Valorant

"Ms. Marvel" Actor Matt Lintz Partners with G FUEL

Retrieved on: 
Friday, August 19, 2022

NEW YORK, Aug. 19, 2022 /PRNewswire/ -- G FUEL – The Official Energy Drink of Esports® – is pleased to announce that actor Matt Lintz (Marvel Studios' Ms. Marvel, AMC's The Walking Dead) has joined the brand's elite roster of content creators.

Key Points: 
  • NEW YORK, Aug. 19, 2022 /PRNewswire/ -- G FUEL The Official Energy Drink of Esports is pleased to announce that actor Matt Lintz (Marvel Studios' Ms. Marvel, AMC's The Walking Dead) has joined the brand's elite roster of content creators.
  • "Becoming a member of the G FUEL team is a dream come true," said Lintz.
  • "When it comes to G FUEL partners, excitement and authenticity are incredibly important, and Matt Lintz brings both of those qualities to everything he does," said G FUEL Founder and CEO Cliff Morgan.
  • As The Official Energy Drink of Esports, G FUEL provides gamers with a performance-driven alternative to standard energy drink products.

FITCHIN Announces Strategic Partnership with KRÜ Esports

Retrieved on: 
Monday, August 1, 2022

Through this strategic partnership, KR Esports will gain access to a range of benefits designed to connect more intimately with their fan base.

Key Points: 
  • Through this strategic partnership, KR Esports will gain access to a range of benefits designed to connect more intimately with their fan base.
  • One of the first initiatives of the partnership are the co-sponsored KRmmunity League x FITCHIN tournaments, adding KRUmmintys 1,400 participants into the FITCHIN ecosystem.
  • We are proud to partner with an esports team that is as celebrated and powerful as KR Esports, said Gaston Santourian, Marketing Director at FITCHIN.
  • For more information on FITCHIN, please follow FITCHIN across platforms on:
    FITCHIN is a Web3 platform that connects esports teams, content creators and fans.

XSET Completes $15M Series A Funding Led by LightWork Worldwide to Continue Their Growth as a Leading Gaming Lifestyle Brand

Retrieved on: 
Tuesday, July 19, 2022

BOSTON, July 19, 2022 /PRNewswire/ -- XSET, the world's fastest-growing gaming and lifestyle organization, announced today it has closed a $15 million Series A funding round. The capital will be used to invest in new executive talent, marketing, and content creation. The funding is led by LightWork Worldwide llc, a global streetwear and lifestyle brand holding company, incubator and fund who has recently backed social media livestream commerce app Ezze as well as streetwear brands such as 424, Round Two, Pyschworld, No Vacancy Inn and Supervsn in the bid to take them global with a spotlight on key Asian markets such as China.

Key Points: 
  • "The gaming lifestyle market has tremendous potential globally and we see XSET as the next big youth culture brand driven by a top notch team.
  • "We are excited to partner with XSET as they continue to build a bridge between gaming, fashion and lifestyle.
  • Built on a foundation of a diverse and inclusive gaming culture, XSET is building the preeminent brand for today's growing Gen Z audience of gamers.
  • XSET is defining what it means to be cultural leaders in the space for future generations to come.

Tim Mulligan Joins XSET as the Head of Sales

Retrieved on: 
Thursday, July 14, 2022

"I'm beyond thrilled to join XSET as this is a huge opportunity to work with one of the best up-and-coming lifestyle/esports organizations in the world!" said Tim Mulligan. "I joined XSET, specifically, to have the opportunity to work with one of the most exciting lifestyle/gaming companies that truly is shaping and redefining pop culture -- which is focusing on inclusion, equality, creative expression, and cultural diversity. XSET is at the forefront of elevating that messaging."

Key Points: 
  • Former 100 Thieves executive focused on profitability across their apparel, content creators and esports teams as XSET celebrates its 2nd anniversary
    BOSTON, July 14, 2022 /PRNewswire/ -- XSET , the world's fastest-growing gaming and lifestyle organization, announced the new hire of sales expert, Tim Mulligan, to their team as XSET's new Head of Sales.
  • With over two decades of experience in the lifestyle and gaming industry, Mulligan comes from 100 Thieves where he was the Head of Strategic Accounts.
  • "Since starting XSET two years ago, we have been putting business decisions into play to help further the growth of the XSET brand."
  • "XSET is growing and reaching completely new heights coming into its second year," said Co-Founder and CEO of XSET, Greg Selkoe.

IMMORTALS SELECTS DXRACER AS OFFICIAL GAMING CHAIR PARTNER

Retrieved on: 
Wednesday, June 29, 2022

DETROIT, June 29, 2022 /PRNewswire/ -- Great Lakes-based gaming and esports organization, Immortals, and the leader of premium gaming chair brands, DXRacer, have officially announced the start of a three-year partnership. As part of the agreement, DXRacer will become the Official Gaming Chair of Immortals and will be used by all Immortals competitive teams, including League of Legends (LCS), Wild Rift and Valorant.

Key Points: 
  • DXRacer releases Immortals-branded Craft series chair, designed to enhance player performance
    DETROIT, June 29, 2022 /PRNewswire/ -- Great Lakes-based gaming and esports organization, Immortals, and the leader of premium gaming chair brands, DXRacer, have officially announced the start of a three-year partnership.
  • As part of the agreement, DXRacer will become the Official Gaming Chair of Immortals and will be used by all Immortals competitive teams, including League of Legends (LCS), Wild Rift and Valorant.
  • Immortals and DXRacer also developed an Immortals-branded gaming chair as part of the DXRacer Craft Series.
  • The chair has been distributed to all Immortals players, competitive staff and influencers and is available for preorder at the DXRacer website .

ESPORTS FAN ACTIVATION 'IMMORTALS INVASION' COMING TO DETROIT JUNE 23 - 26

Retrieved on: 
Wednesday, June 15, 2022

DETROIT, June 15, 2022 /PRNewswire/ -- In partnership with Riot Games, Immortals brings esports opportunities and experiences to underrepresented communities in Detroit via the popular in-person gaming experience, Immortals Invasion. The multi-day event will take place in Detroit from June 23-26. 

Key Points: 
  • "What makes gaming a thriving community are the players, fans, and creators who come from diverse backgrounds and cultures to celebrate and play together."
  • Programming for the multi-day activation will take place at several Detroit minority-owned businesses.
  • Immortals CEO Jordan Sherman will be hosting informal "3 Minute Interviews" with attendees interested in Immortals internships and other opportunities.
  • "Our mission at Durfee Innovation Society is to bring opportunities to underserved Detroit communities," said Brandi Haggins, DIS Director.

Esports Franchise Valhallan Acquires North American Esports League, Announces Plans for League Expansion Domestically and Internationally

Retrieved on: 
Wednesday, June 8, 2022

HOUSTON, June 8, 2022 /PRNewswire/ -- New esports franchise concept Valhallan announced today its acquisition of the North American Esports League (NAEL), the largest youth (under 15 years old) esports league with more than 100 total teams. The move establishes Valhallan as a leader in youth esports, bringing its exclusive training program and arenas together with high-profile tournament play. 

Key Points: 
  • Valhallan Makes Its Arrival to the Esports Industry Known, Pursuing Aggressive Growth, Plans Global League Expansion Starting with the U.K.
    HOUSTON, June 8, 2022 /PRNewswire/ -- New esports franchise concept Valhallan announced today its acquisition of the North American Esports League (NAEL), the largest youth (under 15 years old) esports league with more than 100 total teams.
  • The move establishes Valhallan as a leader in youth esports, bringing its exclusive training program and arenas together with high-profile tournament play.
  • Valhallan plans to build on the NAEL's growth and introduce the league in major markets across the globe, including the launch of the United Kingdom Esports League (UKEL) in the coming months.
  • Valhallan, the NAEL, the UKEL and future international leagues will combine to create Valhallan Holdings (VHH).

Esports Franchise Valhallan Acquires North American Esports League, Announces Plans for League Expansion Domestically and Internationally

Retrieved on: 
Wednesday, June 8, 2022

HOUSTON, June 8, 2022 /PRNewswire/ -- New esports franchise concept Valhallan announced today its acquisition of the North American Esports League (NAEL), the largest youth (under 15 years old) esports league with more than 100 total teams. The move establishes Valhallan as a leader in youth esports, bringing its exclusive training program and arenas together with high-profile tournament play. 

Key Points: 
  • Valhallan Makes Its Arrival to the Esports Industry Known, Pursuing Aggressive Growth, Plans Global League Expansion Starting with the U.K.
    HOUSTON, June 8, 2022 /PRNewswire/ -- New esports franchise concept Valhallan announced today its acquisition of the North American Esports League (NAEL), the largest youth (under 15 years old) esports league with more than 100 total teams.
  • The move establishes Valhallan as a leader in youth esports, bringing its exclusive training program and arenas together with high-profile tournament play.
  • Valhallan plans to build on the NAEL's growth and introduce the league in major markets across the globe, including the launch of the United Kingdom Esports League (UKEL) in the coming months.
  • Valhallan, the NAEL, the UKEL and future international leagues will combine to create Valhallan Holdings (VHH).

Rockstar Energy Drink Announces Multi-Year Partnership with Gaming and Entertainment Organization, NRG

Retrieved on: 
Thursday, June 2, 2022

PURCHASE., N.Y., June 2, 2022 /PRNewswire/ -- Rockstar Energy Drink announced a new multi-year partnership with Gaming and Entertainment Organization, NRG. The partnership aligns NRG, the most-watched professional gaming organization in North America, with Rockstar Energy Drink, creating opportunities for the brand to build connections with players, creators, and fans who are the digital generation.

Key Points: 
  • Rockstar Energy and NRG Will Debut its first SOUND SERIES, a Live Stream Music Experience, at the NRG Hot Pockets Castle in Los Angeles on June 16 to Broadcast Via Twitch
    PURCHASE., N.Y., June 2, 2022 /PRNewswire/ -- Rockstar Energy Drink announced a new multi-year partnership with Gaming and Entertainment Organization, NRG.
  • The partnership aligns NRG, the most-watched professional gaming organization in North America, with Rockstar Energy Drink, creating opportunities for the brand to build connections with players, creators, and fans who are the digital generation.
  • "We are thrilled to bring Rockstar Energy and NRG together," said Andrew Bones, SVP Head of Partnerships.
  • As the exclusive energy drink of NRG, Rockstar Energy will also co-create unique fan experiences for NRG communities, including Apex Legends, Fortnite, Rocket League, Valorant, and War Zone.

FreshCut Secures $15M Funding to Accelerate Transformation of Web3 Gaming Content Ecosystem

Retrieved on: 
Wednesday, May 18, 2022

LOS ANGELES, May 18, 2022 (GLOBE NEWSWIRE) -- FreshCut , a short-form gaming content ecosystem, today announced it and its ecosystem partners have collectively raised $15 million in funding.

Key Points: 
  • LOS ANGELES, May 18, 2022 (GLOBE NEWSWIRE) -- FreshCut , a short-form gaming content ecosystem, today announced it and its ecosystem partners have collectively raised $15 million in funding.
  • FreshCut is working with creators to enable a superior curated content experience for fans of gaming and esports content.
  • The FreshCut team has an impressive vision for the gaming content industry: to hyper-connect all gaming fans across disparate Web2 and Web3 games.
  • FreshCut is leveraging its funding to build out its short-form gaming content ecosystem that combines cutting-edge Web3 technology with curated gaming content from the industrys leading gamers.