AQUAPHOR CELEBRATES SPANISH-SPEAKING MOTHERS AND INTERGENERATIONAL LOVE FOR THE BRAND IN NEW TELEMUNDO PARTNERSHIP FEATURING NETWORK STAR GISELLE BLONDET
STAMFORD, Conn., Oct. 20, 2023 /PRNewswire/ -- Aquaphor®, a dermatologist and pediatrician recommended brand known for helping to heal a range of dry, compromised skin conditions for nearly 100 years, has launched a partnership with NBCUniversal featuring Giselle Blondet, Telemundo personality, to showcase the multiple uses of Aquaphor® Baby Healing Ointment across generations.
- What you see is a perfect reflection of my relationship with my children and grandchildren," said Giselle Blondet, co-host of Telemundo's popular afternoon show, La Mesa Caliente.
- "Aquaphor Baby offers convenience and value to parents in one essential solution that does so much for babies' sensitive skin," said Patricia Popowich, Brand Director of Aquaphor at Beiersdorf.
- We are thrilled to see this insight come through in Giselle's personal story and show how her love for, and trust in, Aquaphor transcends generations.
- The partnership between NBCUniversal and Aquaphor Baby showcases the power of leaning into iconic talent, authentic storytelling, and strategic audience targeting to move viewers from connection to action.