Farmers Insurance Open

Aon and PGA TOUR evolve partnership to increase use of real-time analytics and highlight how decision-making drives performance

Retrieved on: 
Thursday, December 14, 2023
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PONTE VEDRA BEACH, Fla. and DUBLIN, Dec. 14, 2023 /PRNewswire/ -- The PGA TOUR today announced that its partnership with Aon, a leading global professional services firm, will integrate the use of real-time analytics and capitalize on changes to the TOUR's reimagined 2024 schedule to create more drama and insights for fans.

Key Points: 
  • First, Aon will headline the Aon Next 10 and the Aon Swing 5, which recognize better decision-making and the elite performance required to earn access into in-season Signature Events.
  • To help complete the Signature Event fields, there are two new programs that will give players the opportunity to compete head-to-head against the PGA TOUR's best.
  • Aon Swing 5: Top five FedExCup points earners, not already exempt, from the swings of Full-Field Events leading up to each Signature Event.
  • "We view the Aon Next 10 and Aon Swing 5 as an opportunity to further innovate around our reimagined schedule," said Tyler Dennis, PGA TOUR Chief Competitions Officer.

Aon and PGA TOUR evolve partnership to increase use of real-time analytics and highlight how decision-making drives performance

Retrieved on: 
Thursday, December 14, 2023
Field line, PGA, Houston Open, Corales Puntacana Championship, NBC, Farmer, Texas Children's Hospital, Valero Texas Open, Sony Open in Hawaii, Phoenix Open, Canadian Open (golf), Desert Classic, LPGA, American Express, 2010 LPGA Tour, Aon (company), CBS, PGA Tour, Farmers Insurance Open, Valspar Championship, Partnership, RBC Canadian Painting Competition, Colonial National Invitation, FedEx, Sky Sports, Risk management, Tourism, Sport, Health insurance, Amusement park, Signature

PONTE VEDRA BEACH, Fla. and DUBLIN, Dec. 14, 2023 /PRNewswire/ -- The PGA TOUR today announced that its partnership with Aon, a leading global professional services firm, will integrate the use of real-time analytics and capitalize on changes to the TOUR's reimagined 2024 schedule to create more drama and insights for fans.

Key Points: 
  • First, Aon will headline the Aon Next 10 and the Aon Swing 5, which recognize better decision-making and the elite performance required to earn access into in-season Signature Events.
  • To help complete the Signature Event fields, there are two new programs that will give players the opportunity to compete head-to-head against the PGA TOUR's best.
  • Aon Swing 5: Top five FedExCup points earners, not already exempt, from the swings of Full-Field Events leading up to each Signature Event.
  • "We view the Aon Next 10 and Aon Swing 5 as an opportunity to further innovate around our reimagined schedule," said Tyler Dennis, PGA TOUR Chief Competitions Officer.

MAESTRO DOBEL TEQUILA ANNOUNCES PARTNERSHIP WITH GLOBAL SUPERSTAR PROFESSIONAL GOLFER JON RAHM

Retrieved on: 
Wednesday, January 25, 2023
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SAN DIEGO, Jan. 25, 2023 /PRNewswire/ -- Maestro Dobel® Tequila, creator of the world's first Cristalino and the 'Official Tequila of the PGA TOUR and PGA TOUR Champions' announces a multi-year partnership with global golf superstar Jon Rahm.

Key Points: 
  • SAN DIEGO, Jan. 25, 2023 /PRNewswire/ -- Maestro Dobel® Tequila, creator of the world's first Cristalino and the 'Official Tequila of the PGA TOUR and PGA TOUR Champions' announces a multi-year partnership with global golf superstar Jon Rahm.
  • Maestro Dobel, founded by Juan Dobel and born from 11 generations of tequila making legacy, is a modern expression of tequila, pushing the global category forward and producing some of the world's finest and smoothest tequilas.
  • We are proud to welcome Jon Rahm to the Dobel family and look forward to bringing the spirit of tequila to the PGA TOUR community with one of greatest professional players in the game of golf," said Juan Dobel, founder of Maestro Dobel Tequila.
  • "Maestro Dobel Tequila is dedicated to the mastery of its craft in the same way I have mastered my own technique in golf," said Jon Rahm.

Boardsi Signs Sponsorship Deal with Cameron Tringale

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Tuesday, March 8, 2022
Greenbrier Classic, BMW, BMW Championship (PGA Tour), Qualifying school, PGA, Twitter, Farmer, FedEx, Sony Open in Hawaii, OWGR, Farmers Insurance Open, Instagram, LinkedIn, PGA Tour, Board, 2015 WGC-Cadillac Championship, Multimedia, Los Angeles Open, Professional, CEO, NCAA, FedEx Cup, Technology, Partnership, Georgia Tech, Maccabee Los Angeles, AT, ZOZO, Management, Public relations, Facebook

Has signed a one-year marketing partnership with American Professional Golfer Cameron Tringale.

Key Points: 
  • Has signed a one-year marketing partnership with American Professional Golfer Cameron Tringale.
  • Tringale will be sporting the Boardsi logo on his golf apparel during all his competitions this year.
  • "We are very excited and pleased to have an outstanding athlete like Cameron Tringale represent the Boardsi brand," said Martin Rowinski, CEO of Boardsi.
  • In addition to sporting the Boardsi logo, Tringale will be showcased in the Boardsi magazine, Facebook, Instagram, LinkedIn and Twitter media channels.

Vivian Company Enters a Partnership with TendedBar

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Friday, January 28, 2022
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ST. LOUIS, Jan. 28, 2022 /PRNewswire/ --Vivian Company is proud to announce a new partnership with Jacksonville, FL, based TendedBar , the industry's most innovative automated bar service.

Key Points: 
  • ST. LOUIS, Jan. 28, 2022 /PRNewswire/ --Vivian Company is proud to announce a new partnership with Jacksonville, FL, based TendedBar , the industry's most innovative automated bar service.
  • Vivian Company has teamed up with TendedBar to become the assembly arm for their automated bar systems.
  • With their expansive warehouse and expert team, Vivian Company contributes to the procurement, configuration, and assembly, as well as overseeing all warehousing, delivery, installation, and servicing for each bar from the ground up.
  • TendedBar can produce instant insight and analytics at the touch of a button to see what product is selling and what isn't.

World Wide Technology Announces Partnership with PGA TOUR Golfer Keith Mitchell

Retrieved on: 
Tuesday, January 25, 2022
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World Wide Technology (WWT), a global technology solutions provider, today announced a partnership with PGA TOUR player Keith Mitchell.

Key Points: 
  • World Wide Technology (WWT), a global technology solutions provider, today announced a partnership with PGA TOUR player Keith Mitchell.
  • WWT clients and partners will enjoy benefits that include unique access to PGA TOUR events that Mitchell is playing in.
  • I am humbled and honored to partner with World Wide Technology and represent the brand values that we share, Mitchell said.
  • The PGA TOUR, headquartered in Ponte Vedra Beach, Florida, co-sanctions tournaments on the PGA TOUR, PGA TOUR Champions, Korn Ferry Tour, PGA TOUR Latinoamrica, Mackenzie Tour-PGA TOUR Canada, Forme Tour and PGA TOUR Series-China.

FARMERS INSURANCE® ANNOUNCES FIVE-YEAR EXTENSION WITH APGA TOUR AND RENEWS SPONSORSHIPS FOR PLAYERS KAMAIU JOHNSON AND WILLIE MACK III

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Tuesday, January 25, 2022
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WOODLAND HILLS, Calif., Jan.25, 2022 /PRNewswire/ -- Farmers Insurance today announced a five-year extension of its relationship with the Advocates Pro Golf Association (APGA) Tour and the renewal of sponsorships for APGA Tour players Kamaiu Johnson and Willie Mack III.

Key Points: 
  • WOODLAND HILLS, Calif., Jan.25, 2022 /PRNewswire/ -- Farmers Insurance today announced a five-year extension of its relationship with the Advocates Pro Golf Association (APGA) Tour and the renewal of sponsorships for APGA Tour players Kamaiu Johnson and Willie Mack III.
  • "We are excited to extend our relationships with the APGA Tour and Farmers brand ambassadors Willie Mack III and Kamaiu Johnson," said Jeff Dailey, CEO of Farmers Insurance.
  • We look forward to continuing our work with the APGA Tour and hosting this weekend's APGA Tour Farmers Insurance Invitational for a third year in a row."
  • Farmers Insurance began working with Johnson and Mack after the 2020 APGA Tour Farmers Insurance Invitational.

Farmers Insurance® Announces Sponsorship Of APGA Tour's Fall Series

Retrieved on: 
Monday, August 30, 2021
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The APGA Tour Farmers Insurance Fall Series will include:

Key Points: 
  • The APGA Tour Farmers Insurance Fall Series will include:
    Sept. 20-22 APGA Tour Valley Forge, Bluestone Country Club , Blue Bell, PA, $25,000 purse
    Oct.17-19 APGA Tour Farmers Insurance Atlanta Championship White Oak Golf Club at the Clubs of Peachtree City , Atlanta, GA, $25,000 purse
    Nov. 7-9 APGA Tour Farmers Insurance Fall Series Finale Wilshire Country Club , Los Angeles, CA, $30,000 purse
    The APGA Tour Farmers Insurance Fall Series will also feature a $15,000 bonus pool that pays an additional $7,500 to the player who is awarded the most points from each of the three events.
  • Additionally, the top-3 ranked players from the Fall Classic, who aren't previously qualified for the 2022 APGA Tour Farmers Insurance Invitational will be invited to play in the 2022 APGA Tour event at Torrey Pines that is played opposite the PGA TOUR's Farmers Insurance Open.
  • The three APGA Tour Farmers Insurance Fall Series tournaments will each feature two separate youth-focused events.
  • Sponsoring the APGA Tour Farmers Insurance Fall Series is the latest in a series of actions Farmers has taken to help advance its commitment to diversity and growth in the game of golf.The national insurer has provided funding for APGA TOUR events and the organization's athletes, sponsored players including Kamaiu Johnson and Willie Mack III, hosted the first-ever APGA event at a PGA TOUR tournament at the 2020 Farmers Insurance Open and provided Mack with a sponsor's exemption into the 2021 Farmers Insurance Open.

Farmers Insurance® Announces Support For Black College Golf Coaches Association

Retrieved on: 
Wednesday, August 25, 2021
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WOODLAND HILLS, Calif., Aug. 25, 2021 /PRNewswire/ -- Farmers Insurance and the Black College Golf Coaches Association (BCGCA) today announced Farmers as the presenting sponsor of four BCGCA events occurring in 2021-2022, the latest in a series of actions Farmers has taken to help support and grow diversity in professional golf.

Key Points: 
  • WOODLAND HILLS, Calif., Aug. 25, 2021 /PRNewswire/ -- Farmers Insurance and the Black College Golf Coaches Association (BCGCA) today announced Farmers as the presenting sponsor of four BCGCA events occurring in 2021-2022, the latest in a series of actions Farmers has taken to help support and grow diversity in professional golf.
  • The Black College Golf Coaches Association's mission is to enhance and preserve Black college golf programs by fostering the development of coaches and players.
  • The tournaments that Farmers will support include:
    September 23-26, 2021: BCGCA Hall of Fame Classic presented by Farmers Insurance, Newnan, GA, Summer Grove Golf Club
    October 23-26, 2021: BCGCA Black College Classic presented by Farmers Insurance, Gulf Shores, AL, Peninsula Club
    March 13-15, 2022: BCGCA HBCU Invitational presented by Farmers Insurance , Houston, TX, Sterling Country Club
    April 2022 (exact dates TBA): BCGCA National Women's Collegiate Golf Championship presented by Farmers Insurance, Atlanta, GA, Callaway Gardens
    In addition to sponsoring BCGCA tournaments, Farmers Insurance plans to provide access to learn more about available coaching, internships and other resources for BCGCA players to help further support their career development and professional aspirations.
  • "Farmers Insurance has shown incredible support in further diversifying golf through their efforts with the APGA Tour and beyond," said BCGCA President Craig Bowen.

Farmers Insurance® Tees Up Sponsorships for Two Advocates Professional Golf Association Tour Players

Retrieved on: 
Wednesday, June 10, 2020
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"As an organization that celebrates diversity and inclusion, we were proud to be able to host the first ever APGA Tour event during a PGA TOUR stop at the 2020 Farmers Insurance Open and help the APGA Tour further its mission of inclusivity in the game of golf," said Jeff Dailey, CEO of Farmers Insurance.

Key Points: 
  • "As an organization that celebrates diversity and inclusion, we were proud to be able to host the first ever APGA Tour event during a PGA TOUR stop at the 2020 Farmers Insurance Open and help the APGA Tour further its mission of inclusivity in the game of golf," said Jeff Dailey, CEO of Farmers Insurance.
  • "With the APGA Tour at the Farmers Insurance Openand now the sponsorship arrangements with Willie and Kamaiu, Farmers Insurance has demonstrated leadership and vision in the effort to bring greater diversity to the game of golf."
  • In January of 2020, the AGPA Tour worked with Farmers Insurance to host its first-ever tournament in conjunction with a PGA TOUR event at the Farmers Insurance Open, an annual PGA TOUR stop at Torrey Pines Golf Course.
  • "I am beyond excited about the opportunity Farmers Insurance and the APGA Tour are offering me," said Kamaiu Johnson.