Medialink

Planet Fitness Flexes Its Marketing Muscle -- Names Publicis Groupe as New Agency of Record

Retrieved on: 
Wednesday, September 1, 2021

Team Lift, a bespoke agency solution,was created specifically for Planet Fitness to support marketing strategy, centralized data and analytics, media planning and buying, creative, and brand partnerships.

Key Points: 
  • Team Lift, a bespoke agency solution,was created specifically for Planet Fitness to support marketing strategy, centralized data and analytics, media planning and buying, creative, and brand partnerships.
  • "As an industry leader and a top U.S. advertising spender, we are thrilled to welcome Publicis Groupe into the Planet Fitness family as our new agency of record."
  • "Publicis Groupe is thrilled to innovate alongside Planet Fitness to find new ways to connect with their broad and growing customer base."
  • More than 95% of Planet Fitness stores are owned and operated by independent business men and women.

CGTN America: Tso'l Food Serves Up a Fresh Take on Chinese Cuisine in the United States

Retrieved on: 
Friday, August 27, 2021

WASHINGTON, Aug. 27, 2021 /PRNewswire-PRWeb/ -- CGTN America presents Tso'l Food, a series of short documentaries delving into the rich stories of Chinese food in the United States.

Key Points: 
  • WASHINGTON, Aug. 27, 2021 /PRNewswire-PRWeb/ -- CGTN America presents Tso'l Food, a series of short documentaries delving into the rich stories of Chinese food in the United States.
  • The series consists of bite-sized episodes written and hosted by award-winning food author Gerald Tan, who's now eaten his way through six continents.
  • Another episode introduces audiences to celebrated Chinese-American chef Tim Ma fighting against racism and AAPI hate through food.
  • The first focuses on Washington, DC while the upcoming season in September will see Tso'l Food in Los Angeles.

Hill+Knowlton Strategies Appoints Media Industry Leader Laurie Rosenfield as Global Chief People Officer

Retrieved on: 
Thursday, August 26, 2021

Hill+Knowlton Strategies, one of the worlds leading public relations firms, today announced the appointment of Laurie Rosenfield as its global chief people officer, effective September 13, 2021.

Key Points: 
  • Hill+Knowlton Strategies, one of the worlds leading public relations firms, today announced the appointment of Laurie Rosenfield as its global chief people officer, effective September 13, 2021.
  • In this role, Rosenfield will lead the firms global human capital strategy across a network spanning 77 offices in 43 countries worldwide.
  • She will report to Global Chairman and CEO AnnaMaria DeSalva and join Hill+Knowltons Global Leadership Council.
  • View the full release here: https://www.businesswire.com/news/home/20210826005356/en/
    A media industry veteran, Rosenfield brings to H+K a substantial track record accelerating business transformation, improving employee experience, and enabling profitable growth.

CGTN Releases: GAUC Youth ClimateX Summit

Retrieved on: 
Tuesday, August 24, 2021

WASHINGTON, Aug. 24, 2021 /PRNewswire-PRWeb/ -- The Global Alliance of Universities on Climate (GAUC) announces ClimateX, a global initiative targeted to youth around the world.

Key Points: 
  • WASHINGTON, Aug. 24, 2021 /PRNewswire-PRWeb/ -- The Global Alliance of Universities on Climate (GAUC) announces ClimateX, a global initiative targeted to youth around the world.
  • The ClimateX Summit aims to mobilize young leaders to help move the world towards a Net-Zero Future.
  • ClimateX will take place October 25-29, building upon the momentum of multiple global climate events this fall, including the 26th UN Climate Change Conference of the Parties (COP26).
  • Young people who are interested in viewing or participating in ClimateX events for this year can visit: http://climatex2021.gauc.net/
    For inquiries regarding the ClimateX Summit, please email: [email protected]
    This material is distributed by MediaLinks TV, LLC on behalf of CCTV.

Hudson MX Bolsters Its Senior Client Team with Set of Four Strategic New Hires

Retrieved on: 
Monday, August 16, 2021

Also within the past year, Hudson MX tapped Sara Lawson Johnson to be Executive Vice President and Managing Director for Agency Partnership EMEA.

Key Points: 
  • Also within the past year, Hudson MX tapped Sara Lawson Johnson to be Executive Vice President and Managing Director for Agency Partnership EMEA.
  • In addition, Lucas Cridland joined MediaLink , a longtime Hudson MX strategic partner, as Managing Director of Hudson Bridge, a new practice aimed at supporting agency transformations.
  • Hudson MX provides media buying and media accounting solutions globally through a cloud-based SaaS platform.
  • Hudson MX continues to expand its team of 400 people, including 300 engineers, by recruiting the best and brightest for its New York and Atlanta dual headquarters.

Walmart Names Publicis Groupe as New Media Agency

Retrieved on: 
Friday, August 13, 2021

Walmart today announced the selection of Publicis Groupe to lead media planning and buying for Walmart U.S.

Key Points: 
  • Walmart today announced the selection of Publicis Groupe to lead media planning and buying for Walmart U.S.
  • The announcement comes after an extensive agency evaluation for a media AOR to support future growth and brand-building initiatives.
  • As Walmart expands its capabilities to deepen connections in a diverse customer landscape, Publicis Groupe will play an integral role in connecting customers with the brand through its omnichannel media solutions.
  • We are thrilled to bring Publicis Groupe on board as our media agency.

CGTN America Releases: Is Politics Undermining The Battle Against COVID-19?

Retrieved on: 
Monday, August 9, 2021

Additional information is available at the Department of Justice, Washington, D.C.)

Key Points: 
  • Additional information is available at the Department of Justice, Washington, D.C.)
    CGTN's flagship current affairs show 'The Heat' presents diverse viewpoints and engages with its guests on a host of issues.
  • On a recent show, host Mike Walter asked Villanova University professor and China analyst Deborah Seligsohn how politics is hurting the battle against COVID-19.
  • Professor Seligsohn urged everyone to listen to follow scientific evidence and not use the pandemic to score political points.
  • Later in the show, renowned scientist William Haseltine underlined the importance of global cooperation as the Delta variant continues to spread around the world.

Highly Anticipated Mobile RPG KonoSuba: Fantastic Days Launches August 19

Retrieved on: 
Wednesday, August 4, 2021

Today, leading game publisher Nexon announced the free-to-play mobile RPG KonoSuba: Fantastic Days will be launching globally on August 19 with an online Showcase Event.

Key Points: 
  • Today, leading game publisher Nexon announced the free-to-play mobile RPG KonoSuba: Fantastic Days will be launching globally on August 19 with an online Showcase Event.
  • Winners will be announced on the official twitter account of KonoSuba: Fantastic Days @playkonosuba .
  • Nexon America will celebrate the global release of KonoSuba: Fantastic Days with an online launch showcase on August 19 at Nexon Mobile Games YouTube channel.
  • Based on the popular anime series KonoSuba: Gods Blessing on this Wonderful World!, KonoSuba: Fantastic Days is a free-to-play character-collection RPG for iOS and Android.

LIVE VIEWING JAPAN to Hold "Japan 2.5D Stage Play World: Anime, Manga & Game Theater Online Festival 2021" in August

Retrieved on: 
Friday, July 16, 2021

- Produced in Japan, 2.5-dimensional Musical Performances Premiering in Six Countries: USA, Canada, Australia, New Zealand, UK and Singapore -

Key Points: 
  • - Produced in Japan, 2.5-dimensional Musical Performances Premiering in Six Countries: USA, Canada, Australia, New Zealand, UK and Singapore -
    TOKYO, July 16, 2021 /PRNewswire/ -- LIVE VIEWING JAPAN Inc. is delighted to announce on July 16 that it will hold "Japan 2.5D Stage Play World: Anime, Manga & Game Theater Online Festival 2021," screening three popular shows online with English subtitles.
  • My Hero Academia The "Ultra" Stage: August 13 - August 19
    To be distributed at 20:00 on weekdays and 14:00 on weekends in 6 time zones (NZST, AEST, SGT, BST, EDT and PDT)

Creative Spirit Hosts Virtual Gala and Spotlights Generous Event Sponsors

Retrieved on: 
Tuesday, May 4, 2021

The evening's sponsors include The A-List, Adweek, ExecOnline, Hill Holliday, MediaLink, MRM, Ogury, OMD, Rapp, SalientMG, and VaynerMedia.

Key Points: 
  • The evening's sponsors include The A-List, Adweek, ExecOnline, Hill Holliday, MediaLink, MRM, Ogury, OMD, Rapp, SalientMG, and VaynerMedia.
  • Organizations sponsoring the event and Creative Spirit partner companies are helping the world embrace neurodiversity in the workplace.\n\xe2\x80\x9cCreative Spirit is on a mission to deliver dramatic change around how people with disabilities are represented, hired and retained.
  • Our mission is simple: to create and support the successful placement of individuals with IDDs at the most creative, forward-thinking companies in the world.
  • This is a global crisis, and likely the most profound human dignity and economic discrimination issue of our time, yet it goes unsolved.\n"