Adventure Cycling Association

Blue Cross Blue Shield of Massachusetts Supports Metro Boston Urban Reforestation Efforts Through Bluebikes Sponsorship

Retrieved on: 
Tuesday, September 5, 2023

BOSTON, Sept. 5, 2023 /PRNewswire/ -- In recognition of Environmental Awareness Month, Blue Cross Blue Shield of Massachusetts ("Blue Cross") is donating $1 for every ride taken on Bluebikes in September* to the Boston Tree Alliance, a City of Boston program working with Mass Audubon to bolster the City's tree canopy, the parts of the city that are shaded by trees. The donations will apply to all rides taken across the Bluebikes system's 13 municipalities: Arlington, Boston, Brookline, Cambridge, Chelsea, Everett, Malden, Medford, Newton, Revere, Salem, Somerville, and Watertown. Blue Cross is the sponsor of Bluebikes, which is owned by the municipalities and operated by Lyft.

Key Points: 
  • Blue Cross is the sponsor of Bluebikes, which is owned by the municipalities and operated by Lyft.
  • "We are thrilled about the sponsorship from Blue Cross Blue Shield of Massachusetts, Bluebikes, and Lyft and grateful for their commitment to help us grow the tree canopy in environmental justice neighborhoods, delivering equitable solutions to areas that need it most."
  • In the five years of Blue Cross' sponsorship, the system has doubled in size, adding 200 stations and more than 4,000 bikes.
  • *Blue Cross will donate $1 up to $10,000 for every Bluebikes ride taken from September 5 – September 30, 2023.

Exodus Travels Unveils New Active Europe Collection

Retrieved on: 
Monday, July 10, 2023

SEATTLE, July 10, 2023 /PRNewswire/ -- With the significant increase in European travel from North America, Exodus Travels the award-winning leader in adventure travel, has launched a new Active Europe Collection. This expanded offering, including hiking and cycling trips, features more than 19 new itineraries across nine European countries. These new adventures are designed to bring travelers closer to Europe's hidden gems while enjoying new and unique experiences in the great outdoors.

Key Points: 
  • SEATTLE, July 10, 2023 /PRNewswire/ -- With the significant increase in European travel from North America, Exodus Travels the award-winning leader in adventure travel, has launched a new Active Europe Collection.
  • The new Active Europe Collection encompasses active itineraries that have been meticulously crafted to cater to adventure enthusiasts, with options for every skill level and interest.
  • "We understand the growing desire for active travel experiences that go beyond traditional sightseeing, and the Active Europe Collection was designed to fulfill these aspirations," says Katy Rockett, Director of Growth, North America for Exodus Travels.
  • As with all itineraries, Exodus Travels prioritizes sustainable and responsible travel practices, fostering a deep connection with local communities and minimizing the environmental impact.

Blue Cross Blue Shield of Massachusetts Sponsors Free Bluebikes Adventure Passes on World Car Free Day

Retrieved on: 
Monday, September 19, 2022

BOSTON, Sept. 19, 2022 /PRNewswire/ -- In recognition of World Car Free Day, Blue Cross Blue Shield of Massachusetts ("Blue Cross") is sponsoring free Bluebikes Adventure Passes on Thursday, September 22. Unlimited two-hour Adventure Passes, for a 24-hour period, will be available across the Bluebikes system's 11 municipalities: Arlington, Boston, Brookline, Cambridge, Chelsea, Everett, Newton, Revere, Salem, Somerville, and Watertown. Blue Cross is the title sponsor of Bluebikes, a publicly-owned bike share managed by municipal staff and operated by Lyft.

Key Points: 
  • Blue Cross Blue Shield continues commitment to sustainability, encouraging residents to lead environmentally healthier lifestyles through complimentary access to public bike share system
    BOSTON, Sept. 19, 2022 /PRNewswire/ -- In recognition of World Car Free Day, Blue Cross Blue Shield of Massachusetts ("Blue Cross") is sponsoring free Bluebikes Adventure Passes on Thursday, September 22.
  • Blue Cross is the title sponsor of Bluebikes, a publicly-owned bike share managed by municipal staff and operated by Lyft.
  • Blue Cross is sponsoring free Adventure Passes all day long in hopes that residents will travel via Bluebikes for the day rather than rely on passenger vehicles, helping to reduce emissions, air pollution and road congestion.
  • Blue Cross Blue Shield of Massachusetts is the system's title sponsor.