Greenleaf Foods, SPC

Booster Juice Partners with Field Roast™ to Offer Plant-Based Protein for the First Time

Retrieved on: 
Monday, February 28, 2022

Greenleaf Foods, SPC, owner of leading plant-based brands Lightlife (Lightlife) and Field Roast (Field Roast), announced today it is teaming up with Booster Juice, Canadas largest juice and smoothie chain, to bring plant-based protein to its permanent menu for the first time.

Key Points: 
  • Greenleaf Foods, SPC, owner of leading plant-based brands Lightlife (Lightlife) and Field Roast (Field Roast), announced today it is teaming up with Booster Juice, Canadas largest juice and smoothie chain, to bring plant-based protein to its permanent menu for the first time.
  • Starting March 1, Booster Juices 410 locations across Canada will offer two new sandwiches featuring Field Roast Italian Garlic & Fennel Plant-Based Sausage.
  • View the full release here: https://www.businesswire.com/news/home/20220228005127/en/
    Booster Juice partners with Field Roast to offer plant-based protein for the first time.
  • Booster Juice is excited to partner with plant-based industry leader Field Roast to debut new items on our Healthy Food Menu, said Dale Wishewan, President and CEO of Booster Juice.

Field Roast™ Signature Stadium Dog Becomes the First Official Plant-Based Dodger Dog of the Los Angeles Dodgers

Retrieved on: 
Thursday, June 3, 2021

Greenleaf Foods, SPC, owner of leading plant-based brand Field Roast ("Field Roast"), announced a multi-year partnership with the Los Angeles Dodgers to feature the new, groundbreaking Field Roast Signature Stadium Dog as the Official Plant-Based Dodger Dog.

Key Points: 
  • Greenleaf Foods, SPC, owner of leading plant-based brand Field Roast ("Field Roast"), announced a multi-year partnership with the Los Angeles Dodgers to feature the new, groundbreaking Field Roast Signature Stadium Dog as the Official Plant-Based Dodger Dog.
  • View the full release here: https://www.businesswire.com/news/home/20210603005155/en/
    The Field Roast Signature Stadium Dog is the first plant-based hot dog to be recognized by the LA Dodgers, available in-stadium now.
  • (Graphic: Business Wire)
    The Field Roast Signature Stadium Dog is the first plant-based hot dog to be recognized by the LA Dodgers with this designation.
  • Another notable first, the Field Roast Signature Stadium Dog is the first pea protein-based hot dog in North America.

Field Roast and Roy Choi Bring First-Ever Plant-Based Kogi Dog to Los Angeles

Retrieved on: 
Tuesday, March 23, 2021

Greenleaf Foods, SPC, owner of Field Roast Grain Meat Co (Field Roast) and renowned Chef Roy Choi, co-host of The Chef Show and co-founder of the world-famous Kogi BBQ Truck, are teaming up to bring food lovers throughout Los Angeles a flavorful plant-based hot dog experience.

Key Points: 
  • Greenleaf Foods, SPC, owner of Field Roast Grain Meat Co (Field Roast) and renowned Chef Roy Choi, co-host of The Chef Show and co-founder of the world-famous Kogi BBQ Truck, are teaming up to bring food lovers throughout Los Angeles a flavorful plant-based hot dog experience.
  • View the full release here: https://www.businesswire.com/news/home/20210323005316/en/
    Chef Roy Choi and Field Roast team up to create the Kogi Plant-Based Dog (aka The Home Run).
  • The Kogi Plant-Based Dog is the first of several initiatives planned between Field Roast and Chef Choi.
  • Field Roast and Kogi fans can find the new Kogi Plant-Based Dog the next time they visit the Kogi truck or can order it online.

Field Roast™ Brings On the Flavor With New Signature Stadium Dog, the First Pea Protein-Based Hot Dog in North America

Retrieved on: 
Monday, February 1, 2021

Greenleaf Foods, SPC, owner of Field Roast Grain Meat Co (Field Roast), is bringing a new level of flavor exploration to the plant-based hot dog category with the launch of its Field Roast Signature Stadium Dog, a plant-based premium hot dog that is naturally smoked.

Key Points: 
  • Greenleaf Foods, SPC, owner of Field Roast Grain Meat Co (Field Roast), is bringing a new level of flavor exploration to the plant-based hot dog category with the launch of its Field Roast Signature Stadium Dog, a plant-based premium hot dog that is naturally smoked.
  • View the full release here: https://www.businesswire.com/news/home/20210201005241/en/
    Starting today, hot dog lovers can try the new Field Roast Signature Stadium Dog at select Wienerschnitzel locations.
  • (Graphic: Business Wire)
    Starting today, hot dog lovers can get a first taste of the Field Roast Signature Stadium Dog at select Wienerschnitzels, the worlds largest hot dog chain.
  • The Field Roast Plant-Based Dog will appear on menus as Backyard Veggie Dog, Barbeque Veggie Dog and Chicago Veggie Dog in test markets at select Wienerschnitzel locations across California, Texas and New Mexico.

Pizza Nova to be First to Launch Field Roast’s Plant-Based Pepperoni

Retrieved on: 
Friday, January 8, 2021

Pizza Nova and Greenleaf Foods, SPC, owner of Field Roast Grain Meat Co (Field Roast), announced today the addition of Field Roast Plant-Based Pepperoni to all Pizza Nova locations.

Key Points: 
  • Pizza Nova and Greenleaf Foods, SPC, owner of Field Roast Grain Meat Co (Field Roast), announced today the addition of Field Roast Plant-Based Pepperoni to all Pizza Nova locations.
  • View the full release here: https://www.businesswire.com/news/home/20210108005063/en/
    Starting Jan. 11, Toronto-based Pizza Nova will offer Field Roast Plant-Based Pepperoni.
  • Pizza Nova is the first major Canadian pizza operator to offer the groundbreaking Field Roast Plant-Based Pepperoni, said Adam Grogan, COO of Greenleaf Foods.
  • The first franchised Pizza Nova opened in 1969, and since then, Pizza Nova and the Primucci family have helped hundreds of families own and operate their own Pizza Nova store.

Performance Foodservice Launches Proprietary Line of Plant-based Protein Products

Retrieved on: 
Monday, November 16, 2020

Performance Foodservice, a division of Performance Food Group Company (PFG) (NYSE:PFGC) announced the launch of its Green Origin brand, a proprietary line of plant-based protein products.

Key Points: 
  • Performance Foodservice, a division of Performance Food Group Company (PFG) (NYSE:PFGC) announced the launch of its Green Origin brand, a proprietary line of plant-based protein products.
  • With this launch, Performance Foodservice will have one of the largest plant-based Exclusive Brand portfolios in the industry.
  • Were well past the point of plant-based eating as a niche trend, said Fred Sanelli, senior vice president of marketing and sales at Performance Foodservice.
  • In addition to offering our Lightlife and Field Roast branded products to Performance Foodservice customers, were excited to support the Green Origin product line, said Dan Curtin, president of Greenleaf Foods.

Field Roast™ Partners With Award-Winning Chef Roy Choi to "Make Taste Happen"

Retrieved on: 
Thursday, November 12, 2020

Doubling down on its unwavering commitment to crafting bold and adventurous taste, leading plant-based brand Field Roast Grain Meat Co (Field Roast), owned by Greenleaf Foods, SPC, announced a bold brand redesign and a multi-year partnership with prolific chef Roy Choi.

Key Points: 
  • Doubling down on its unwavering commitment to crafting bold and adventurous taste, leading plant-based brand Field Roast Grain Meat Co (Field Roast), owned by Greenleaf Foods, SPC, announced a bold brand redesign and a multi-year partnership with prolific chef Roy Choi.
  • To kick off the new era of the brands evolution, Field Roast has inked a multi-year partnership with culinary luminary and co-host of The Chef Show, Roy Choi.
  • Field Roast is proud to welcome chef Choi to our team as a friend and collaborator.
  • Our leading brands include Lightlife (Lightlife) and Field Roast Grain Meat Co. (Field Roast).

Greenleaf Foods, SPC, and Purple Carrot Partner to Deliver New Plant-based Protein Options to Customers Nationwide

Retrieved on: 
Thursday, February 6, 2020

The delivery meal services partnership with Greenleaf Foods, SPCthe owner of Lightlife and Field Roastwill offer customers the option to select recipes featuring Lightlife and Field Roast products.

Key Points: 
  • The delivery meal services partnership with Greenleaf Foods, SPCthe owner of Lightlife and Field Roastwill offer customers the option to select recipes featuring Lightlife and Field Roast products.
  • Our brands are committed to making plant-based eating more accessible and delicious, said Dan Curtin, President of Greenleaf Foods, SPC.
  • Our partnership with Purple Carrot enables home cooks to explore plant-based meats and satisfies growing consumer demand for easy, flavorful meal solutions.
  • Greenleaf Foods, SPC, is transforming plant-based protein with its leading brands Lightlife and Field Roast.

Greenleaf Foods, SPC, Invests $5 Million in Good Catch®, Plant-Based Seafood Innovator

Retrieved on: 
Wednesday, January 15, 2020

Plant-based seafood is a promising and relatively untapped segment of the plant-based protein market which we believe means there is terrific growth potential, said Dan Curtin, President of Greenleaf Foods, SPC.

Key Points: 
  • Plant-based seafood is a promising and relatively untapped segment of the plant-based protein market which we believe means there is terrific growth potential, said Dan Curtin, President of Greenleaf Foods, SPC.
  • The US$5 million investment was completed in connection with Gathered Foods Series B Preferred Share financing round.
  • Good Catch is a chef-driven revolutionary food company developing flavorful, 100% plant-based seafood alternatives.
  • Founded by pioneering chefs Chad and Derek Sarno, Good Catch products offer the taste, texture, nutrition, and experience of seafood without harming the environment.

Dave & Buster’s Upgrades to Lightlife® Burger in New Partnership

Retrieved on: 
Thursday, October 17, 2019

Greenleaf Foods, SPC, with its category-leading brand Lightlife (Lightlife), today announced that the Lightlife Burger is now available at all Dave & Busters restaurants across the U.S and Canada.

Key Points: 
  • Greenleaf Foods, SPC, with its category-leading brand Lightlife (Lightlife), today announced that the Lightlife Burger is now available at all Dave & Busters restaurants across the U.S and Canada.
  • The plant-based burger is featured as part of Dave & Busters core menu within the Flame-Grilled Burgers section.
  • The Lightlife Burger has 20 grams of pea protein with 0 grams of cholesterol and only 2.5 grams of saturated fat.
  • The Lightlife Burger will replace Impossible Burger on Dave & Busters menu.