YouTube Sensation Ryan Trahan Takes a Sweet Turn as JOYRIDE's Chief Creative Officer Launching First-of-its-Kind Sour Strips and Viral Social-First Ad Campaign
AUSTIN, Texas, Feb. 15, 2024 /PRNewswire/ -- Candy, cameras, and a sweet collaboration: YouTube sensation Ryan Trahan, boasting 14.6 million subscribers, joins forces with better-for-you candy startup JOYRIDE to announce the market's first low-sugar sour strips.
- JOYRIDE Sour Strips Launch Pack Highlights:
JOYRIDE Sour Strips Launch Pack presents four wildly delicious and all-natural flavors: Green Apple, Strawberry, Pink Lemonade, and Blue Raspberry. - The launch pack includes candy-scented car air fresheners and an exclusive sticker pack designed by Ryan Trahan, JOYRIDE's Chief Creative Officer.
- "I decided to work with JOYRIDE because I love candy, but don't love the way it makes me feel," JOYRIDE Chief Creative Officer Ryan Trahan said.
- A limited quantity of the JOYRIDE Sour Strips variety pack is exclusively available for purchase on joyridesweets.com for $25.