Fors Marsh Group Awarded Second Contract Supporting National COVID-19 Vaccine Awareness Campaign
ARLINGTON, Va., Aug. 5, 2021 /PRNewswire/ -- Fors Marsh Group (FMG) announced that it was awarded a second contract, valued at $150 million, for the nationwide COVID-19 Public Education Campaign by the U.S. Department of Health and Human Services (HHS), Office of the Assistant Secretary for Public Affairs.
- ARLINGTON, Va., Aug. 5, 2021 /PRNewswire/ -- Fors Marsh Group (FMG) announced that it was awarded a second contract, valued at $150 million, for the nationwide COVID-19 Public Education Campaign by the U.S. Department of Health and Human Services (HHS), Office of the Assistant Secretary for Public Affairs.
- The single-award contract extends the firm's current one-year HHS contract and tasks FMG and its subcontractor partners with continuing the implementation of its behavioral change social marketing to encourage Americans to be fully vaccinated against COVID-19.
- "We are proud of the impact we have had thus far and honored that HHS is validating the results by asking us to continue on."
- According to Ostby, "The fact that we've been working on this campaign since before the vaccine was approved positions our team to continue its work influencing people's behavior and creating meaningful change."