Love Is All Around

SUBARU OF AMERICA SETS $29 MILLION GOAL FOR 2023 SUBARU SHARE THE LOVE® EVENT

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Thursday, November 16, 2023
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CAMDEN, N.J., Nov. 16, 2023 /PRNewswire/ -- Subaru of America, Inc. today announced its newest national advertising campaign and increased donation goal of $29 million for the 2023 Subaru Share the Love® Event, the automaker's largest annual charitable initiative. By the end of this year's event, Subaru and its retailers are aiming to donate more than $285 million to national and hometown charities over 16 consecutive years.

Key Points: 
  • CAMDEN, N.J., Nov. 16, 2023 /PRNewswire/ -- Subaru of America, Inc. today announced its newest national advertising campaign and increased donation goal of $29 million for the 2023 Subaru Share the Love® Event , the automaker's largest annual charitable initiative.
  • By the end of this year's event, Subaru and its retailers are aiming to donate more than $285 million to national and hometown charities over 16 consecutive years.
  • On November 16, the automaker will kick off the 2023 Subaru Share the Love Event with its largest annual employee volunteer event held at Subaru of America headquarters in Camden, NJ, and additional locations across the country.
  • Furthermore, participating Subaru retailers will donate $5 to their registered hometown charities for every Subaru vehicle routine service visit during the campaign period.