for national advertisers across customized linear, over-the-top (OTT) and connected TV (CTV) video networks.
  • Through centralized automated intelligence, ITN will access and activate advanced consumer analytics and measurement insights powered by LoopMes proprietary household identity graph, built from deterministic data of over 250 million devices that covers nearly 90 million U.S. CTV households.
  • ITN Networks taps into the larger, valuable supply of local television inventory and premium digitally streamed content to design and sell customized national networks based on each marketers strategic goals.
  • LoopMe, the leading outcomes-based advertising platform, closes the loop on brand advertising across TV, video, mobile and display.

Element Media Group, Inc. Announces Acquisition of OTRO Studios

Retrieved on: 
Monday, September 14, 2020
Sports, General Entertainment, Entertainment, TV and Radio, General Sports, Entertainment Software Association, Electronic Arts, Video game industry, Video game companies, Entertainment, Element Global, Inc., Element Studios UK

The renaming of OTRO Studios to Element Studios UK occurred at the close of this transaction.

Key Points: 
  • The renaming of OTRO Studios to Element Studios UK occurred at the close of this transaction.
  • John LaViolette, Co-CEO of Element Global said, Element Studios UK has a unique opportunity to become the go-to studio for sports entertainment programming for both talent and buyers.
  • We are thrilled to be a part of the Element Media Group team, said Claire McArdle, Element Studios UKs Chief Executive Officer.
  • Element Studios UK is a premium production studio that creates content in partnership with talent from the world of sport and beyond.

Prime Day TV Deals (2020): Early 4K TV, Smart TV & Samsung Television Savings Compared by Consumer Articles

Retrieved on: 
Sunday, September 13, 2020
Mobile, Wireless, Technology, Entertainment, Online, Audio, Video, TV and Radio, Internet, Retail, Consumer electronics, Online Retail, Information and communications technology, Mass media, Computing, Television technology, Digital television, Consumer electronics, Digital media players, Internet television, Amazon Fire TV, Smart TV, Ultra-high-definition television, Television

Check out Amazons Prime Day sale page for updates and information on the Prime Day 2020 sale.

Key Points: 
  • Check out Amazons Prime Day sale page for updates and information on the Prime Day 2020 sale.
  • This years Prime Day sale promises to deliver a huge range of deals on TVs - from the latest 4K ultra high-definition screens to more budget-friendly HD TVs from top manufacturers.
  • The best TV deals for Prime Day are likely to be on TCL smart TVs if previous Prime Day sales are anything to go by.
  • Expect big savings on Amazons own TV streaming devices as well - including the Fire TV Stick, Fire TV Cube, and Fire TV Recast.

ACM SIGGRAPH Reveals Final SIGGRAPH 2020 Numbers, 2021 Planning

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Friday, September 11, 2020
Electronic Games, Technology, Entertainment, Audio, Video, Software, TV and Radio, Film & Motion Pictures, Internet, Consumer electronics, Publications, ACM SIGGRAPH, SIGGRAPH, Computer science, Computer graphics, Computing, Computer graphics

Registration for the SIGGRAPH 2020 conference closed today, boasting over 10,000 global professional attendees in computer graphics and interactive techniques.

Key Points: 
  • Registration for the SIGGRAPH 2020 conference closed today, boasting over 10,000 global professional attendees in computer graphics and interactive techniques.
  • The 47th annual SIGGRAPH conference was the first fully virtual event hosted by ACM SIGGRAPH, and organizers continue to evolve thinking for the year to come amid continued COVID-19 uncertainties.
  • View the full release here: https://www.businesswire.com/news/home/20200911005486/en/
    2020 ACM SIGGRAPH (Graphic: Business Wire)
    SIGGRAPH 2020 launched online on 17 August, after pivoting plans quickly from an in-person to virtual format.
  • SIGGRAPH 2020 , the 47th annual conference hosted by ACM SIGGRAPH, will take place virtually.

Eros International Plc Announces Corporate Name Change to Eros STX Global Corporation

Retrieved on: 
Friday, September 11, 2020
Film & Motion Pictures, Online, General Entertainment, Entertainment, TV and Radio, Eros International plc, Eros STX, Cinema of the United States, STX Entertainment, Eros International, Cinema of India, Film industry, STX

Eros International Plc (NYSE:EROS), a global entertainment company, today announced that it will change its corporate name to Eros STX Global Corporation effective on or about September 23rd, 2020.

Key Points: 
  • Eros International Plc (NYSE:EROS), a global entertainment company, today announced that it will change its corporate name to Eros STX Global Corporation effective on or about September 23rd, 2020.
  • The corporate name change follows the completion of the Companys merger-of-equals transaction with STX Entertainment on July 30th, 2020.
  • Eros STX Global Corporation, (Eros STX or The Company) (NYSE:EROS) is a global entertainment company that acquires, co-produces and distributes films, digital content & music across multiple formats such as theatrical, television and OTT digital media streaming to consumers around the world.
  • Eros International Plc changed its name to Eros STX Global Corporation pursuant to the July 2020 merger with STX Entertainment, which integrated as a wholly owned subsidiary, merging two international media and entertainment groups.

Unflinching, Youth-Led Portrayal of the Foster Care System, “Unadopted,” to Premiere September 18 on KQED

Retrieved on: 
Friday, September 11, 2020
Technology, Teens, Parenting, Entertainment, Audio, Video, Other Entertainment, Family, TV and Radio, Film & Motion Pictures, Consumer, Northern California Public Broadcasting, Non-profit organizations based in California, California, Broadcasting, KQED, Youth Radio, Mass media in the United States, nPr, Edward R. Murrow, KQEH, YR Media, KQED

In fact, of the more than 400,000 kids in foster care in America, approximately 25 percent are over the age of 12.

Key Points: 
  • In fact, of the more than 400,000 kids in foster care in America, approximately 25 percent are over the age of 12.
  • In 2017, Anaya produced a YR Media broadcast story about his experiences in the foster care system.
  • It was so compelling that NPR aired what then became an Edward R. Murrow and Third Coast/Richard H. Driehaus Competition award-winning piece.
  • Unadopted has been officially selected into the Emmy Award-winning documentary series KQED Truly CA and will premiere on KQED Arts YouTube Channel on September 18, 2020.

Eros STX Announces Indian Subsidiary Results for the First Quarter Fiscal Year 2021

Retrieved on: 
Friday, September 11, 2020
Film & Motion Pictures, Online, General Entertainment, Entertainment, TV and Radio, Eros International plc, Eros STX, Eros International, Cinema of the United States, Cinema of India, STX Entertainment, Film industry, STX, Eros, New York Stock Exchange, Eros Now

Eros STX Global Corporation (NYSE:EROS) (Eros STX), a global entertainment company, announced today that Eros International Media Limited, its majority-owned subsidiary, has released unaudited financial results for the quarter ending June 30th 2020.

Key Points: 
  • Eros STX Global Corporation (NYSE:EROS) (Eros STX), a global entertainment company, announced today that Eros International Media Limited, its majority-owned subsidiary, has released unaudited financial results for the quarter ending June 30th 2020.
  • Please refer to the Bombay Stock Exchange website and/or the National Stock Exchange website to view the results.
  • Eros STX Global Corporation, (Eros STX or The Company) (NYSE:EROS) is a global entertainment company that acquires, co-produces and distributes films, digital content & music across multiple formats such as theatrical, television and OTT digital media streaming to consumers around the world.
  • Eros International Plc changed its name to Eros STX Global Corporation pursuant to the July 2020 merger with STX Entertainment, which integrated as a wholly owned subsidiary, merging two international media and entertainment groups.