Bob Rogers (designer)

Global Experiential Planning and Design Firm BRC Imagination Arts Announces New President

Retrieved on: 
Thursday, January 18, 2024
Architecture, Arts, Museums, General Entertainment, Entertainment, Construction & Property, Family, Grand Ole Opry, Rock, BRC, Advertising, The Coca-Cola Company, Multimedia, Culture, Imagination, Las Vegas Raiders, Towson University, NASA, Guinness, Empathy, Child, Creativity, Executive producer, Climate Pledge Arena, Translation, Bob Rogers (designer), Ford Motor Company

Bob Rogers, Chairman and CEO of BRC Imagination Arts (BRC), a global experiential planning and design firm, has announced that Carmel Lewis, a 23-year company veteran, has assumed the role of President.

Key Points: 
  • Bob Rogers, Chairman and CEO of BRC Imagination Arts (BRC), a global experiential planning and design firm, has announced that Carmel Lewis, a 23-year company veteran, has assumed the role of President.
  • As the industry undergoes significant shifts, Lewis brings a new perspective to the forefront.
  • View the full release here: https://www.businesswire.com/news/home/20240118233929/en/
    Previously Executive Vice President and Executive Producer, Lewis has touched nearly every function during her tenure at BRC, with responsibility for creative and design management, production, business affairs, and project development.
  • “BRC is and has always been an experiential planning and design firm dedicated to translating brand and cultural stories into transformative, human experiences that also drive measurable impact and economic growth for our clients,” said Rogers.

Pilsner Urquell: The Original Beer Experience opens in Central Prague

Retrieved on: 
Thursday, April 27, 2023
Beer hall, Experience, Czech Republic, Culture, Bob Rogers (designer), Imagination, Tootbus London, CZK, Wenceslas Square, Beer, Tourism, Pilsner

PRAGUE, April 27, 2023 /PRNewswire/ -- Located on Prague's Wenceslas Square, the venue delivers a visitor experience of a kind not seen before in the Czech Republic. Visitors discover the nation's famous beer culture and learn all about its most beloved brand, Pilsner Urquell, in an innovative sensory tour full of technologies to entertain.

Key Points: 
  • Pilsner Urquell: The Original Beer Experience, a new brand home for Pilsner Urquell, just opened in the heart of Prague.
  • This immersive Experience tells the story of the world's first Pilsner beer, celebrating Pilsner Urquell's central place in Czech history and culture.
  • "The Experience will make a big contribution to entertainment in Prague," said Nick Penny, General Manager at The Original Experience Company.
  • The Original Tour takes guests on a multimedia journey through the story behind the original Pilsner and how it is brewed, including a 360° interactive game zone and Pilsner Urquell beer tasting in the Beer Hall.

Pilsner Urquell: The Original Beer Experience opens in Central Prague

Retrieved on: 
Thursday, April 27, 2023
Beer hall, Experience, Czech Republic, Culture, Bob Rogers (designer), Imagination, Tootbus London, CZK, Wenceslas Square, Beer, Tourism, Pilsner

PRAGUE, April 27, 2023 /PRNewswire/ -- Located on Prague's Wenceslas Square, the venue delivers a visitor experience of a kind not seen before in the Czech Republic. Visitors discover the nation's famous beer culture and learn all about its most beloved brand, Pilsner Urquell, in an innovative sensory tour full of technologies to entertain.

Key Points: 
  • Pilsner Urquell: The Original Beer Experience, a new brand home for Pilsner Urquell, just opened in the heart of Prague.
  • This immersive Experience tells the story of the world's first Pilsner beer, celebrating Pilsner Urquell's central place in Czech history and culture.
  • "The Experience will make a big contribution to entertainment in Prague," said Nick Penny, General Manager at The Original Experience Company.
  • The Original Tour takes guests on a multimedia journey through the story behind the original Pilsner and how it is brewed, including a 360° interactive game zone and Pilsner Urquell beer tasting in the Beer Hall.

Global Experiential Agency BRC Imagination Arts Announces Expansion of Leadership Team

Retrieved on: 
Monday, November 14, 2022
Arts, Museums, General Entertainment, Entertainment, Olive, Kentucky Bourbon Trail, California Institute of the Arts, Rock and Roll Hall of Fame, Abraham Lincoln Presidential Library and Museum, Imagination, Ithaca College, Literature, Creativity, Gonzaga University, Jameson Distillery Bow St., The arts, State university system, Multimedia, Grand Ole Opry, Medieval literature, Production, Experience, Language, BRC, Warner Bros., Guinness Storehouse, World of Coca-Cola, Museum, Growth, User experience design, Bob Rogers (designer), BFA, Television, Communication studies, History, California Institute for Telecommunications and Information Technology, Rock, Management, Sales, Tourism

To support continued growth, BRC Imagination Arts (BRC) , the global experience strategy, design and production agency, has officially announced the addition of three senior leadership steering committee members and a design studio manager.

Key Points: 
  • To support continued growth, BRC Imagination Arts (BRC) , the global experience strategy, design and production agency, has officially announced the addition of three senior leadership steering committee members and a design studio manager.
  • The expansion to BRCs steering committee includes:
    Kathleen Kat Reinbold , a creative producer who has worked on BRC projects since 2013.
  • Additionally, Galeit Desiderio joins the BRC team as design studio manager, overseeing and facilitating the needs of all design and creative staff.
  • BRC Imagination Arts is a global strategy, design, and production company that translates brand and cultural stories into transformative, human experiences.

Arts Education Non-Profit Ryman Arts Appoints BRC Imagination Arts Chief Creative Officer Christian Lachel to Board of Directors

Retrieved on: 
Tuesday, October 11, 2022
Other Communications, Arts, Museums, Entertainment, Marketing, Advertising, Communications, Other Education, Continuing, Training, Education, Imagination, Grand Ole Opry, Abraham Lincoln Presidential Library and Museum, Ryman Arts, Jameson Distillery Bow St., Bob Rogers (designer), The Walt Disney Company, World of Coca-Cola, Multimedia, Rock, Student, Rock and Roll Hall of Fame, BRC, Las Vegas Raiders, Mentorship, Industry, Archive, Intention, Workplace, Museum, Exhibition, Guinness Storehouse, Entertainment, Management, Tourism

And over the years, some of the creatives behind these unique projects have graduated from the Ryman Arts programs.

Key Points: 
  • And over the years, some of the creatives behind these unique projects have graduated from the Ryman Arts programs.
  • From a single drawing class for 12 students in 1990, Ryman Arts, a nonprofit organization, has grown to serve over 500 students annually.
  • BRC and Ryman Arts have always had a joint commitment to guiding and nurturing talented artists, said Lachel.
  • BRC Imagination Arts is a global strategy, design, and production company that translates brand and cultural stories into transformative, human experiences.

Global Experiential Agency BRC Imagination Arts Expands Ownership Team

Retrieved on: 
Wednesday, February 2, 2022
Public Relations, Investor Relations, Marketing, Communications, Professional Services, Other Professional Services, Growth, Rock, Guinness Storehouse, Rock and Roll Hall of Fame, Translation, Museum, BRC, Bob Rogers (designer), Abraham Lincoln Presidential Library and Museum, Imagination, Grand Ole Opry, Jameson Distillery Bow St., Las Vegas Raiders, Ownership, Industry, World of Coca-Cola, Management, Entertainment, Tourism

BRC Imagination Arts (BRC), a global strategy, design, and production agency, today officially announced strategic changes to its organizational structure, including additional company ownership to lead the agencys continued growth.

Key Points: 
  • BRC Imagination Arts (BRC), a global strategy, design, and production agency, today officially announced strategic changes to its organizational structure, including additional company ownership to lead the agencys continued growth.
  • To mark the companys 40th anniversary (2021), BRC grew the leadership ranks, adding new perspectives, expertise and expanding BRCs ownership.
  • Portions of the company ownership will now be distributed among seven participants:
    BRC is and has always been an experiential agency dedicated to translating brand and cultural stories into transformative, human experiences, said BRC Founder and CEO Bob Rogers.
  • BRC Imagination Arts is a global strategy, design, and production company that translates brand and cultural stories into transformative, human experiences.

BRC Imagination Arts Celebrates 40 Years

Retrieved on: 
Thursday, August 26, 2021
Arts, Museums, Marketing, Entertainment, Communications, Other Entertainment, Events, Concerts, Art, Rock and Roll Hall of Fame, Las Vegas Raiders, Life, Volkswagen Group, Longevity, Imagination, Ford Motor Company, Jameson Distillery Bow St., Allegiant Stadium, Raider Nation, National Museums Liverpool, Federal Reserve Bank, Rock, Federal Reserve Bank of Cleveland, Walt Disney Animation Studios, Multimedia, BRC, Savannah College of Art and Design, Emotion, Bob Rogers (designer), Sensory branding, Guinness Storehouse, Diageo, Museum, World of Coca-Cola, NASA, Entertainment, Tourism

For BRC Imagination Arts, nothing could be further from the truth.

Key Points: 
  • For BRC Imagination Arts, nothing could be further from the truth.
  • BRC Imagination Arts has truly brought the vision of our visitor experiences to life, said Anya Haarhoff, Global Luxury and Retail Director at Diageo.
  • BRC Imagination Arts is a global, strategic design and production company that translates brand and cultural stories into transformative, human experiences.
  • For 40 years, BRC has stood on the front lines, helping brand homes, tours, cultural attractions, and museums build more meaningful, enduring relationships with audiences around the globe.