Old Spice

Remedy PR's Bill Byrne Asked To Speak For Columbia University's Office Of Communications And Public Affairs WeConnect Workshop Series On Modern Public Relations

Retrieved on: 
Thursday, February 23, 2023

SAN DIEGO and NEW YORK, Feb. 23, 2023 /PRNewswire/ -- Columbia University's Office Of Communications And Public Affairs has asked Bill Byrne , managing director of Remedy Communications , to present on best practices for modern public relations efforts as part of Columbia's ongoing WeConnect workshop series.

Key Points: 
  • SAN DIEGO and NEW YORK, Feb. 23, 2023 /PRNewswire/ -- Columbia University's Office Of Communications And Public Affairs has asked Bill Byrne , managing director of Remedy Communications , to present on best practices for modern public relations efforts as part of Columbia's ongoing WeConnect workshop series.
  • Byrne's presentation will highlight the need for a media-first perspective in developing public relations campaigns that resonate with journalists across different sectors.
  • "One of the chief reasons PR programs fail or brands are disappointed in their results is a misunderstanding of the modern media landscape and public relations in general.
  • Bill Byrne has more than 20 years of public relations experience.

Old Spice Delivers Smelf-Confidence Under the Spotlight with New Musical-Inspired Campaign

Retrieved on: 
Monday, February 6, 2023

The campaign continues to tell the story of how Old Spice gives guys confidence under the spotlight, with freshness all day and swagger all night.

Key Points: 
  • The campaign continues to tell the story of how Old Spice gives guys confidence under the spotlight, with freshness all day and swagger all night.
  • Highlighted in the spots is Swaggy Spice, the brand’s first-ever Old Spice mascot, who will make his debut this week at Super Bowl LVII Opening Night.
  • “Old Spice wants guys everywhere to feel confident when under the spotlight,” said Matt Krehbiel, Old Spice’s Vice President at Procter & Gamble.
  • Make Room for Swaggy Spice, Old Spice’s First-Ever Mascot
    Speaking of keeping it cool and fresh under the spotlight, Old Spice is introducing the freshest, campaign-inspired mascot, Swaggy Spice.

Publix Super Markets Light the Torch for Athletes with Intellectual Disabilities

Retrieved on: 
Wednesday, January 11, 2023

ORLANDO, Fla., Jan. 11, 2023 (GLOBE NEWSWIRE) -- Special Olympics Florida and Publix Super Markets are teaming up once again on a mission-driven collaboration to help Special Olympics athletes throughout the southeast United States.

Key Points: 
  • ORLANDO, Fla., Jan. 11, 2023 (GLOBE NEWSWIRE) -- Special Olympics Florida and Publix Super Markets are teaming up once again on a mission-driven collaboration to help Special Olympics athletes throughout the southeast United States.
  • “We are proud to partner with Publix for our annual Torch Icon Campaign,” said Special Olympics Florida President and CEO Sherry Wheelock.
  • Our annual campaign provides an opportunity for Publix associates and customers to help light the torch for local athletes in their communities.”
    Both Special Olympics and Publix have a long history of working to improve the lives of people with intellectual disabilities.
  • Publix employs many of those athletes and, for decades, has encouraged people with disabilities to become Publix associates.

Prime Matter Labs Appoints Jessica Khuat as New Chief Financial Officer

Retrieved on: 
Wednesday, October 19, 2022

MIAMI, Oct. 19, 2022 (GLOBE NEWSWIRE) -- Prime Matter Labs , a leading contract manufacturer of beauty and personal care products, announced that Jessica Khuat has been named as the Chief Financial Officer (CFO).

Key Points: 
  • MIAMI, Oct. 19, 2022 (GLOBE NEWSWIRE) -- Prime Matter Labs , a leading contract manufacturer of beauty and personal care products, announced that Jessica Khuat has been named as the Chief Financial Officer (CFO).
  • Im thrilled to be joining Prime Matter Labs as the company has such a strong foundation from its decades of experience in the beauty and personal care products space, said Jessica Khuat.
  • Prior to Prime Matter Labs, Jessica spent more than 15 years working across the finance organizations of Heineken and Procter & Gamble.
  • To learn more about Prime Matter Labs, please visit: www.primematterlabs.com and follow us on LinkedIn , Instagram and Twitter .

Old Spice “Men Have Skin Too” Returns, Embraces Diversity and Inclusion On and Off Screen

Retrieved on: 
Thursday, October 6, 2022

The Men Have Skin Too series emphasizes diversity and inclusion as interdependent in the creative process.

Key Points: 
  • The Men Have Skin Too series emphasizes diversity and inclusion as interdependent in the creative process.
  • (Photo: Old Spice)
    Since launching in 2019, Men Have Skin Too elevates deep insights and relatable drama as Deon confidently protects his Old Spice products.
  • To embrace Asian American culture, Old Spice partnered with Plan C Agency, an Asian American marketing and communications agency.
  • Off the screen, Old Spice continues to craft science-backed formulas that delight multicultural consumers with products that look and feel superior.

Procter & Gamble Brings Relief to Residents Affected by Hurricane Ian in Southwest Florida With P&G Products and Tide Loads of Hope Laundry Services

Retrieved on: 
Tuesday, October 4, 2022

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20221004005522/en/
    Tide Loads of Hope Set-Up (Photo: Business Wire)
    WHO: Families, individuals and first responders in need of personal care items, cleaning products or laundry services in the wake of Hurricane Ian in southwest Florida.
  • WHAT: The Tide Loads of Hope Mobile Laundry Units, powered by Matthew 25: Ministries, have been deployed to support relief and recovery efforts in the wake of Hurricane Ian throughout southwest Florida.
  • Residents can bring clothes (up to two loads per household) to be washed, dried and folded free of charge.
  • Created in the wake of Hurricane Katrina in 2005, Tide Loads of Hope is a mobile laundromat that can complete hundreds of loads of laundry per day.

Stop & Shop and The Boston Red Sox Team Up to Turn the Green Monster Orange to Raise Awareness During Hunger Action Month

Retrieved on: 
Tuesday, September 13, 2022

QUINCY, Mass., Sept. 13, 2022 (GLOBE NEWSWIRE) -- In honor of Hunger Action Month, Stop & Shop and the Boston Red Sox are continuing their commitment to fight hunger in our local communities with a special Hunger Action Month activation on September 17 at Fenway Park. For the first time ever, an “orange out” will occur on the Green Monster when ticketholders seated in the area will be gifted with orange t-shirts, the color of hunger relief, to raise awareness of hunger in the United States. Stop & Shop will also host a food drive at the ballpark, and ticketholders are encouraged to bring donations of non-perishable items to the collection bins at each entrance of Fenway Park, which will be donated directly to Boston Public Schools that are part of the Stop & Shop School Food Pantry Program.

Key Points: 
  • Stop & Shop supports over 140 in-school pantries thus far in the City of Boston, Lynn, Fall River, and communities across New England.
  • For each Red Sox strikeout during regular season home games, Stop & Shop, now the Official Grocery Store of the Red Sox, is donating 10,000 meals to support the Stop & Shop School Food Pantry Program.
  • The Red Sox are proud to further our partnership with Stop & Shop in recognition of Hunger Action Month, said Troup Parkinson, EVP, Partnerships, Boston Red Sox.
  • We invite Red Sox Nation to join us in recognizing Hunger Action Month on September 17 by giving back to our community to raise awareness of this important cause.

Procter & Gamble Brings Relief to Residents Affected by Flooding in Eastern Kentucky With P&G Products and Tide Loads of Hope Laundry Services

Retrieved on: 
Tuesday, August 2, 2022

WHAT: The Tide Loads of Hope Mobile Laundry Unit, powered by Matthew 25: Ministries, has been deployed to support relief and recovery efforts in the wake of the deadly flooding throughout eastern Kentucky.

Key Points: 
  • WHAT: The Tide Loads of Hope Mobile Laundry Unit, powered by Matthew 25: Ministries, has been deployed to support relief and recovery efforts in the wake of the deadly flooding throughout eastern Kentucky.
  • The mobile laundry vehicle will begin services in Hazard, KY at the Walmart Supercenter on Daniel Boone Plz.
  • Residents can bring clothes (up to two loads per household) to be washed, dried and folded free of charge.
  • Created in the wake of Hurricane Katrina in 2005, Tide Loads of Hope is a mobile laundromat that can complete hundreds of loads of laundry per day.

Chili's Grill & Bar Names George Felix New Chief Marketing Officer

Retrieved on: 
Tuesday, July 19, 2022

DALLAS, July 19, 2022 /PRNewswire/ -- Brinker International, Inc. (NYSE: EAT) today announced that George Felix will join the company as Chief Marketing Officer to provide overall vision, leadership, strategy and execution of all marketing programs and initiatives for Chili's® Grill & Bar. With a reputation for building and repositioning brands, Felix has a track record of success taking legacy brands and making them exciting again. His marketing career has taken him from Procter & Gamble to Yum! Brands to Tinder.

Key Points: 
  • DALLAS, July 19, 2022 /PRNewswire/ -- Brinker International, Inc. (NYSE: EAT) today announced that George Felix will join the company as Chief Marketing Officer to provide overall vision, leadership, strategy and execution of all marketing programs and initiatives for Chili's Grill & Bar .
  • With a reputation for building and repositioning brands, Felix has a track record of success taking legacy brands and making them exciting again.
  • "George has a track record of driving sales quickly and rebuilding big brands over time," said Kevin Hochman, President and CEO of Brinker.
  • "Chili's is such an iconic brand that's not only culturally relevant, but also known for its irreverent approach to advertising and marketing," Felix said.

Old Spice and Arby’s Team up for High “Steaks” Collaboration to Conquer the Meat Sweats With a Limited-Edition Meat Sweat Defense Kit Drop

Retrieved on: 
Wednesday, June 29, 2022

Old Spice and Arbys have joined forces to tackle the meat sweats with the long-lasting sweat protection of Old Spice Sweat Defense Dry Spray.

Key Points: 
  • Old Spice and Arbys have joined forces to tackle the meat sweats with the long-lasting sweat protection of Old Spice Sweat Defense Dry Spray.
  • View the full release here: https://www.businesswire.com/news/home/20220629005360/en/
    Old Spice and Arbys have joined forces to tackle the meat sweats with the long-lasting sweat protection of Old Spice Sweat Defense Dry Spray.
  • The exclusive partnership features a hilarious new ad and a limited-edition kit featuring a custom roast beef sweat suit and Old Spice Sweat Defense Dry Spray now available on Arbysshop.com while supplies last.
  • (Photo: Old Spice)
    The key defense against the meat sweats isdrumroll pleasethe Old Spice Sweat Defense Dry Spray with its 24/7 sweat and odor protection!