Elusive

White Claw® Launches a Radically New Beverage for Adults That Tastes and Feels Like an Alcoholic Drink, Without the Alcohol. White Claw™ 0% Alcohol is a Breakthrough that Redefines Drinking.

Retrieved on: 
Wednesday, December 6, 2023
First, Citrus, Pressure, Gen, English brewery cask units, Research, Drink, Electrolyte, White, White Claw Hard Seltzer, Drinking, Culture, Cranberry, Science, Elusive, Intelligence, Fear, Friends, Energy drink, Sensation, News, Taste, Soft drink, Millennials

CHICAGO, Dec. 6, 2023 /PRNewswire/ -- White Claw®, which changed the way adults drink when it pioneered the innovative, refreshing Hard Seltzer beverage category, is now redefining Drinking itself with the launch of an entirely new beverage category: White Claw™ 0% Alcohol. It's a one-of-a-kind premium seltzer for adults, with a depth of complexity that tastes, feels, and looks like no other non-alcoholic drink.

Key Points: 
  • It's a one-of-a-kind premium seltzer for adults, with a depth of complexity that tastes, feels, and looks like no other non-alcoholic drink.
  • When alcohol is stripped out of alcoholic beverages, like with non-alcoholic beer, then taste, flavor, and the complexity that alcohol provides goes with it.
  • As a leading-edge beverage company with a culture of innovation, White Claw Seltzer Works spent decades researching how taste and alcohol work together.
  • White Claw 0% Alcohol arrives at a time when consumer drinking culture, once synonymous with drinking alcohol, has fundamentally changed.

The Fraud Next Door: First-Party Fraud Runs Rampant in America

Retrieved on: 
Monday, October 23, 2023
Sale, Intelligence, Theft, Journal of Mixed Methods Research, Behavior, Elusive, Baby boomers, Research, Address, BNPL, Gambling, Culture, Rationalization, Collection, Pharmaceutical industry, Online shopping, Cryptocurrency, Lease

INCLINE VILLAGE, Nev., Oct. 23, 2023 /PRNewswire/ -- New research from Socure, the leading provider of digital identity verification and fraud solutions, reveals that first-party fraud costs U.S. financial institutions and merchants more than $100 billion a year. Moreover, more than one in three Americans (35%) admit to committing first-party fraud themselves, in which people use their own identity to commit a dishonest act for financial gain. The results underscore that, with minimal stigma or personal consequences, first-party fraud has concerningly established itself as a widely accepted everyday activity. 

Key Points: 
  • The results underscore that, with minimal stigma or personal consequences, first-party fraud has concerningly established itself as a widely accepted everyday activity.
  • What's more, a large majority (77%) believe that there are some instances where first-party fraud should not carry any legal consequences.
  • "America has an enormous first-party fraud problem that we've swept under the rug for too long.
  • Consumers who have two or more closed accounts associated with first-party fraud are 189 times more likely to commit fraud again.

Socure Launches Industry's Preeminent First-Party Fraud Solution and Consortium, Joined by Founding Members SoFi, Green Dot, Varo, Ingo, Dave and Public, amongst others

Retrieved on: 
Monday, October 23, 2023
Insights Network, Fintech, Elusive, Research, SoFi, Risk, Confusion, BNPL, Friction, Safety, Audit, Cryptocurrency, Online shopping

INCLINE VILLAGE, Nev., Oct. 23, 2023 /PRNewswire/ -- Socure, the leading provider of digital identity verification and fraud solutions, today introduced its first-party fraud solution, Sigma First-Party Fraud, powered by the concurrent launch of its First-Party Fraud Consortium (FPFC). The first-of-its-kind consortium is unifying companies to tackle the complicated, multi-industry issue of first-party fraud by pooling data and insights, which allow its partners to detect and prevent fraud before it takes hold.

Key Points: 
  • First-party fraud is committed by individuals who use their own identity to perpetrate dishonest acts for financial gain.
  • The use of their own identities—with accurate credentials—makes first-party fraud much harder to prevent than identity fraud associated with stolen, manipulated or fabricated synthetic identities.
  • To learn more about Sigma First-Party Fraud and the First-Party Fraud Consortium, visit Socure's website .
  • To download Socure's report, Socure Risk Insights: Defining and Solving the Elusive Challenge of First-Party Fraud, click here .

AMG CEO Paul K. Mengert and Leadership Consultant Dr. Lori Baker-Schena to Lead Workshop on Mindful Management at CAI's 50th Anniversary Conference in Dallas on May 19

Retrieved on: 
Thursday, May 18, 2023
Elusive, CAI, Doctor of Education, AMG, MBA, Mindfulness, Interface (computing), Community, Community Associations Institute, Frustration, Conference, Self Helpless, Management

GREENSBORO, N.C., May 18, 2023 /PRNewswire-PRWeb/ -- Founder and CEO Paul K. Mengert of Association Management Group (AMG), one of the Carolinas' largest professional homeowner association management companies representing more than 30,000 property owners, will present a session on work/life balance at the Community Associations Institute (CAI) 50th-anniversary conference May 17 - 20 in Dallas. Per the conference theme of Community NOW, Mengert and colleague Dr. Lori Baker-Schena, MBA, EdD, leadership consultant and professional speaker with Baker Schena Communications, will present a workshop titled Mindful Managing: Achieving the Elusive Work-Life Balance.

Key Points: 
  • Paul Mengert, CEO of AMG, and Dr. Lori Baker-Schena, MBA, EdD, a leadership consultant, and professional speaker, are set to share their insights and expertise on Mindful Managing: Achieving the Elusive Work-Life Balance at CAI's 50th Anniversary Conference in Dallas, TX.
  • Per the conference theme of Community NOW, Mengert and colleague Dr. Lori Baker-Schena, MBA, EdD, leadership consultant and professional speaker with Baker Schena Communications, will present a workshop titled Mindful Managing: Achieving the Elusive Work-Life Balance.
  • "The invitation to present at CAI's golden anniversary conference is a huge honor," said Mengert.
  • For additional details and insights on the conference, community management, and work/life balance, visit the websites for the 2023 Annual CAI Conference & Expo , AMG , and Dr. Lori Baker-Schena .

SCREENVISION MEDIA UNVEILS NEW DIGITAL PRODUCTS TO ELEVATE AUDIENCE ANALYTICS, ACTIVATION AND ATTRIBUTION

Retrieved on: 
Thursday, May 12, 2022
Elusive, SVM (company), Combine, Advertising, DMA's, LiveRamp, Roku, CRM, CTV, CPG, Television, Entertainment

NEW YORK, May 12, 2022 /PRNewswire/ -- Screenvision Media, a national leader in delivering comprehensive advertising and content representation services for top-tier cinema exhibitors, sports venues, live music concert tours, e-gaming platforms and other live events and venues, announced during their 2022 Upfront presentation a suite of new digital products that will allow for smarter media plans to deliver on the bottom line for the company's advertising partners. The offerings include:

Key Points: 
  • For every dollar spent with Screenvision, the client earned 14 times higher than the average ROAS received through linear and addressable TV.
  • Screenvision refers to the highly engaged 1834-year-old moviegoing audience as the 'Elusives.'
  • "Given the evolving media landscape, we are bullish on the opportunity for cinema to deliver this year and beyond," added Martino.
  • "Backed by our expanding and proprietary data set, we look forward to creating even stronger connections between brands and the Elusive audience."