Hot Wheels® Debuts Die-Cast of Legends Tour-Winning Life-Sized Custom Car in New York
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Thursday, April 7, 2022
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Mattel (NASDAQ: MAT) today debuted the official Hot Wheels 1:64-scale die-cast of the 2021 Hot Wheels Legends Tour-winning 1969 Volvo P1800 Gasser built by Lee Johnstone of the United Kingdom.
Key Points:
- Mattel (NASDAQ: MAT) today debuted the official Hot Wheels 1:64-scale die-cast of the 2021 Hot Wheels Legends Tour-winning 1969 Volvo P1800 Gasser built by Lee Johnstone of the United Kingdom.
- The epic space was reimagined to showcase dozens of examples of how Hot Wheels has influenced culture, ranging from high fashion to NFTs.
- Hot Wheels is an automotive legend, and for generations, every auto enthusiasts love for cars has begun with Hot Wheels.
- Hot Wheels has established itself as an iconic automotive-lifestyle brand, and is now also a major player in the global custom car builder community.