BACARDI

Bacardi Shakes up Cocktails-at-Home With Launch of TAILS® COCKTAILS

Retrieved on: 
Wednesday, March 30, 2022

Bacardi, the largest privately held spirits company in the world, is raising the bar for cocktails-at-home with the launch of TAILS COCKTAILS.

Key Points: 
  • Bacardi, the largest privately held spirits company in the world, is raising the bar for cocktails-at-home with the launch of TAILS COCKTAILS.
  • View the full release here: https://www.businesswire.com/news/home/20220330005116/en/
    BACARDI SHAKES UP COCKTAILS-AT-HOME WITH LAUNCH OF TAILS COCKTAILS.
  • TAILS COCKTAILS is an exclusive range of premium pre-batched cocktails that bring the experience of the bar to consumers homes, with all the flavor and complexity of hand-made cocktails, but none of the effort.
  • Bacardi Limited refers to the Bacardi group of companies, including Bacardi International Limited.

Bacardi Is a Great Place to Work® and a Great Place to Make Iconic Spirits

Retrieved on: 
Wednesday, February 23, 2022

Bacardi is truly a dynamic, exciting place to work, and I couldnt be prouder to see that recognized with this certification, comments Jean-Marc Lambert, SVP Global Operations, Bacardi.

Key Points: 
  • Bacardi is truly a dynamic, exciting place to work, and I couldnt be prouder to see that recognized with this certification, comments Jean-Marc Lambert, SVP Global Operations, Bacardi.
  • Bacardi employees surveyed by Great Place to Work praised the companys culture of respect and fairness, with high scores reflecting how all employees are treated equally.
  • Great Place to Work helps organizations quantify their culture and produce better business results by creating a high-trust work experience for all employees.
  • To learn more, visit greatplacetowork.com , listen to the podcast Better by Great Place to Work , and read A Great Place to Work for All.

TAILS® Targets 10,000 On-Trade Outlets Across Europe

Retrieved on: 
Tuesday, June 22, 2021

As the on-trade now reopens, interest in cocktails has exploded and demand far exceeds the number of outlets serving them.

Key Points: 
  • As the on-trade now reopens, interest in cocktails has exploded and demand far exceeds the number of outlets serving them.
  • In fact, the 15 seconds it takes to create a premium cocktail with TAILS, more than pays back in increased profit.
  • Following its acquisition by Bacardi, TAILS has now expanded to every market in Western Europe, with more international markets to follow.
  • TAILS cocktails are available in selected bars across 11 markets in Western Europe.