UniMás

SUBARU OF AMERICA SETS $29 MILLION GOAL FOR 2023 SUBARU SHARE THE LOVE® EVENT

Retrieved on: 
Thursday, November 16, 2023

CAMDEN, N.J., Nov. 16, 2023 /PRNewswire/ -- Subaru of America, Inc. today announced its newest national advertising campaign and increased donation goal of $29 million for the 2023 Subaru Share the Love® Event, the automaker's largest annual charitable initiative. By the end of this year's event, Subaru and its retailers are aiming to donate more than $285 million to national and hometown charities over 16 consecutive years.

Key Points: 
  • CAMDEN, N.J., Nov. 16, 2023 /PRNewswire/ -- Subaru of America, Inc. today announced its newest national advertising campaign and increased donation goal of $29 million for the 2023 Subaru Share the Love® Event , the automaker's largest annual charitable initiative.
  • By the end of this year's event, Subaru and its retailers are aiming to donate more than $285 million to national and hometown charities over 16 consecutive years.
  • On November 16, the automaker will kick off the 2023 Subaru Share the Love Event with its largest annual employee volunteer event held at Subaru of America headquarters in Camden, NJ, and additional locations across the country.
  • Furthermore, participating Subaru retailers will donate $5 to their registered hometown charities for every Subaru vehicle routine service visit during the campaign period.

Intuit TurboTax Launches New TurboTax Live Full Service en Español and Connects with Latino Taxpayers through Bilingual “Come to TurboTax” Advertising Campaign

Retrieved on: 
Thursday, February 23, 2023

TurboTax, from Intuit (NASDAQ: INTU), the global technology platform that makes TurboTax , QuickBooks , Credit Karma , and Mailchimp , announced today its integrated campaign to connect with Latino taxpayers.

Key Points: 
  • TurboTax, from Intuit (NASDAQ: INTU), the global technology platform that makes TurboTax , QuickBooks , Credit Karma , and Mailchimp , announced today its integrated campaign to connect with Latino taxpayers.
  • Both spots invite consumers to stay worry-free and hand over their taxes to a TurboTax Live expert for a full-service experience now available in Spanish.
  • #LeadingConEducación- Corporate Responsibility Program: TurboTax continues to empower the next generation of Latino professionals for the third year in a row.
  • Influencer Activations: TurboTax connects with consumers through social media influencers that share their personal story and showcase the benefits of using bilingual resources from TurboTax including our new TurboTax Live Full Service product - now available completely in Español.

Toyota Spreads Kindness and Joy This Holiday Season

Retrieved on: 
Thursday, December 1, 2022

PLANO, Texas, Dec. 1, 2022 /PRNewswire/ -- With the holidays upon us, Toyota is celebrating the joy of the season with a special message about spreading kindness. "Like No One's Watching," the first of two Toyota holiday ads, debuted last night during NBC's primetime special, "Christmas in Rockefeller Center," with a personalized throw from a show host.

Key Points: 
  • PLANO, Texas, Dec. 1, 2022 /PRNewswire/ --With the holidays upon us, Toyota is celebrating the joy of the season with a special message about spreading kindness.
  • "Like No One's Watching," the first of two Toyota holiday ads, debuted last night during NBC's primetime special, "Christmas in Rockefeller Center," with a personalized throw from a show host.
  • "Toyota's holiday message focuses on simple acts of kindness and encourages people to connect with their communities this holiday season," said Lisa Materazzo, group vice president, Toyota Marketing, Toyota Motor North America.
  • In the spirit of celebrating those that serve others, Toyota is giving back to our community heroes: teachers.

Entravision Expands into South Asia and Enters into Definitive Agreement to Acquire Stake in Leading Digital Marketing Services Company Jack of Digital

Retrieved on: 
Wednesday, April 27, 2022

With strong local leadership experience in Pakistan, Jack of Digital provides marketing and communication, advertising sales and relationship management services to a growing client base.

Key Points: 
  • With strong local leadership experience in Pakistan, Jack of Digital provides marketing and communication, advertising sales and relationship management services to a growing client base.
  • We are very excited to announce our strategic investment in Jack of Digital, opening the door for Entravision to the South Asian market, said Juan Saldvar, Chief Digital, Strategy and Accountability Officer of Entravision.
  • With this investment, Entravision now provides creative digital advertising and marketing services in over 35 countries as we continue to strategically expand our global footprint.
  • With Entravisions investment in Jack of Digital, the Company again taps into a high-growth region of the globe with vast opportunities for increased digital connection.

Houston Television Stations Launch NEXTGEN TV

Retrieved on: 
Tuesday, December 7, 2021

HOUSTON, Dec. 7, 2021 /PRNewswire/ --Television viewers in Houston, the eighth-largest TV market in the United States, can now experience the future of broadcast television as 10 local TV stations today launched NEXTGEN TV, a revolutionary new digital broadcast technology based on the same fundamental technology as the internet and digital apps.

Key Points: 
  • HOUSTON, Dec. 7, 2021 /PRNewswire/ --Television viewers in Houston, the eighth-largest TV market in the United States, can now experience the future of broadcast television as 10 local TV stations today launched NEXTGEN TV, a revolutionary new digital broadcast technology based on the same fundamental technology as the internet and digital apps.
  • "This launch took an extraordinary amount of collaboration among the 10 TV stations involved and is a clear demonstration of the entire industry's commitment to NEXTGEN TV," said Brett Jenkins, EVP and chief technology officer for Nexstar Media Group, Inc. "Viewers will quickly notice the brilliant video and improved audio delivered by NEXTGEN TV.
  • Viewers watching these channels can look forward to enhanced television viewing provided by NEXTGEN TV as a complement to streaming platforms, as NEXTGEN TV is provided as a free OTA service to viewers.
  • Houston viewers can learn more about NEXTGEN TV by visiting www.WatchNextGenTV.com , which offers a guide to cities carrying the service, as well as links to available NEXTGEN TV models.

Univision Announces New Structure of its Television Networks Group as Latest Step in Global and Multi-Platform Transformation

Retrieved on: 
Monday, July 19, 2021

Univision Holdings, Inc., the leading Spanish-language media and content company, today announced the new structure of its Entertainment, Sports and News divisions, led by Luis Silberwasser, President of Univision Television Networks Group.

Key Points: 
  • Univision Holdings, Inc., the leading Spanish-language media and content company, today announced the new structure of its Entertainment, Sports and News divisions, led by Luis Silberwasser, President of Univision Television Networks Group.
  • Furthermore, the pending combination with Televisa will require a new structure to allow optimal collaboration between the United States and Mexico.
  • The Companys top-rated media portfolio includes the Univision and UniMs broadcast networks, as well as 10 cable networks including Galavisin and TUDN, the No.
  • Locally, Univision owns or operates 61 television stations in major Hispanic markets across the United States.

Sony Field Tests Show ATSC 3.0 TV Broadcasting To Vehicles Is Ideal For Solid Reception In Difficult "On The Move" Conditions

Retrieved on: 
Thursday, February 11, 2021

Four different routes in Arizona and two in California allowed engineers to test different signal-to-noise power levels and highway speeds above and below 55 mph.

Key Points: 
  • Four different routes in Arizona and two in California allowed engineers to test different signal-to-noise power levels and highway speeds above and below 55 mph.
  • The brilliance of Sony's design is the reduction of this capability to a small chip and using it to enable efficient NEXTGEN TV mobile reception."
  • Sony Electronics creates products that innovate and inspire generations, such as the award-winning Alpha Interchangeable Lens Cameras and revolutionary high-resolution audio products.
  • Scripps' KASW-TV (CW); Telemundo Station Group's KTAZ (Telemundo), TEGNA's KPNX (NBC), and Univision's KFPH-CD (UniMas) and KTVW (Univision).

Univision Ends 2019 as the Undisputed Leader in News Among U.S. Hispanics

Retrieved on: 
Thursday, December 19, 2019

In 2019, Univision has aired 13 of the top 20 news programs among U.S. Hispanic Adults 18-49.

Key Points: 
  • In 2019, Univision has aired 13 of the top 20 news programs among U.S. Hispanic Adults 18-49.
  • Compared to Noticias Telemundo Medioda, Noticiero Univision: Edicin Digital is delivering two times more viewers among Total Viewers 2+, Adults 18-34, Adults 18-49 and Adults 25-54.
  • 1 entertainment program in early fringe (Mon-Fri 4:00 p.m.-7:00 p.m.) among Hispanics in Total Viewers 2+, Adults 18-34, Adults 18-49 and Adults 25-54.
  • Averaging 1.1 million Total Viewers 2+, 419,000 Adults 18-49 and 461,000 Adults 25-54, Crnicas positions Univision as the No.

Univision to Relaunch Multi-Platform Sports Media Brand as ‘TUDN’ on July 20

Retrieved on: 
Monday, July 8, 2019

TUDN is the multimedia sports division of Univision Communications Inc., the leading Hispanic media company in the U.S.

Key Points: 
  • TUDN is the multimedia sports division of Univision Communications Inc., the leading Hispanic media company in the U.S.
  • 1 Spanish-language sports channel, TUDN reaches audiences across Univisions television portfolio, as well as through the TUDN Radio Network, the TUDN mobile app and TUDN.com.
  • The companys top-rated media portfolio includes the Univision and UniMs broadcast networks, as well as cable networks Univision Deportes Network (UDN) and Galavisin.
  • The companys prominent digital assets include Univision.com , streaming service Univision Now, the largest Hispanic influencer network and several top-rated apps.

Univision Deportes Rebranding as ‘TUDN’, the Destination for Soccer’s Most Passionate Fans

Retrieved on: 
Tuesday, May 7, 2019

Univision has long been the industry leader in high-quality live soccer, and this collaboration represents another major step forward, said Univision Chief Executive Officer Vince Sadusky.

Key Points: 
  • Univision has long been the industry leader in high-quality live soccer, and this collaboration represents another major step forward, said Univision Chief Executive Officer Vince Sadusky.
  • This year, Univision will account for more than half of all soccer viewership and more than 80% in primetime, said Univision President of Sports Juan Carlos Rodriguez.
  • The companys top-rated media portfolio includes the Univision and UniMs broadcast networks, as well as cable networks Univision Deportes Network (UDN) and Galavisin.
  • The companys prominent digital assets include Univision.com , streaming service Univision Now, the largest Hispanic influencer network and several top-rated apps.