Clean label

SmartyPants Vitamins Announces Launch of Kids Fiber & Veggies Supplement

Retrieved on: 
Tuesday, April 9, 2024

SmartyPants Vitamins unveiled the latest digestive health offering for kids ages 4+ today – an all-new Kids Fiber & Veggies gummy supplement specifically formulated to support regular digestion*.

Key Points: 
  • SmartyPants Vitamins unveiled the latest digestive health offering for kids ages 4+ today – an all-new Kids Fiber & Veggies gummy supplement specifically formulated to support regular digestion*.
  • “By introducing Kids Fiber & Veggies, SmartyPants is working to close the kids fiber gap with each serving containing the same amount of fiber as 3 cups of kale***.”
    Like all SmartyPants products, Kids Fiber & Veggies are certified clean by Clean Label Project® which means it’s third party tested for 200+ contaminants and chemicals, as well as free of the US 9 major allergens, gluten-free, gelatin-free, and vegan.
  • “At SmartyPants, we’re always looking towards our next innovation and with the digestive health category becoming increasingly more important with consumers, there couldn’t be a better time to launch Kids Fiber & Veggies,” SmartyPants Vitamins Chief Revenue Officer Jeff Wong said.
  • SmartyPants Kids Fiber & Veggies is now available on Amazon at an MSRP of $17.99.

Plantify Foods Secures New Retail Chain to Sell Its Plant-Based Clean Label Products

Retrieved on: 
Monday, March 4, 2024

Plantify Foods is a subsidiary which is owned 23% by Save Foods.

Key Points: 
  • Plantify Foods is a subsidiary which is owned 23% by Save Foods.
  • "The Company continues to secure new retail partners within its local market," said Suzette Ramcharan, Chief Executive Officer of Plantify Foods.
  • “While we push sales and marketing efforts in new and larger markets such as Europe and the United States, we are pleased to see growth within our local market, further solidifying our Clean Label brand.
  • Stopmarket was founded in 2000, and the chain’s specialization is its positioning, and operating all year-round including Saturdays and holidays.

HowGood Announces its Climate Impact Labels will be Displayed on Food Products at COP28 to Drive Sustainability Transparency and Carbon Footprint Awareness

Retrieved on: 
Tuesday, November 28, 2023

HowGood’s sustainability insights on over 33,000 food ingredients provide both retailers and food brands with the granular data required for sustainability storytelling that resonates with consumers.

Key Points: 
  • HowGood’s sustainability insights on over 33,000 food ingredients provide both retailers and food brands with the granular data required for sustainability storytelling that resonates with consumers.
  • The Carrefour stores featuring HowGood labels will utilize SES-imagotag’s digital shelf edge tags for 2,500 food products, allowing for seamless visibility where consumers are making purchasing decisions.
  • The three labels bring transparency to areas of global concern with regard to reducing the food industry’s impact on climate change, including:
    Product Carbon Footprint: A measure of the greenhouse gas emissions (GHGs) of a product, from cradle-to-shelf.
  • Comprehensive HowGood Sustainability Rating: Products that receive HowGood's "Best" rating have a social and environmental impact better than 95% of all products assessed by HowGood.

Cerebelly, the first and only science-backed baby food brand focused on supporting optimal brain development, is launching at Walmart nationwide

Retrieved on: 
Wednesday, March 1, 2023

NEW YORK, March 1, 2023 /PRNewswire/ -- Cerebelly, the first and only science-backed brain-focused baby food brand, announced today that they will launch this month in 680+ Walmart locations nationwide, with Walmart.com and on retail display.

Key Points: 
  • Cerebelly's nutrition exceeds industry standards delivering 8x the amount of nutrients compared to the 7 top-selling baby food brands.
  • "Walmart is a huge step for us in that direction as it's a leading retailer making commitments to expanding its offerings in the baby food category.
  • We are grateful for our partnership and look forward to introducing our Organic Purees and Toddler Smart Bars to the Walmart customer."
  • In 2021, Cerebelly became the first-ever shelf stable children's food brand to receive the Clean Label Project®️ Purity Award.