Mount Washington Observatory

Eastern Mountain Sports Tells Stuffy Outdoors Gatekeepers to Take a Hike With New Eastern Mountain Way Marketing Campaign 

Retrieved on: 
Tuesday, October 17, 2023
GoDigital Media Group, Mount Washington Observatory, Human, Camping, QR, Love, Marketing, EMS, Eastern Mountain Sports, Nature, Social media, Life, Video game, Grand

“For too long, gatekeepers have transformed exploring the outdoors into an elite activity that requires $400 vests--and it has to stop. With the launch of the Eastern Mountain Way campaign, EMS is reminding Americans that the outdoors is meant to be enjoyed by everyone, everywhere,” said Kerry Muricchio, executive vice president and general merchandise manager at Eastern Mountain Sports. “EMS is bigger and better than ever, and still doing things our way – by offering high-quality gear and apparel at more accessible prices, with knowledgeable team members who are there to help every type of outdoor enthusiast find the items they need to enhance their time outside.”

Key Points: 
  • “For too long, gatekeepers have transformed exploring the outdoors into an elite activity that requires $400 vests--and it has to stop.
  • With the launch of the Eastern Mountain Way campaign, EMS is reminding Americans that the outdoors is meant to be enjoyed by everyone, everywhere,” said Kerry Muricchio, executive vice president and general merchandise manager at Eastern Mountain Sports.
  • The multi-faceted and multi-phased campaign rallies around the way of life and experience that EMS customers and employees understand.
  • And it just showed us, from the beginning, Eastern Mountain Sports has their own way of doing things.

Mount Washington Observatory Taps Eastern Mountain Sports as Official Exclusive Outfitter

Retrieved on: 
Tuesday, August 8, 2023
Mount Washington Observatory, Partnership, Q&A, Friends, Skiing, Research, Science, Organization, EMS, Development, School, Eastern Mountain Sports, Mountaineering, Climate, Weather, GoDigital Media Group, White, Environment, Video game

“MWOBS has a 90-year record of enduring some of the harshest conditions on the planet in the name of cutting-edge climate and weather science.

Key Points: 
  • “MWOBS has a 90-year record of enduring some of the harshest conditions on the planet in the name of cutting-edge climate and weather science.
  • “Working at the ‘Home of the World’s Worst Weather,’ MWOBS team members wear high-quality, elements-tested EMS attire.
  • For more information about EMS, its array of outdoor apparel and gear, or to find a location, visit www.ems.com .
  • To learn more about the groundbreaking work being executed by MWOBS, please visit www.mountwashington.org .

Eastern Mountain Sports Expands its Reach with New Store Opening in Deptford, NJ at the Deptford Mall

Retrieved on: 
Friday, May 26, 2023
Mount Washington Observatory, Operation, Adirondack Mountain Club, Appalachian Mountain Club, Deptford Mall, Mountain Sports, Green Mountain Club, Organization, EMS, Recreation, Eastern Mountain Sports, Nature, ADK, Happiness, Camping, Social media, Video game, Tourism, Deptford

DEPTFORD, N.J., May 26, 2023 /PRNewswire-PRWeb/ -- Eastern Mountain Sports (EMS), a leading outdoor retailer, is excited to announce the opening of its newest store location in Deptford, NJ, situated on the lower level right next to the entrance to Boscovs at the Deptford Mall. This expansion represents EMS's commitment to expanding the EMS brand to new markets throughout the US, including the greater Deptford area.

Key Points: 
  • Eastern Mountain Sports (EMS), a leading outdoor retailer, is excited to announce the opening of its newest store location in Deptford, NJ, situated on the lower level right next to the entrance to Boscovs at the Deptford Mall.
  • DEPTFORD, N.J., May 26, 2023 /PRNewswire-PRWeb/ -- Eastern Mountain Sports (EMS), a leading outdoor retailer, is excited to announce the opening of its newest store location in Deptford, NJ, situated on the lower level right next to the entrance to Boscovs at the Deptford Mall.
  • To celebrate the grand opening, Eastern Mountain Sports has planned an exciting event for the community on July 1st and 2nd.
  • Eastern Mountain Sports invites customers to visit the new Deptford store at the Deptford Mall, located on the lower level next to the entrance to Boscovs, starting in mid-June.

Cambria Hotels Drives Coast-to-Coast Expansion with 10 New Franchise Agreements and Four Groundbreakings

Retrieved on: 
Thursday, June 9, 2022
Golden State, Piscataqua River, University, National Register of Historic Places listings in Cambria County, Pennsylvania, Agriculture, Food, Mount Washington Observatory, Annual report, Choice Hotels International, Rail transport by country, Mouth, Franchise disclosure document, Warner Bros., City, National Geographic Traveler, Fairchild Air Force Base, Multimedia, Sale, Risk, Great Smoky Mountains, Walt Disney Studios, NYSE, Restaurant, Gonzaga University, Industry, Choice, Culture, Efficiency, Suite, Nickelodeon Studios, Communication, Hyannis Harbor, CHH, Hotel, Nightclub, Casino, San Francisco Bay Area, Cape Cod

As the brand grows both its design forward, hybrid prototype and custom designed hotels, it celebrates four back-to-back groundbreakings in less than ten days.

Key Points: 
  • As the brand grows both its design forward, hybrid prototype and custom designed hotels, it celebrates four back-to-back groundbreakings in less than ten days.
  • This expansion continues, despite the rise in interest rates and cost of materials, which is a testament to the brand and prototype.
  • No offer or sale of a franchise will be made except by a Franchise Disclosure Document first filed and registered with applicable state authorities.
  • A copy of the Franchise Disclosure Document can be obtained through contacting Choice Hotels International at 1 Choice Hotels Circle, Suite 400,Rockville, MD20850, [email protected] .

Mount Washington Observatory Selects FirstLight as Fiber Provider

Retrieved on: 
Wednesday, December 18, 2019
Science, Mount Washington Observatory, Observatory, Mount Washington, Knowledge

"Having a low-latency, high-availability network connection is absolutely critical to the operation of the Observatory and the Discovery Center," explains Keith Garrett, Information Systems Administrator, Mount Washington Observatory.

Key Points: 
  • "Having a low-latency, high-availability network connection is absolutely critical to the operation of the Observatory and the Discovery Center," explains Keith Garrett, Information Systems Administrator, Mount Washington Observatory.
  • Known as "Home of the World's Worst Weather," the Mount Washington Observatory was founded in 1932 and conducts daily weather observations.
  • With detailed climate data dating back to the organization's founding, Mount Washington Observatory maintains what is now one of North America's longest continuous climate records.
  • "We're humbled to play such an important role in the mission of the Mount Washington Observatory and the Weather Discovery Center, and we're proud that we were selected as the fiber provider for such a nationally respected organization," says Kurt Van Wagenen, FirstLight President and CEO.