BREE RUNWAY SLOWS DOWN ICONIC TRACK, 'RHYTHM OF THE NIGHT', FOR GLOBAL CAPTAIN MORGAN RESPONSIBLE DRINKING CAMPAIGN
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Monday, March 20, 2023
LONDON, March 20, 2023 /PRNewswire/ -- Captain Morgan is today unveiling its biggest ever global responsible drinking campaign in partnership with multi-award-winning singer, songwriter and rapper Bree Runway, calling on people around the world to 'Enjoy Slow' and moderate their drinking.
Key Points:
- LONDON, March 20, 2023 /PRNewswire/ -- Captain Morgan is today unveiling its biggest ever global responsible drinking campaign in partnership with multi-award-winning singer, songwriter and rapper Bree Runway, calling on people around the world to 'Enjoy Slow' and moderate their drinking.
- Following the launch of Captain Morgan's Spice On campaign in Summer 2022, the latest global campaign features Bree Runway and her smooth, slow jam remix of 90's track, 'Rhythm of the Night'; encouraging people to sip slowly.
- Samori Gambrah, Global Brand Director of Captain Morgan, said: "We want to use the power of our marketing and partnerships to make responsible drinking celebratory and a social and cultural norm.
- The 'Enjoy Slow' campaign is part of Captain Morgan's broader commitment to responsible drinking.