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DISQO Enables Brands to Measure the Full-Funnel Impact of TikTok Ads

Retrieved on:

Monday, November 1, 2021

Awareness, TikTok, VP, Advertising, Research report, Adult, GLOBE, Behavior, CA, Comment, Video game console, Public relations

Beyond reach, advertisers are drawn to the creative storytelling and full-funnel messaging capabilities TikTok offers.

Key Points:

Beyond reach, advertisers are drawn to the creative storytelling and full-funnel messaging capabilities TikTok offers.
DISQO now provides the same precision and power for ad measurement on TikTok that it brings to other media platforms.
In a new research report, TikTok is all that and a bag of clips , DISQO explored TikTok users attitudes and behaviors related to brand advertising on the platform.
Connecting brand sentiment and outcomes from a single source, DISQO enables clients to more deeply understand their customers and create a competitive advantage.

Pulse Boot Lab Opens 2nd Location in Fairmont Banff Springs Hotel & Conference Centre

Retrieved on:

Thursday, October 28, 2021

Banff National Park, Technology, Kickstarter, ROI, Banff Springs Hotel, Foot, Heart, Golf, Shoemaking

Many skiers are wearing the wrong boot for their foot or a boot that isnt properly fitted, noted Pulse Boot Lab Founder, Kai Palkeinen .

Key Points:

Many skiers are wearing the wrong boot for their foot or a boot that isnt properly fitted, noted Pulse Boot Lab Founder, Kai Palkeinen .
Located in the heart of Banff National Park, the 130-year-old Fairmont Banff Springs is a landmark in the picturesque alpine town of Banff, Alberta.
Founded in 2015 in Revelstoke, British Columbia, Pulse Boot Lab is a retail store specializing in custom ski boot fitting.
For more information, visit Pulse Boot Lab and Ski Company and Pulse Fit System .

ECOMsquare Prepares to Open as Canada’s First Coworking Facility Built for Ecommerce Brands

Retrieved on:

Wednesday, October 27, 2021

Lighting, Health, IMSS, Specialization, GLOBE, DTC, E-commerce, RISE, CEO, Community, Growth, ERPs, Online shopping

Vancouver, British Columbia, Oct. 27, 2021 (GLOBE NEWSWIRE) -- The Vancouver ecommerce community is getting a new addition as JIBE readies to open ECOMsquare, Canadas first purpose-built coworking space for ecommerce brands.

Key Points:

Vancouver, British Columbia, Oct. 27, 2021 (GLOBE NEWSWIRE) -- The Vancouver ecommerce community is getting a new addition as JIBE readies to open ECOMsquare, Canadas first purpose-built coworking space for ecommerce brands.
Located at 1758 W. 8th Ave in Vancouver, ECOMsquare is a two-story, 7,000 square feet facility that houses a dynamic coworking space uniquely tailored for ecommerce brands.
The building is owned and operated by JIBE , an agency for brands looking to elevate their ecommerce experience.
Steve Krueger, founder and CEO of JIBE and ECOMsquare, says This coworking idea has been years in the making.

LegalZoom to Announce Third Quarter Financial Results on November 10, 2021

Retrieved on:

Tuesday, October 26, 2021

LegalZoom, Compliance, Small business, Webcast, Light

The replay will be available for three months following the release.

Key Points:

The replay will be available for three months following the release.
LegalZoom is a leading online platform for legal and compliance solutions in the United States that is on a mission to democratize law.
LegalZoom operates across all 50 states and over 3,000 counties in the United States and has more than 20 years of experience navigating complex regulations and simplifying the legal and compliance process for its customers.
In addition to business formations, LegalZoom offers ongoing compliance and tax advice, trademark and copyright filings and estate planning documents to protect small businesses and the families that create them.

Hollywood Agency Legion Creative Hires New Executive Team to Spearhead Major Expansion

Retrieved on:

Tuesday, October 26, 2021

Kimberly brings over two decades of experience building, running, and growing businesses for creative agencies and network departments.

Key Points:

Kimberly brings over two decades of experience building, running, and growing businesses for creative agencies and network departments.
As Creative Director at Deep Focus in New York, he developed innovative digital and social campaigns for HBO, AMC and Calvin Klein.
As Executive Creative Director and agency partner at bpg Advertising, he acted as the connective creative force between the digital, print and AV departments, working on major franchises including Jurassic World and John Wick, and award-winning global 360 campaigns for Netflix.
Legion Creative is a people-first integrated agency for print, social and digital.

OvareVentures Expands Outdoor Brand Portfolio with Purchase of Gull Lake Boat Works

Retrieved on:

Thursday, October 21, 2021

Technology, The arts, CA, Hand, Marketing, Ageing, Acquisition, GLOBE, Cottage Life, Shipbuilding

Los Angeles, CA, Oct. 21, 2021 (GLOBE NEWSWIRE) -- OvareVentures adds to its portfolio of outdoor and better life brands with its investment in Toronto-based Gull Lake Boat Works , custom builder and restorer of canoes and kayaks.

Key Points:

Los Angeles, CA, Oct. 21, 2021 (GLOBE NEWSWIRE) -- OvareVentures adds to its portfolio of outdoor and better life brands with its investment in Toronto-based Gull Lake Boat Works , custom builder and restorer of canoes and kayaks.
Gull Lake Boat Works was founded in 2008 by owner and operator Marc Russell.
Based in Toronto, Gull Lake Boat Works has been featured in Cottage Life magazine and Arts & Crafts Design, Italy.
OvareGroup Outdoor President Kara Anastasiadis noted, "Nothing beats the quality and craftsmanship of a handmade wooden boat and those from Gull Lake Boat Works are one-of-a-kind heirlooms.

LegalZoom and the NBA Team Up to Provide Game-Changing Support to Small Business Owners

Retrieved on:

Thursday, October 14, 2021

According to the U.S. Chamber of Commerce , more than two-thirds of small business owners agree that minority-owned small businesses face more challenges than non-minority-owned businesses.

Key Points:

According to the U.S. Chamber of Commerce , more than two-thirds of small business owners agree that minority-owned small businesses face more challenges than non-minority-owned businesses.
Black and Hispanic-owned businesses are twice as likely to be considered at risk by banks, while women receive only 4% of small business loans .
Our mission at LegalZoom is to democratize law in ways that help all small business owners thrive, said Dan Wernikoff, CEO of LegalZoom.
The Fast Break for Small Business program accelerates our ability to support both new and existing small businesses while reducing the endemic inequalities in the financial and legal systems.

Nearly Twenty Percent of Americans Did Not Recall LGBTQ+ Ads During Pride Month

Retrieved on:

Monday, October 11, 2021

Twitter, White, WERQ-FM, NEW, GLOBE, Marketing, Industry, Instagram, Movement, Advertising, LOS, African Americans, CA, Communication, Volunteering, Human, Research, Public relations, Sex industry

In a survey of 10,000+ people between June 10 and June 21, 2021, mid-Pride month, nearly 20% of respondents said they did not recall seeing any LGBTQ+ advertising.

Key Points:

In a survey of 10,000+ people between June 10 and June 21, 2021, mid-Pride month, nearly 20% of respondents said they did not recall seeing any LGBTQ+ advertising.
The findings show a need to support LGBTQ+ ideas and representation in advertising and the importance of having LGBTQ+ talent creating those ads.
LGBTQ+ ads not being seen by some, especially older and non-LGBTQ+ people
More people said they did not recall seeing any LGBTQ+ ads in older age groupings.
Less than 13% of respondents 18-24 years-old said they did not recall seeing any ads, and less than 14% of those 25-34 years-old said the same.

Arizona Supreme Court Approves Alternative Business Structure License for LegalZoom Company

Retrieved on:

Friday, October 1, 2021

GLENDALE, Calif., Oct. 01, 2021 (GLOBE NEWSWIRE) -- LegalZoom.com, Inc. (NASDAQ: LZ) subsidiary, LZ Legal Services, has been approved by the Arizona Supreme Court for an Alternative Business Structure (“ABS”) license in the state. The approval positions LegalZoom, a leading online platform for legal and compliance solutions, to accelerate its efforts to democratize law by allowing for greater technological innovation in the delivery of legal services. It also has the potential to make legal services available at more-affordable prices.

Key Points:

GLENDALE, Calif., Oct. 01, 2021 (GLOBE NEWSWIRE) -- LegalZoom.com, Inc. (NASDAQ: LZ) subsidiary, LZ Legal Services, has been approved by the Arizona Supreme Court for an Alternative Business Structure (ABS) license in the state.
LegalZoom will be able to directly provide limited legal services to individuals and small businesses through LZ Legal Services ABS license.
This is an exciting milestone for our company and those we will be able to serve in new ways, said Daniel Wernikoff, CEO of LegalZoom.
Arizona is among the first few states to embrace regulatory reforms that increase industry innovation and access to legal services.

Lisa MacCarley, Los Angeles Probate and Conservatorship Attorney, to be Featured on CNN Special Report “Toxic: Britney Spears’ Battle for Freedom”

Retrieved on:

Friday, September 24, 2021

Vacuum, Attention, News, CNN, Observation, Special Report on Climate Change and Land, Court, Heart, Conservatorship, Hearing, Facebook, Infant, Britney Spears, Breaking news, Baby boomers, GLOBE, Online gambling

LOS ANGELES, Sept. 24, 2021 (GLOBE NEWSWIRE) -- Lisa MacCarley , a California Probate and Conservatorship Attorney and Executive Director of the newly-formed non-profit Bettys Hope , will be featured on CNN Special Report Toxic: Britney Spears Battle for Freedom, to air Sunday, September 26, 2021 at 5 p.m. PT and 8 p.m.

Key Points:

LOS ANGELES, Sept. 24, 2021 (GLOBE NEWSWIRE) -- Lisa MacCarley , a California Probate and Conservatorship Attorney and Executive Director of the newly-formed non-profit Bettys Hope , will be featured on CNN Special Report Toxic: Britney Spears Battle for Freedom, to air Sunday, September 26, 2021 at 5 p.m. PT and 8 p.m.
The Special Report explores the pop stars legal battle over her toxic conservatorship which has garnered attention around the world.
The #FreeBritney movement has even inspired legislators in both Sacramento and Washington, D.C. to take up the cause of guardianship and conservatorship abuse.
In Ms. MacCarleys interview, she talks about the dysfunctional nature of Los Angeles County conservatorships and provides expert analysis on what went wrong for Britney Spears at the inception of her toxic conservatorship.