DMA's

NRSInsights’ March 2024 Retail Same-Store Sales Report

Retrieved on: 
Monday, April 8, 2024
DMA's, Cooking, POS, National Retail Solutions, SVP, Sale, Tobacco, Foodservice, Commerce, Energy drink, NRS, Alcoholism, Calendar, Cryptocurrency

NEWARK, N.J., April 08, 2024 (GLOBE NEWSWIRE) -- NRSInsights, a provider of sales data and analytics drawn from retail transactions processed through the National Retail Solutions (NRS) point-of-sale (POS) platform, today announced comparative same-store sales results for March 2024.

Key Points: 
  • March same-store sales jumped 7.2% year-over-year, the highest rate of increase since June 2023
    NEWARK, N.J., April 08, 2024 (GLOBE NEWSWIRE) -- NRSInsights , a provider of sales data and analytics drawn from retail transactions processed through the National Retail Solutions (NRS) point-of-sale (POS) platform, today announced comparative same-store sales results for March 2024.
  • (Same-store sales, unit sales, transactions, and average price data throughout this release refer to March 2024 unless otherwise noted.
  • Same-store sales per calendar day in February 2024 had increased 7.4% compared to January 2024.
  • The NRSInsights monthly Same-Store Retail Sales Reports are intended to provide timely topline data reflective of sales at NRS’ network of independent, predominantly urban, retail stores.

Samba TV Unveils Real-Time Ad Targeting for Political Advertisers to Respond Quickly to Shifting Voter Audiences

Retrieved on: 
Thursday, April 4, 2024
DMA's, Season, Congress, Samba TV, White, SAN, History, News, Yahoo!, TelevisaUnivision, Product management, Product strategy

Yahoo and TelevisaUnivision, two early adopters of the new solution, have integrated Samba TV’s innovative near-real time political audience segments to better empower political advertisers on their platforms.

Key Points: 
  • Yahoo and TelevisaUnivision, two early adopters of the new solution, have integrated Samba TV’s innovative near-real time political audience segments to better empower political advertisers on their platforms.
  • Samba TV’s Real Time Political Audiences facilitates the next day activation of digital campaigns to reach key voter groups with time-sensitive political messaging.
  • Advertisers can now build customized political ad exposure segments and launch their targeted campaign the next day, the quickest turnaround in the industry.
  • This game-changing capability ensures political advertisers are targeting the right voters in the most efficient and effective method possible.

ElementalTV Announces the Launch of VenuEx, the First Integrated Venue-Centric TVOOH Audience Platform with Over 800,000 Screens Across the U.S.

Retrieved on: 
Thursday, April 4, 2024
DMA's, ROI, Digital, SSPS, Perception, Research, Loop, Atmosphere, DSPS, OOH, Restaurant, DOOH, Airport, CTV, Side platform, Advertising

LOS ANGELES, April 4, 2024 /PRNewswire/ -- VenuEx, a first-of-its-kind venue-centric audience platform, is revolutionizing TV Out-of-Home (TVOOH) leveraging the programmatic infrastructure of ElementalTV, a pioneer in advertising technology. VenuEx is now available to advertisers nationwide, featuring an extensive, integrated exchange of over 800,000 screens that offer unparalleled audience scale and hyper-targeted advertising opportunities for brands.

Key Points: 
  • VenuEx is now available to advertisers nationwide, featuring an extensive, integrated exchange of over 800,000 screens that offer unparalleled audience scale and hyper-targeted advertising opportunities for brands.
  • Through VenuEx's innovative venue-based, audience-targeting platform, advertisers can now engage with audiences by accessing thousands of screens located in contextually relevant environments.
  • Tony Patel, General Manager of VenuEx, brings over two decades of digital media experience to the TVOOH front.
  • Emphasizing the strategic significance of incorporating TVOOH into advertisers' CTV budgets, Tony expressed, "We are on the cusp of DOOH's transition to TVOOH.

H/L EXPANDS ITS PARTNERSHIP WITH TOYOTA TO KANSAS CITY

Retrieved on: 
Tuesday, April 2, 2024
DMA's, Media, Partnership, SVP, TDA, DMA

This will be an expansion of H/L's partnership with Toyota, as H/L has represented the Northern California Toyota Dealers Association for over 34 years.

Key Points: 
  • This will be an expansion of H/L's partnership with Toyota, as H/L has represented the Northern California Toyota Dealers Association for over 34 years.
  • Ultimately, the Kansas City Toyota Dealers win was based on a combination of H/L's past success with Toyota, its ability to operationalize data analytics and reporting, as well as its unparalleled client service and account support.
  • "We are thrilled to expand our partnership with Toyota through the KCTDA," said Michael Ramirez, SVP and Media Director at H/L.
  • In addition, H/L has contributed to the region becoming one of the best-performing Toyota markets in the nation.

NRSInsights’ February 2024 Retail Same-Store Sales Report

Retrieved on: 
Friday, March 8, 2024
Weather, National Retail Solutions, POS, SVP, Leap year, Commerce, Sale, Foodservice, DMA's, Tobacco, Sparkling, NRS, Cryptocurrency

NEWARK, N.J., March 08, 2024 (GLOBE NEWSWIRE) -- NRSInsights, a provider of sales data and analytics drawn from retail transactions processed through the National Retail Solutions (NRS) point-of-sale (POS) platform, today announced comparative same-store sales results for February 2024.

Key Points: 
  • NEWARK, N.J., March 08, 2024 (GLOBE NEWSWIRE) -- NRSInsights , a provider of sales data and analytics drawn from retail transactions processed through the National Retail Solutions (NRS) point-of-sale (POS) platform, today announced comparative same-store sales results for February 2024.
  • (Same-store sales, unit sales, transactions, and average price data refer to February 2024 unless otherwise noted.
  • Same-store sales increased 7.4% compared to January 2024, consistent with the expected seasonal rebound from the post-holiday dip in January.
  • The NRSInsights monthly Same-Store Retail Sales Reports are intended to provide timely topline data reflective of sales at NRS’ network of independent, predominantly urban, retail stores.

NRS Digital Media Launches StrataSelect

Retrieved on: 
Monday, February 26, 2024
Advertising, Tobacco, Consumer, National Retail Solutions, POS, NRS, DMA's

NEWARK, NJ, Feb. 26, 2024 (GLOBE NEWSWIRE) -- NRS Digital Media, a division of National Retail Solutions (NRS), today launched StrataSelect, an in-store retail digital media planning solution that enables brands to achieve data-driven, value-based, store targeting across more than 28,000 NRS digital screens hosted by an independent retailers nationwide. 

Key Points: 
  • NEWARK, NJ, Feb. 26, 2024 (GLOBE NEWSWIRE) -- NRS Digital Media, a division of National Retail Solutions (NRS), today launched StrataSelect, an in-store retail digital media planning solution that enables brands to achieve data-driven, value-based, store targeting across more than 28,000 NRS digital screens hosted by an independent retailers nationwide.
  • In contrast, StrataSelect utilizes a proprietary computational process to analyze diverse data sets including store-specific NRS retailer scan data, demographics, consumer behavior, geographic trends, and category and brand purchase data.
  • “StrataSelect transforms traditional media planning strategies by leveraging a detailed, contextual analysis of each of our retail stores’ customers,” said Eli Korn, Chief Operating Officer of NRS.
  • StrataSelect is another way that NRS Digital Media innovation empowers our advertising partners to achieve success in every campaign.”
    Explore the limitless possibilities of targeted store selection with NRS Digital Media’s StrataSelect by contacting Brandon Thurber ( [email protected] ) Vice President - Data Sales & Client Success, or Esther Hebbard ( [email protected] ) Sr. Director - Advertising Sales.

Madhive Launches Local CTV Marketplace For Political Advertising

Retrieved on: 
Tuesday, February 27, 2024
FLX, Senior, ACR, FOX, SVP, Original equipment manufacturer, Geography, DMA's, IAB, Sound, Advertising, Fox Television Stations, CTV, Ecosystem, Motion, OTT, Partnership

NEW YORK, Feb. 27, 2024 /PRNewswire-PRWeb/ -- Madhive, the leading software platform engineered for modern TV advertising, today launched a local CTV marketplace for political advertising. Through a best-in-class marketplace specifically for political advertisers, buyers will be able to combat fragmentation, streamline activation and navigate inventory scarcity for the 2024 election season. As part of this launch, Fox Television Stations will be first-to-market as one of the pioneer clients leveraging Madhive's political offering.

Key Points: 
  • In Partnership with FOX Television Stations, Political Offering Includes New Data Partners, Hyperlocal Insights and Enhanced Planning
    NEW YORK, Feb. 27, 2024 /PRNewswire-PRWeb/ -- Madhive , the leading software platform engineered for modern TV advertising, today launched a local CTV marketplace for political advertising.
  • Michael Page, Senior Vice President of Digital Sales for FOX Television Stations added, "We are very excited to offer our FLX CTV product and our partnership with Madhive to the growing OTT political marketplace.
  • In creating a local CTV marketplace for political advertising, Madhive is also helping alleviate a major pain point for the industry by enabling buyers to target potential voters across 400+ congressional districts on CTV.
  • On top of its CTV Advertising Software Platform, Madhive has created a portal to track political pacing and campaign estimates to help clients navigate scarcity and predict potential pricing fluctuations during the political season.

Comet, CHARGE! and TBD. Deliver Highest Viewership in Networks’ History

Retrieved on: 
Thursday, February 8, 2024
TV and Radio, General Entertainment, Entertainment, KPIX, KYW, Sinclair Broadcast Group, WBBM, Oct, SVP, Key & Peele, SBGI, Growth, KCAL, TBD, CBS, WCBS, Law & Order, Comet, DMA's, Female, Television

and TBD., the company’s free, over-the-air, national networks have continued to see rapid growth, delivering the highest viewership in the networks’ history, with double-digit ratings increases.

Key Points: 
  • and TBD., the company’s free, over-the-air, national networks have continued to see rapid growth, delivering the highest viewership in the networks’ history, with double-digit ratings increases.
  • The trend continued in January 2024 with Comet +28%, CHARGE +11% and TBD +7% compared to January 2023.
  • Grimm, which launched on Comet in Jul ‘23, has increased viewership among P25-54 each quarter.
  • is the network’s highest rated program ever, comprising 7 out of TBD's top 10 telecasts ever, with its highest averaging 75,000 P25-54.

NRSInsights’ January 2024 Retail Same-Store Sales Report

Retrieved on: 
Wednesday, February 7, 2024
COVID-19, Growth, National Retail Solutions, Calendar, DMA's, POS, News, Foodservice, Candy, Vegetable, SVP, English brewery cask units, Commerce, NRS, RSV, Sale, Vitamin, Tobacco

NEWARK, N.J., Feb. 07, 2024 (GLOBE NEWSWIRE) -- NRSInsights, a provider of sales data and analytics drawn from retail transactions processed through the National Retail Solutions (NRS) point-of-sale (POS) platform, today announced comparative same-store sales results for January 2024.

Key Points: 
  • Compared to December 2023, same-store-sales per calendar day in January decreased 10.0% - reflecting, in part, the seasonal impact of robust holiday sales in December
    NEWARK, N.J., Feb. 07, 2024 (GLOBE NEWSWIRE) -- NRSInsights , a provider of sales data and analytics drawn from retail transactions processed through the National Retail Solutions (NRS) point-of-sale (POS) platform, today announced comparative same-store sales results for January 2024.
  • Average sales per calendar day decreased 10.0% compared to the preceding month, partly reflecting the seasonal impact of comparison to December’s holiday sales.
  • For the three months ended January 31, 2024, same-store sales increased 2.9% compared to the three months ended January 31, 2023.
  • The NRSInsights monthly Same-Store Retail Sales Reports are intended to provide timely topline data reflective of sales at NRS’ network of independent, predominantly urban, retail stores.

Gray and Marquee Broadcasting Swap Television Station Assets

Retrieved on: 
Thursday, February 1, 2024
Gray Television, DMA's, Marquee, KCBU, DMA

ATLANTA, Feb. 01, 2024 (GLOBE NEWSWIRE) -- Gray Television, Inc. (“Gray” or the “Company”) (NYSE: GTN) announced today that it has reached agreements with Marquee Broadcasting, Inc. (“Marquee”) to swap television stations.

Key Points: 
  • ATLANTA, Feb. 01, 2024 (GLOBE NEWSWIRE) -- Gray Television, Inc. (“Gray” or the “Company”) (NYSE: GTN) announced today that it has reached agreements with Marquee Broadcasting, Inc. (“Marquee”) to swap television stations.
  • Gray will sell its television stations in the Cheyenne-Scottsbluff and Casper television markets (DMAs 194 and 198, respectively) to Marquee in exchange for Marquee’s FCC permit authorizing the construction of new, unbuilt television station KCBU in the Salt Lake City market (DMA 27).
  • Neither party will pay additional cash or consideration to fulfill the terms of this swap.
  • We are looking forward to building on the legacy there,” stated Marquee CEO Patricia Lane.