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Mars Inflates Flavor And Fun Into Workdays With Limited-Edition STARBURST® "Work From AnywAIRS" Kits

Retrieved on: 
Wednesday, July 27, 2022

NEWARK, N.J., July 27, 2022 /PRNewswire/ -- Everyone's workday can get monotonous, but STARBURST® believes summer is the time to have fun no matter where the office is. Whether working outside of the home, from an at-home workstation or adopting a hybrid schedule, STARBURST – in celebration of its new STARBURST Airs Gummies – is giving fans the chance to win a limited-edition "Work from AnywAIRS" essentials kit, complete with everything needed to inflate some flavor, fun and childlike wonder into the "9-to-5."

Key Points: 
  • STARBURST Airs are the first-of-its-kind aerated gummi candy that features a unique, inflated and squishy texture, with all of the iconic juicy flavor of original STARBURST.
  • For more information about the STARBURST "Work From AnywAIRS" kits and to view the full giveaway rules, visit starburst.com/wfa .
  • For more information about STARBURST Airs and to keep up with the latest news, visit STARBUST on Twitter , Instagram and Facebook .
  • Mars, Incorporated is driven by the belief that the world we want tomorrow starts with how we do business today.

PIXABILITY ADDS THREE KEY EXECS INCLUDING FORMER PRESIDENT OF OPENSLATE

Retrieved on: 
Wednesday, July 27, 2022

BOSTON, July 27, 2022 /PRNewswire/ -- Pixability (www.pixability.com), the only provider of brand suitability, performance, and insights software for advertising on YouTube and other leading Connected TV platforms, today announced that it will be adding three key executives to its leadership team. Brian Quinn, the former president of OpenSlate (acquired by DoubleVerify) will join as Chief Growth Officer to accelerate further growth as Pixability expands deeper into Brand Suitability and CTV markets. Brent Spitzer, an ad tech industry veteran, will join as EVP of Sales to lead Pixability's growing sales team. Jon Phenix, a veteran of CTV companies Roku and dataXu, will join as SVP, Independent Agencies, and will drive a key component of Pixability's CTV expansion. The additions come after a record first half of 2022 which follows two straight years of record revenue growth and profitability. This growth has been driven by innovation in YouTube brand suitability and performance technology as well as new product solutions that enable market-leading reach across Connected TV platforms.

Key Points: 
  • Brian Quinn, the former president of OpenSlate (acquired by DoubleVerify) will join as Chief Growth Officer to accelerate further growth as Pixability expands deeper into Brand Suitability and CTV markets.
  • Brian Quinn comes to Pixability from OpenSlate where he was President and led global sales and business development until the company's sale to DoubleVerify in November 2021.
  • Brent comes to Pixability with over 20 years of sales leadership experience at digital media, ad tech and SaaS companies.
  • Prior to joining Pixability, Brent served as head of sales at a number of ad tech and digital startups including Jellysmack, SayitNow.ai and Fuisz Video.

Mars Announces The M&M'S® FUNd Advisory Council as Part of Its Purpose to Create A World Where Everyone Feels They Belong

Retrieved on: 
Wednesday, July 20, 2022

NEWARK, N.J., July 20, 2022 /PRNewswire/ -- Today M&M'S®, the iconic candy brand that is part of Mars Inc., announced The M&M'S FUNd Advisory Council, a group of experts who will drive M&M'S brand programming of diversity, inclusivity and belonging around the world.

Key Points: 
  • The M&M'S FUNd was announced this past January with the intention to track the brand's action against the refreshed purpose to create a world where everyone feels they belong.
  • The founding advisory council for the M&M'S FUNd will include representatives from Coqual , Disability:IN , GLAAD , Global Belonging Collaborative , GroupM and PolicyLink .
  • "Mars and the M&M'S brand are honored to partner with this deep-bench of global experts who as part of the M&M'S FUNd will help us to create a world where everyone feels they belong."
  • To learn more about The M&M'S FUNd Advisory Council and to follow the work M&M'S is doing to deliver on its purpose, visit MMS.com .

Mars Announces The M&M'S® FUNd Advisory Council as Part of Its Purpose to Create A World Where Everyone Feels They Belong

Retrieved on: 
Wednesday, July 20, 2022

NEWARK, N.J., July 20, 2022 /PRNewswire/ -- Today M&M'S®, the iconic candy brand that is part of Mars Inc., announced The M&M'S FUNd Advisory Council, a group of experts who will drive M&M'S brand programming of diversity, inclusivity and belonging around the world.

Key Points: 
  • The M&M'S FUNd was announced this past January with the intention to track the brand's action against the refreshed purpose to create a world where everyone feels they belong.
  • The founding advisory council for the M&M'S FUNd will include representatives from Coqual , Disability:IN , GLAAD , Global Belonging Collaborative , GroupM and PolicyLink .
  • "Mars and the M&M'S brand are honored to partner with this deep-bench of global experts who as part of the M&M'S FUNd will help us to create a world where everyone feels they belong."
  • To learn more about The M&M'S FUNd Advisory Council and to follow the work M&M'S is doing to deliver on its purpose, visit MMS.com .

DOVE® ICE CREAM UNVEILS 'COOL-DOWN KIT' FOR INTERNATIONAL SELF-CARE DAY

Retrieved on: 
Tuesday, July 19, 2022

NEWARK, N.J., July 19, 2022 /PRNewswire/ -- Today, DOVE® Ice Cream announced a collaboration with female founded wellness and self-care company, Feeling Fab Box, to create a bespoke 'DOVE Ice Cream Cool-Down Kit'. The DOVE Ice Cream Cool-Down Kit is a mindfully crafted kit that encourages practicing self-care, taking a minute for yourself, and cooling down this summer, just in time for International Self-Care Day on Sunday, July 24.

Key Points: 
  • Mars' DOVE Ice Cream teams up with Feeling Fab Box for fans to relax, recharge and cool down in style this summer
    NEWARK, N.J., July 19, 2022 /PRNewswire/ -- Today, DOVE Ice Cream announced a collaboration with female founded wellness and self-care company, Feeling Fab Box, to create a bespoke 'DOVE Ice Cream Cool-Down Kit'.
  • "The DOVE Ice Cream and Feeling Fab Box partnership celebrates International Self-Care Day, which happens in peak summer when we all deserve an inspired moment to relax and cool down," said Jayesh Shah, Mars Ice Cream Marketing Director.
  • On Thursday July 21, just ahead of International Self-Care Day, self-care and ice cream enthusiasts will have the opportunity to get their hands on their own DOVE Ice Cream Cool Down Kit.
  • DOVEBAR Vanilla Ice Cream is made with creamy vanilla ice cream and silky-smooth DOVE milk chocolate, making it the perfect treat for cooling down this summer.

CommerceIQ Launches Global Retail Ecommerce Management Platform Combining Sales, Supply Chain, Retail Media, and Digital Shelf with e.fundamentals Acquisition

Retrieved on: 
Tuesday, July 19, 2022

CommerceIQ, the leading Retail Ecommerce Management Platform, today announced that it has acquired e.fundamentals, a leading digital shelf analytics (DSA) provider headquartered in the UK.

Key Points: 
  • CommerceIQ, the leading Retail Ecommerce Management Platform, today announced that it has acquired e.fundamentals, a leading digital shelf analytics (DSA) provider headquartered in the UK.
  • Our acquisition of e.fundamentals does just that, adding world-class digital shelf analytics and support for over 450 retailers across 41 countries.
  • CommerceIQ is the leading Retail Ecommerce Management Platform, unlocking profitable market share growth for consumer brands through intelligent automation.
  • This allows users to quickly navigate and action the changes required to maximize category performance on the digital shelf.

Pixability Joins Global Alliance for Responsible Media (GARM) Providing Contextual, Brand Safety and Suitability Expertise to Industry Standardization Efforts

Retrieved on: 
Wednesday, June 29, 2022

BOSTON, June 29, 2022 /PRNewswire/ -- Pixability (www.pixability.com), the only provider of software and insights for video advertising on YouTube and other leading connected TV (CTV) platforms, today announced it has become an official member of the Global Alliance for Responsible Media (GARM), the cross-industry initiative established by the World Federation of Advertisers (WFA). The company has been tapped to play a leading role in helping to establish contextual, brand safety and suitability guidelines for the advertising industry while increasing trust and transparency for advertisers. Pixability has been working closely with GARM since the initiative's inception to help move the marketplace forward with regard to standards and education, and will now become a key member of a group of select ad technology companies that have been invited to officially join the initiative. In October 2021, Pixability released a major study in collaboration with GARM titled What Every Agency Should Know About Brand Safety, Brand Suitability & Performance on YouTube. The study became a critical educational resource for agencies and brands seeking a deeper understanding of safety and suitability issues on YouTube.

Key Points: 
  • The company has been tapped to play a leading role in helping to establish contextual, brand safety and suitability guidelines for the advertising industry while increasing trust and transparency for advertisers.
  • In October 2021, Pixability released a major study in collaboration with GARM titled What Every Agency Should Know About Brand Safety, Brand Suitability & Performance on YouTube .
  • The study became a critical educational resource for agencies and brands seeking a deeper understanding of safety and suitability issues on YouTube.
  • It brings together advertisers, agencies, media companies, platforms, industry organizations and, most recently, ad tech providers.

Mars Leadership Succession: Grant F. Reid decides to hand over the reins as CEO after driving nearly a decade of unprecedented growth, impact and transformation. Poul Weihrauch to take on role from end of September.

Retrieved on: 
Wednesday, June 22, 2022

Poul Weihrauch, current Global President at Mars Petcare, will succeed as CEO from the end of September.

Key Points: 
  • Poul Weihrauch, current Global President at Mars Petcare, will succeed as CEO from the end of September.
  • Mars Board Chair, Frank Mars paid tribute to Reid's "extraordinary" legacy, heralding his leadership on climate action & sustainability on the global stage.
  • Poul Weihrauch, Global President at Mars Petcare, will succeed as CEO, effective from the end of September.
  • Reid said: "It has been a privilege to lead the Mars team and work closely with the Mars Family.

Mars Leadership Succession: Grant F. Reid decides to hand over the reins as CEO after driving nearly a decade of unprecedented growth, impact and transformation. Poul Weihrauch to take on role from end of September.

Retrieved on: 
Wednesday, June 22, 2022

Poul Weihrauch, current Global President at Mars Petcare, will succeed as CEO from the end of September.

Key Points: 
  • Poul Weihrauch, current Global President at Mars Petcare, will succeed as CEO from the end of September.
  • Mars Board Chair, Frank Mars paid tribute to Reid's "extraordinary" legacy, heralding his leadership on climate action & sustainability on the global stage.
  • Poul Weihrauch, Global President at Mars Petcare, will succeed as CEO, effective from the end of September.
  • Reid said: "It has been a privilege to lead the Mars team and work closely with the Mars Family.

PTTOW! Returns To Change The World

Retrieved on: 
Tuesday, June 7, 2022

CARLSBAD, Calif., June 7, 2022 /PRNewswire/ -- PTTOW!, the invite-only event to ignite world change, returns this week, in-person, June 7-8 at the Park Hyatt Aviara in Carlsbad, CA. The two-day event will feature headliners such as Van Jones, Ryan Reynolds, Lydia Cacho, LL Cool J and Katie Couric. In attendance will be PTTOW!'s blue-chip member network, which is comprised of more than 300 Fortune 500 CEOs, CMOs and global change-makers. PTTOW! emerges in-person, for the second time since the Covid pandemic, when the event and community went virtual.

Key Points: 
  • CARLSBAD, Calif., June 7, 2022 /PRNewswire/ --PTTOW!, the invite-only event to ignite world change, returns this week, in-person, June 7-8 at the Park Hyatt Aviara in Carlsbad, CA.
  • PTTOW!
  • "With so many challenges going on all across the world, we're reminded of a great universal truth: We're all connected!
  • We help to turn those ideas into action, sparking real and meaningful change to help create the beautiful world of tomorrow."