Chapter and Verse

Blockchains and Horizon Media Announce Media Partnership to Unlock a New Era of Web3 Focused on Consumer Protections & Data Sovereignty

Retrieved on: 
Wednesday, October 25, 2023

NEW YORK, Oct. 25, 2023 /PRNewswire/ -- Wednesday, October 25, 2023 – Blockchains, Inc. ("Blockchains"), a visionary at the forefront of technological innovation, committed to protecting and empowering individuals, has selected Horizon Media, the largest U.S. media agency according to Ad Age Data Center 2023, as its agency of record to reinforce Blockchains' position as the premier purpose-driven Web3 Tech Innovator. Horizon Media will draw on the collective expertise of its full-service portfolio with Chapter & Verse, Horizon Media's Web3 Division, leading the first Web3 partnership of its kind.

Key Points: 
  • Horizon Media will draw on the collective expertise of its full-service portfolio with Chapter & Verse, Horizon Media's Web3 Division , leading the first Web3 partnership of its kind.
  • Chapter & Verse will lead the integrated services for marketing strategy, creative, media, content, and experiences.
  • By enhancing the vision for Web3 while defining the Blockchains brand, the collective efforts will promote a foundational ecosystem that will support a freer, fairer, and inclusive Web.
  • "Horizon Media is excited to be part of a technological evolution through our partnership with Blockchains that will improve the digital experience in a profound way.

HORIZON MEDIA CONTINUES STRATEGIC EXPANSION WITH LAUNCH OF NEW INNOVATIVE SPORTS MARKETING AND BRAND EXPERIENCE AGENCY, LED BY INDUSTRY HEAVYWEIGHTS DAVID LEVY & CHRIS WEIL

Retrieved on: 
Monday, November 14, 2022

NEW YORK, Nov. 14, 2022 /PRNewswire/ -- Horizon Media, the largest U.S. media agency according to AdAge Data Center 2022, today announced the launch of the newest company under Horizon's portfolio of marketing services -- Horizon Sports & Experiences (HS&E), the latest in a series of strategic moves to continue to offer marketers innovative solutions to drive better business outcomes.  HS&E will be led by the team of David Levy, Founder of Back Nine Ventures, LLC and former President of Turner, and Chris Weil, former Chair & CEO of Momentum Worldwide, who will serve as co-CEOs and equity partners in HS&E.  The new firm, which includes the merger of Horizon's Scout Sports and Entertainment division, was created to provide a differentiated and comprehensive approach for clients engaging in sports and experiential marketing.  Michael Neuman, head of Scout, will become EVP of HS&E, reporting to Levy and Weil. 

Key Points: 
  • Michael Neuman, head of Scout, will become EVP of HS&E, reporting to Levy and Weil.
  • "What we have created here will bring a unique and complementary - combination of sports, experiential, and media capabilities and expertise under one tent that will be a marketer's dream.
  • "So, we're creating a company that will be at the forefront of monetizing Web3 in this blended physical-digital world.
  • Horizon Media , Inc, the largest U.S. media agency according to AdAge Data Center 2022 , delivers data-driven business outcomes for some of the most innovative and ambitious brands.

In Continued Expansion, Horizon Media Acquires Experiential Transformation Pioneer 'First Tube' - the Leading Live Digital Experience Platform for Brands

Retrieved on: 
Thursday, June 30, 2022

NEW YORK, June 30, 2022 /PRNewswire/ -- The pandemic created a quickly evolving marketing landscape – pushing brands to shift away from IRL ("in real life") touchpoints to digital experiences and forcing them to rethink experiential marketing overall. With more brands and more channels competing for consumer attention, and consumers engaging with content on their own terms, brands must become more creative in breaking through barriers, connecting artists to new fans, and targeting audiences with authentic engagement. Today, Horizon Media, the largest U.S. media agency according to AdAge Data Center 2022, is taking another innovative step by acquiring a majority interest in First Tube – the leading live digital experience platform for brands – adding hybrid digital experiential marketing to the suite of services offered to clients.

Key Points: 
  • Today, Horizon Media , the largest U.S. media agency according to AdAge Data Center 2022 ,is taking another innovative step by acquiring a majority interest in First Tube the leading live digital experience platform for brands adding hybrid digital experiential marketing to the suite of services offered to clients.
  • "Some companies have chosen to reactively cut back in this time, but Horizon is focused on the long game," said Bill Koenigsberg, CEO and Founder of Horizon Media.
  • Horizon Media , Inc, the largest U.S. media agency according to AdAge Data Center 2022 , delivers data-driven business outcomes for some of the most innovative and ambitious brands.
  • First Tube is a leading branded live experience marketing platform designed to deliver "always on" premium video content distributed at scale resulting in clear ROI.

Horizon Media Launches Industry-Leading Metaverse- and Web3-focused Unit, Chapter & Verse

Retrieved on: 
Thursday, June 9, 2022

NEW YORK, June 9, 2022 /PRNewswire/ -- With every new headline around the Metaverse or Web3, most marketers are trying to make sense of it and navigate this new unknown for their brand.

Key Points: 
  • "The Metaverse will present unprecedented opportunities for brands," said Bill Koenigsberg, Horizon Media.
  • Today, Horizon Media , the largest U.S. media agency according to AdAge Data Center 2022 ,announced the launch of Chapter & Verse, one of the industry's first standalone units dedicated to the Metaverse, Web3, NFTs, blockchain, cryptocurrency, DAO communities and all other related facets.
  • The unit, Chapter & Verse, will have three core capabilities: Consulting, Creative Concepting & Development, and Event Activation.
  • The unit will be led by Donnie Williams, EVP/Chief Digital Officer, Horizon Media, and Pedro L. Rodriguez, SVP, Business Growth, Digital Marketing & Transformation, Horizon Media, who are also both co-Founders of Chapter & Verse.

SiriusXM and Pandora Launch 'Chapter and Verse' Series with Audible

Retrieved on: 
Thursday, December 9, 2021

This all-new series kicks off today, December 9, on Pandora, the SXM App and on SiriusXM's Volume channel beginning at Noon ET.

Key Points: 
  • This all-new series kicks off today, December 9, on Pandora, the SXM App and on SiriusXM's Volume channel beginning at Noon ET.
  • In the coming months, listeners can hear James Patterson giving insights into his Audible Original, The Guilty , and Daymond John will be diving into his Audible Original, Founding Fubu .
  • Listeners can catch Chapter and Verse on Pandora, SiriusXM's Volume channel 106, and anytime on the SXM App.
  • Audible content includes more than 600,000 audio programs from leading audiobook publishers, broadcasters, entertainers, magazine and newspaper publishers, and business information providers.

Newly Launched Brand Chapter & Verse Reveals Its First Hotel Property in Wuzhen

Retrieved on: 
Monday, May 10, 2021

b'TONGXIANG, China, May 10, 2021 /PRNewswire/ -- Chapter & Verse, a lifestyle brand, is excited to launch Chapter & Verse, Wuzhen as its first location in China.

Key Points: 
  • b'TONGXIANG, China, May 10, 2021 /PRNewswire/ -- Chapter & Verse, a lifestyle brand, is excited to launch Chapter & Verse, Wuzhen as its first location in China.
  • Chapter & Verse brand is not only is a hotel, but a lifestyle.
  • The brand aims to make our daily life a verse that the individual will integrate into their creative chapter.\nAbout Chapter & Verse brand:\nChapter & Verse Hotel is a boutique design hotel operated by Tongxiang Baimadun Tourism Development Co., Ltd. We created Chapter & Verse to meet the expectations of the rising creative class and all independent-minded travelers in China.
  • Chapter & Verse, as a brand, aims to make daily life a verse that the individuals will integrate into the creative chapter of their lives.