Muck Rack and Keyhole Announce Strategic Partnership
Muck Rack , the Public Relations Management (PRM) platform that enables organizations to build relationships with the media, manage crisis risk, and demonstrate PR’s impact on business outcomes, and Keyhole , an all-in-one social media analytics tool, today announced a strategic partnership that will enable Muck Rack customers to monitor competitor and industry trends and audience perception for their brands or clients across social media.
- Muck Rack , the Public Relations Management (PRM) platform that enables organizations to build relationships with the media, manage crisis risk, and demonstrate PR’s impact on business outcomes, and Keyhole , an all-in-one social media analytics tool, today announced a strategic partnership that will enable Muck Rack customers to monitor competitor and industry trends and audience perception for their brands or clients across social media.
- Muck Rack customers can elect to add Keyhole’s social listening capabilities to their Muck Rack subscription, which will monitor direct and indirect brand mentions, hashtags, influencers and keywords across Twitter, Facebook, Instagram, YouTube, TikTok, blogs and forum feeds, including Reddit.
- This partnership will help the PR community harness the full potential of their online presence, and will give businesses an edge in understanding and engaging with their audiences like never before.”
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