Streamed Video Content Dominates Media and Entertainment Consumption in India According to the Brightcove Q2 2020 Global Video Index
Brightcove Inc. (NASDAQ: BCOV), the worlds leading video technology platform, today published the Brightcove Q2 2020 Global Video Index Entertainment and Media Edition , which found that OTT streaming of entertainment content continued to dominate, even as governments began loosening stay-at-home restrictions.
- Brightcove Inc. (NASDAQ: BCOV), the worlds leading video technology platform, today published the Brightcove Q2 2020 Global Video Index Entertainment and Media Edition , which found that OTT streaming of entertainment content continued to dominate, even as governments began loosening stay-at-home restrictions.
- Brightcoves Q2 2020 Global Video Index analyzes hundreds of billions of recent data points from Brightcoves customers globally to provide insights into how viewers are watching video content.
- The Q2 data shows that consumption of news and entertainment content nearly doubled (40%) from Q1 (23%) a significant finding considering Q2 typically sees slower growth in video viewing compared to Q1.
- Other notable findings from the Q2 2020 Brightcove Global Video Index that are specific to India include:
Indias video viewing is primarily on smartphones.