Griffin Brothers

Soleilâ„¢ Sparkling Water Redesign Brings Good Vibes to Summer with Colorful and Bold New Packaging Designs

Retrieved on: 
Tuesday, June 14, 2022

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20220614005167/en/
    Albertsons Companies today announced the relaunch of Soleil Sparkling Water, marking a new era for the beverage brand that introduces eight can packaging with updated, eye-catching artwork.
  • (Photo: Business Wire)
    To celebrate the redesign, Soleil partnered with LA-based creative agency Library Collective to tap into Gen-Z internet culture as a way to generate buzz and excitement.
  • This refresh includes colorful packaging reminiscent of the crisp, fruity taste to delightful effervescent sounds that crack when you open the can.
  • We invite our shoppers to live on the sunny side of life and embrace the Soleil Vibes this summer.