Mastercard Partners With Live Nation to Offer Exclusive Live Music Benefits and Experiences for Cardholders Around the World
Mastercard today announces its multi-year partnership with Live Nation , the world’s leading live entertainment company, acknowledging the significant role music plays in people’s lives.
- Mastercard today announces its multi-year partnership with Live Nation , the world’s leading live entertainment company, acknowledging the significant role music plays in people’s lives.
- Music is a universal passion, with 78% of global live concert goers viewing music as a fundamental part of who they are1.
- Now, Mastercard will connect over 100 million cardholders with their greatest passion – music – in new and thrilling ways, granting exclusive access to concert presale tickets, premium seats, and various unforgettable VIP experiences through priceless.com .
- [1] Live Nation Global Study 2023, Quantitative Survey of N=11,000 global live music goers ages 18+