Fresh Fish

Holland America Line Set to Debut New 'Glacier Day' and Enhanced Alaska-Focused Experiences on Every Alaska Cruise in 2024

Retrieved on: 
Wednesday, April 17, 2024

SEATTLE, April 17, 2024 /PRNewswire/ -- Holland America Line is debuting "Glacier Day" on its Alaska cruises as it rolls out new programming within its "We Love Alaska" on board experience. The new offerings include Alaska Up Close presentations as well as culinary and beverage experiences to help foster a deeper connection to the people, history and culture of the state. The 2024 season kicks off April 27 from Vancouver and May 4 from Seattle. 

Key Points: 
  • Through September 2024, guests can embark on Holland America Line's Alaska cruises and Cruisetours from Vancouver and Seattle aboard Eurodam, Koningsdam, Nieuw Amsterdam, Noordam, Westerdam and Zaandam.
  • Holland America Line remains the only cruise line that offers overland tours to the Yukon combined with an Alaska cruise and Denali experience.
  • As a leader in Alaska cruising, Holland America Line offers more glacier experiences than any other cruise line.
  • Alaska is synonymous with stunning wilderness, and Holland America Line offers more ways to see wildlife in its natural habitat.

HOLLAND AMERICA LINE APPOINTS ALLIED GLOBAL MARKETING AGENCY OF RECORD FOR BRAND PARTNERSHIPS

Retrieved on: 
Monday, February 5, 2024

BOSTON, Feb. 5, 2024 /PRNewswire/ -- Allied Global Marketing, a full-service marketing agency working with the world's largest entertainment, culture and lifestyle brands, has been selected by Holland America Line as its agency of record for partnerships. Allied will partner with top brands to maximize its extensive relationships to bring Holland America Line opportunities for partnerships and collaborations that enhance connections to the brand's audience.

Key Points: 
  • Chosen for its innovative thinking and robust brand and talent relationships, Allied Global Marketing will develop the organization's partnership efforts
    BOSTON, Feb. 5, 2024 /PRNewswire/ -- Allied Global Marketing , a full-service marketing agency working with the world's largest entertainment, culture and lifestyle brands, has been selected by Holland America Line as its agency of record for partnerships.
  • Allied will partner with top brands to maximize its extensive relationships to bring Holland America Line opportunities for partnerships and collaborations that enhance connections to the brand's audience.
  • "The Partnerships team at Allied Global Marketing is uniquely positioned to join forces with Holland America Line," said Kacy Cole, Holland America Line's Chief Marketing Officer.
  • The first two partnerships of this agency relationship launched Fall 2023 beginning with  Holland America Line's naming of Allied Global Marketing client, Chef Masaharu Morimoto as its 'Fresh Fish Ambassador' for the Global Fresh Fish Program .