Daniel Yankelovich

Clartias Chief AI Officer Rex Briggs to Keynote Possible

Retrieved on: 
Tuesday, April 9, 2024
Progressive Corporation, University, Learning, Integration, Social media, Marketing, Microsoft, Council, IAB, SVP, WIRED, Face, McDonald's, MIT Press, NPR, Ad Council, CMOS, ROI, Digital, Corporation, Internet, CNBC, AI, Ad Age, Book, Daniel Yankelovich, ANA, Digital marketing, Algorithm, MIT, Software, CNN, CAP, Bloomberg, Possibility, Economist, Hall, Interactivity, Management

Cincinnati, Ohio, April 08, 2024 (GLOBE NEWSWIRE) -- Claritas ®, a data-driven marketing leader that leverages a proprietary identity graph to help marketers achieve superior ROI, today announced that its Chief AI Officer Rex Briggs will deliver a keynote discussion at Possible 2024.

Key Points: 
  • Cincinnati, Ohio, April 08, 2024 (GLOBE NEWSWIRE) -- Claritas ®, a data-driven marketing leader that leverages a proprietary identity graph to help marketers achieve superior ROI, today announced that its Chief AI Officer Rex Briggs will deliver a keynote discussion at Possible 2024.
  • In addition to Briggs, other speakers at Possible 2024 include: Linda Boff, GE Chief Marketing Officer VP, Learning & Culture President, GE Foundation; Esi Eggleston Bracey, Chief Growth & Marketing Officer, Unilever; Tariq Hassan, Chief Marketing & Customer Experience Officer, McDonald's Corporation; Diana Haussling, SVP - GM Consumer Experience and Growth, Colgate-Palmolive;  Linda Lee, Chief Marketing Officer, Campbell’s Soup; Frank Cooper III, Chief Marketing Officer, Visa;  Remi Kent, Chief Marketing Officer, Progressive Insurance; David Droga, Chief Executive Officer, Accenture Song; Soyoung Kang, Chief Marketing Officer, Eos; Dana Marineau, Chief Marketing Officer, Rakuten; Bozoma Saint John, Hall of Fame Inducted Marketing Executive, Author, and Entrepreneur; Jaime Teevan, Chief Scientist, Microsoft and Gary Vaynerchuk, Chairman, VaynerX.
  • During Briggs’ work with the Ad Council, he discovered ArtsAI and experimented with its patented AI Personalization technology.
  • In his latest book, “The AI Conundrum” (MIT Press), Briggs and co-author Caleb Briggs explore why artificial intelligence’s strengths are also AI’s weaknesses – and how businesses can effectively apply AI to improve their business.

Claritas Appoints Rex Briggs as Its Chief AI Officer

Retrieved on: 
Tuesday, December 5, 2023
Rex Briggs, Ad Age, Marketing, Economist, Digital, CNN, Digital marketing, Book, Face, CNBC, Learning, NPR, Ad Council, University, Rex, Acquisition, Daniel Yankelovich, MIT, IAB, Internet, Council, CAP, Software, Third party, Social media, Growth, CMOS, WIRED, Intelligence, Bloomberg, ROI, Algorithm, Interactivity, Sales

Cincinnati, Ohio, Dec. 05, 2023 (GLOBE NEWSWIRE) -- Claritas ®, a data-driven marketing leader that leverages a proprietary identity graph to help marketers achieve superior ROI, today announced the appointment of Rex Briggs as its Chief AI Officer.

Key Points: 
  • Cincinnati, Ohio, Dec. 05, 2023 (GLOBE NEWSWIRE) -- Claritas ®, a data-driven marketing leader that leverages a proprietary identity graph to help marketers achieve superior ROI, today announced the appointment of Rex Briggs as its Chief AI Officer.
  • Now, Claritas is infusing AI across the entire company, including its infrastructure and products, to make operations more efficient and propel clients forward.
  • In the role as Chief AI Officer for Claritas, Briggs now takes responsibility for:
    Collaborating with other leaders and employees within the company to identify and prioritize ongoing AI opportunities.
  • In his latest book, “The AI Conundrum” (MIT Press), Briggs and co-author Caleb Briggs explore why artificial intelligence’s strengths are also AI’s weaknesses – and how businesses can effectively apply AI to improve their business.