INGROOVES MUSIC GROUP INVENTS AI MARKETING TECHNOLOGY TO IDENTIFY, ANALYZE, AND CAPITALIZE ON UGC TRENDS ON SHORT-FORM VIDEO PLATFORMS
LOS ANGELES, Oct. 26, 2022 /PRNewswire/ -- Ingrooves Music Group, a world leader in music distribution, marketing, and technology, announced today that the company has been issued the third in a series of U.S. patents that are transforming the way artists reach new audiences and sustain listeners in today's engagement economy, increasing streams agnostic of platform.
- This technology enables artists and labels to analyze early trends in user-generated content that are highly likely to translate to digital streaming services like Spotify and Apple Music.
- "Our global music analytics teams, led by Dr. SK Sharma, are at the forefront of creating AI & ML innovations to power an entirely new way of marketing music," saidJT Myers, Co-CEO, Virgin Music Group, the parent company of Ingrooves.
- The following are the series of patents awarded to Ingrooves Music Group over the past two years:
Patent No. - www.ingrooves.com
Ingrooves is part of Virgin Music Group, the newly formed global independent music division of Universal Music Group.