Draft:Marketing Operations

Vivial Named "Best Content Writing Service" For Fourth Straight Year in Annual MarTech Breakthrough Awards Program

Retrieved on: 
Saturday, September 4, 2021
Marketing, Martech, Marketing automation, Digital marketing, Customer relationship management, Draft:Piano Software Inc., Draft:Marketing Operations

Vivial's content directs individuals to a company's website, blog, or other landing page while building goodwill among consumers.

Key Points: 
  • Vivial's content directs individuals to a company's website, blog, or other landing page while building goodwill among consumers.
  • "Thank you so much to MarTech Breakthrough for once again recognizing Vivial for our content writing services.
  • "Most local businesses don't have the time or resources to produce high-quality, custom content on a regular basis.
  • For the fourth consecutive year, we offer our sincerest congratulations to Vivial for being the winner of our 'Best Content Writing Service' award."

Red House B2B Marketing Adds to Leadership Team

Retrieved on: 
Wednesday, July 21, 2021
Social media, Search engine optimization, Other Communications, Search engine marketing, Public relations, Investor relations, Marketing, Advertising, Communications, Marketing, Business process, Business marketing, Business-to-business, Digital marketing, Marketing automation, Data driven marketing, Draft:B2B marketing, Draft:Marketing Operations

Red House B2B Marketing has further strengthened its management team by hiring an industry veteran to lead marketing operations for the agency.

Key Points: 
  • Red House B2B Marketing has further strengthened its management team by hiring an industry veteran to lead marketing operations for the agency.
  • Citing the increased complexity across its B2B data-driven technology and digital marketing services, the firm sought an experienced candidate to lead marketing operations which includes automation, CRM, digital, social and account-based marketing programs.
  • Williams joins Red House from Rangle.io, and his extensive experience in data strategy, marketing automation and overall digital execution will further increase the firms ability to effectively help clients achieve their goals.
  • Red House B2B Marketing helps clients achieve their goals through strategic, data-driven marketing programs that drive positive results.

BrandMaker Research Shows CMOs Increasing Marketing Ops Spend to Improve Financial Management

Retrieved on: 
Wednesday, June 9, 2021
Marketing, Business, Business process, Outline of marketing, Draft:Marketing Operations

ATLANTA, June 8, 2021 /PRNewswire/ -- BrandMaker , the leading innovator in Marketing Operations and Marketing Resource Management solutions, today announced the final in a series of findings of its independent research study on experiences and attitudes of top marketing executives around marketing operations.

Key Points: 
  • ATLANTA, June 8, 2021 /PRNewswire/ -- BrandMaker , the leading innovator in Marketing Operations and Marketing Resource Management solutions, today announced the final in a series of findings of its independent research study on experiences and attitudes of top marketing executives around marketing operations.
  • The research revealed that marketing executives who plan to increase their spending in marketing operations the most this year want to improve financial management and budgeting.
  • 94% of marketing organizations face barriers including:
    According to the research study, 99% of marketing executives want to see their marketing operations improve.
  • BrandMaker is the leading SaaS provider of effective and scalable marketing operations (marketing ops) management solutions.

Jeff Herrera Announced as Vice President of Marketing and Partnerships at Visiture

Retrieved on: 
Thursday, March 4, 2021
Online Retail, Marketing, Other Retail, Retail, Communications, Marketing, Business process, Business, Articles, Business-to-business, Business marketing, Draft:Marketing Operations

Visiture, a mid-market and enterprise digital commerce agency with expertise in commerce transformation, accelerated revenue growth, and new customer acquisition and retention performance marketing solutions, announced today that Jeff Herrera has been hired to lead all marketing and partnerships for the company.

Key Points: 
  • Visiture, a mid-market and enterprise digital commerce agency with expertise in commerce transformation, accelerated revenue growth, and new customer acquisition and retention performance marketing solutions, announced today that Jeff Herrera has been hired to lead all marketing and partnerships for the company.
  • View the full release here: https://www.businesswire.com/news/home/20210304005256/en/
    Jeff Herrera, VP, Marketing and Partnerships at Visiture (Photo: Business Wire)
    Visiture is experiencing rapid growth across all of our lines of business such as paid media, customer retention and loyalty, social, content and SEO, testing and optimization, analytics, development and design, says Ron Dod, Chief Growth Officer at Visiture.
  • I could not be more excited to join Visiture during this amazing period of growth, says Jeff Herrera, Vice President of Marketing and Partnerships at Visiture.
  • Visiture is an industry-leading digital commerce marketing solutions provider for mid-market and enterprise brands, manufacturers, distributors and merchants in both B2B and B2C.

SmartBug Media® Promotes Jen Spencer to Chief Revenue Officer

Retrieved on: 
Thursday, February 18, 2021
Marketing automation, Marketing, Digital marketing, Chief revenue officer, Services marketing, Customer relationship management, Relationship marketing, Draft:Marketing Operations

IRVINE, Calif., Feb. 18, 2021 /PRNewswire/ -- SmartBug Media a leading Intelligent Inbound marketing agency that assists businesses in generating leads, increasing awareness, and building brand loyalty through inbound marketing, digital strategy, design, marketing automation, revenue operations, and public relationsrelationstoday announced that it has promoted Jen Spencer to its newly created role of Chief Revenue Officer.

Key Points: 
  • IRVINE, Calif., Feb. 18, 2021 /PRNewswire/ -- SmartBug Media a leading Intelligent Inbound marketing agency that assists businesses in generating leads, increasing awareness, and building brand loyalty through inbound marketing, digital strategy, design, marketing automation, revenue operations, and public relationsrelationstoday announced that it has promoted Jen Spencer to its newly created role of Chief Revenue Officer.
  • Spencer will unite SmartBug's sales, marketing, and client services teams under a single mission to help its customers and partners build high growth sales, marketing, revenue ops, and service systems.
  • SmartBug's CRO to help its customers and partners build high growth sales, marketing, revenue ops, and service systems.
  • "SmartBug has always been about having a clear understanding of the customer journey.

Sendinblue Raises $160M in Series B Funding; Largest Amount By Any All-In-One Digital Marketing Platform

Retrieved on: 
Thursday, October 1, 2020
Marketing, Business, Articles, Business process, Online advertising, Marketing automation, Digital marketing, Customer relationship management, Sendinblue, Sales, Draft:Marketing Operations

SEATTLE, Oct. 01, 2020 (GLOBE NEWSWIRE) -- Sendinblue , the leading all-in-one digital marketing platform, has raised $160 million in a Series B funding, marking the highest fundraising round for any all-in-one marketing platform in the U.S. and Europe.

Key Points: 
  • SEATTLE, Oct. 01, 2020 (GLOBE NEWSWIRE) -- Sendinblue , the leading all-in-one digital marketing platform, has raised $160 million in a Series B funding, marking the highest fundraising round for any all-in-one marketing platform in the U.S. and Europe.
  • Unlike competitors, Sendinblue offers the only all-in-one digital marketing solution developed for small and medium-sized businesses, covering tools such as email, SMS, marketing automation, sales management, and live chat.
  • As the leader in SMB digital marketing, Sendinblue offers best in class deliverability, the highest touch customer support, powerful integration into CRM systems, and affordability.
  • Sendinblue is the only all-in-one digital marketing platform empowering B2B and B2C businesses, e-commerce sellers and agencies to build customer relationships through end to end digital marketing campaigns, transactional messaging, and marketing automation.