NASCAR

Black-Owned startup works w/ NASA, Hyundai; Calls on Black celebrities, investors & engineers to help disrupt the $300B Global Tire Industry

Retrieved on: 
Wednesday, February 21, 2024

AKRON, Ohio, Feb. 21, 2024 /PRNewswire-PRWeb/ -- The SMART Tire Company (STC) was formed to commercialize a new category of advanced tires invented at NASA for the Mars Rover program. Their first product, a high-performance airless (never flat) bicycle tire made from shape memory alloys, was named to TIME Best Inventions of 2023 and is due out this year. In future development are automotive and trucking tires, starting with an early proof of concept being developed for Hyundai Motors. Last year, SMART tires were also featured on a NASCAR-sponsored moon rover concept at the Space Symposium in Colorado Springs, CO.

Key Points: 
  • Black-Owned startup The SMART Tire Company is calling on Black celebrities, investors & engineers to help disrupt the $300B Global Tire Industry.
  • SMART Tire makes the world's first high performance airless tires, based on shape memory alloy technology originally invented at NASA.
  • In future development are automotive and trucking tires, starting with an early proof of concept being developed for Hyundai Motors.
  • The SMART Tire Company is now calling upon black innovators and entrepreneurs everywhere to join forces in shaping the future of mobility and challenging the status quo in the $300B global tire industry.

Kurt Busch & Veteran Tickets Foundation to Share Appreciation for Active Military and Veterans this NASCAR Season

Retrieved on: 
Saturday, February 17, 2024

DAYTONA BEACH, Fla., Feb. 17, 2024 /PRNewswire/ -- Today, the Veteran Tickets Foundation (Vet Tix) and 2004 NASCAR Cup Series champion Kurt Busch announced a partnership to share appreciation for the service of our dedicated active military and veterans. In collaboration with NASCAR and Speedway Motorsports tracks, Busch will promote Vet Tix throughout the NASCAR season.

Key Points: 
  • DAYTONA BEACH, Fla., Feb. 17, 2024 /PRNewswire/ -- Today, the Veteran Tickets Foundation (Vet Tix) and 2004 NASCAR Cup Series champion Kurt Busch announced a partnership to share appreciation for the service of our dedicated active military and veterans.
  • In collaboration with NASCAR and Speedway Motorsports tracks, Busch will promote Vet Tix throughout the NASCAR season.
  • As part of the partnership with Vet Tix, Busch will actively promote the organization throughout the season with appearances at racetracks and events with active military and veterans.
  • For active duty military and veterans looking for 2024 NASCAR race tickets through Vet Tix, visit VetTix.org

Monster Brewing Company Congratulates Tyler Reddick on Perfect Nasty Beast Debut

Retrieved on: 
Friday, February 16, 2024

CORONA, Calif., Feb. 16, 2024 /PRNewswire/ -- Monster Brewing Company congratulates Tyler Reddick on his perfect debut of the Nasty Beast. The Monster NASCAR Cup racer pulled off a spectacular climb-from-behind win in Thursday night's Duel 1 at Daytona International Speedway — a flawless start to the race weekend, and his savage new livery.

Key Points: 
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    CORONA, Calif., Feb. 16, 2024 /PRNewswire/ -- Monster Brewing Company congratulates Tyler Reddick on his perfect debut of the Nasty Beast.
  • "What a perfect way to unleash our new Nasty Beast on the world of NASCAR," said Renold Aparicio, VP of Equity Brands at Monster Brewing," and no better man to do it.
  • Following the unrivalled success of The Beast Unleashed FMB in 2023, Nasty Beast will be Monster Brewing's sure-footed step into the Hard Tea category this year.
  • Available in four flavors — Original Black Tea, Green Tea, Tea & Lemonade and Peach Tea — Nasty Beast will officially make its debut in early 2024.

Progressive American Flat Track and FloSports Enter Multi-Year Livestreaming Agreement

Retrieved on: 
Thursday, February 15, 2024

DAYTONA BEACH, Fla., Feb. 15, 2024 /PRNewswire/ -- AMA Pro Racing and FloSports, a global independent sports media company and streaming platform, have entered into a multi-year media agreement making FloRacing the exclusive livestreaming and content destination for Progressive American Flat Track (AFT), the world's premier dirt track motorcycle racing series.

Key Points: 
  • DAYTONA BEACH, Fla., Feb. 15, 2024 /PRNewswire/ -- AMA Pro Racing and FloSports , a global independent sports media company and streaming platform, have entered into a multi-year media agreement making FloRacing the exclusive livestreaming and content destination for Progressive American Flat Track (AFT) , the world's premier dirt track motorcycle racing series.
  • "This is a landmark agreement for Progressive American Flat Track, and we are excited to partner with FloSports ahead of our 70th anniversary season," said Gene Crouch, CEO of AMA Pro Racing.
  • FloSports is available by visiting https://flosports.link/aft or by downloading the FloSports app on iOS, Android, Apple TV, Roku, Amazon Fire and Chromecast.
  • FansChoice.tv will continue to be Progressive AFT's home for video-on-demand and archived content, while expanding to include Road to AFT amateur races and select American Hillclimb rounds in 2024.

Featherlite Trailers, official trailer of NASCAR, announces strategic partnership

Retrieved on: 
Thursday, February 15, 2024

CRESCO, Iowa, Feb. 15, 2024 /PRNewswire/ -- Featherlite Trailers, the official trailer of NASCAR®, is excited to announce a new strategic partnership with Superior Trailer Solutions as its newest Featherlite Authorized Transporter Service Center.

Key Points: 
  • CRESCO, Iowa, Feb. 15, 2024 /PRNewswire/ -- Featherlite Trailers, the official trailer of NASCAR®, is excited to announce a new strategic partnership with Superior Trailer Solutions as its newest Featherlite Authorized Transporter Service Center.
  • "We are excited to welcome Superior Trailer Solutions as our Featherlite Authorized Transporter Service Center," said Justin Queensland, President of Featherlite Trailers.
  • The presence of Superior Trailer Solutions at the Daytona 500, alongside the iconic Featherlite NASCAR service trailer, will enhance Featherlite's trackside support for its specialty transporters.
  • Featherlite Trailers and Superior Trailer Solutions encourage race teams and visitors to the garage area to stop by the Featherlite transporter during the Daytona 500 to witness the beginning of this new partnership.

Cabo Wabo® Tequila Expands NASCAR Partnership, Furthers Commitment to Celebrating Race Day Responsibly

Retrieved on: 
Thursday, February 15, 2024

As racegoers make their way to Daytona International Speedway to kick off the 2024 NASCAR season, Cabo Wabo® Tequila, the Official Tequila Sponsor of NASCAR, continues to reach fans both on and off the track.

Key Points: 
  • As racegoers make their way to Daytona International Speedway to kick off the 2024 NASCAR season, Cabo Wabo® Tequila, the Official Tequila Sponsor of NASCAR, continues to reach fans both on and off the track.
  • This season race attendees can expect even more ways to engage with Cabo Wabo throughout the concourse, including continued access to the Cabo Wabo Garage as well as increased presence of the brand’s ongoing Responsible Drinking campaign that encourages fans to revel in the race day festivities responsibly.
  • All weekend long, racegoers 21+ can drop by the Cabo Wabo Garage where they can enjoy Cabo Wabo’s bold cocktails, including the Cabo Wabo Smokeshow and the Cabo Wabo Caborita, or reach for the brand’s signature race-day mocktail, the Bold & Ice Cold.
  • “This means not only rooting for your favorite driver but getting home safely at the end of race day.

LEER Group Announces Sponsorship with Thad Moffitt #46, 2024 NASCAR Craftsman Truck Series Newcomer

Retrieved on: 
Thursday, February 15, 2024

Truck Accessories Group, LLC d/b/a Leer Group is proud to announce a collaboration with Thad Moffitt, #46 NASCAR Craftsman Truck Series driver, as a 2024 LEER brand ambassador.

Key Points: 
  • Truck Accessories Group, LLC d/b/a Leer Group is proud to announce a collaboration with Thad Moffitt, #46 NASCAR Craftsman Truck Series driver, as a 2024 LEER brand ambassador.
  • We are confident that Thad will have outstanding success in the upcoming Craftsman Truck Series racing season."
  • View the full release here: https://www.businesswire.com/news/home/20240215202175/en/
    LEER Group Announces Sponsorship with Thad Moffitt #46, 2024 NASCAR Craftsman Truck Series Newcomer (Photo: Business Wire)
    Born into a racing dynasty, Thad fell in love with racing at 8 years old, as he joined his grandfather Richard Petty at the Winner’s Circle to congratulate his driver’s success.
  • In 2024, NASCAR celebrates 76 years; the Petty family has been involved in NASCAR for 75 of these 76 years.

Chuck E. Cheese and Hendrick Motorsports Rev Up for Program’s 2nd Year

Retrieved on: 
Thursday, February 15, 2024

Sign-up now and tune in every week to cheer on all four Hendrick Motorsports drivers for a chance to win Free E-tickets: https://www.chuckecheese.com/theywinyouwin/ .

Key Points: 
  • Sign-up now and tune in every week to cheer on all four Hendrick Motorsports drivers for a chance to win Free E-tickets: https://www.chuckecheese.com/theywinyouwin/ .
  • Download the Chuck E. Cheese Racing World mobile app game for free in the iOS and Android app stores and start racing today!
  • Plus, the highly anticipated Chuck E. Cheese Die-Cast will be available for purchase at all Chuck E. Cheese U.S. locations this summer.
  • Check out the Chuck E. Cheese Racing World Collection across the following online retailers:

AXIL Announces Dealer Agreement with Racing Electronics for NASCAR-Branded AXIL Hearing Protection Products at the 2024 DAYTONA 500®

Retrieved on: 
Thursday, February 15, 2024

LOS ANGELES, Feb. 15, 2024 (GLOBE NEWSWIRE) -- AXIL Brands, Inc. (“AXIL” or the “Company”) (NYSE American: AXIL), announced today that it has entered into a standard dealer agreement with Racing Electronics for sales of AXIL’s line of products, including AXIL’s special NASCAR-branded products (the “Agreement”).

Key Points: 
  • LOS ANGELES, Feb. 15, 2024 (GLOBE NEWSWIRE) -- AXIL Brands, Inc. (“AXIL” or the “Company”) (NYSE American: AXIL), announced today that it has entered into a standard dealer agreement with Racing Electronics for sales of AXIL’s line of products, including AXIL’s special NASCAR-branded products (the “Agreement”).
  • As an authorized dealer, Racing Electronics plans to first sell AXIL’s NASCAR-Branded products trackside at the 2024 DAYTONA 500® and then at other NASCAR racing events slated for 2024.
  • The Agreement aims to capitalize on AXIL’s advance hearing protection solutions with Racing Electronics extensive motorsport marketing expertise and premier trackside locations to provide NASCAR fans wider accessibility to AXIL’s NASCAR-branded hearing protection products.
  • “We believe our hearing protection and related products are an ideal match for the high-octane sport of NASCAR, and invite DAYTONA 500® attendees to visit the Racing Electronics trackside retail outlets to check out our uniquely branded NASCAR hearing products.”

Bret Holmes Racing Revs Up Season with Precision Garage Door Service™ Sponsorship

Retrieved on: 
Tuesday, February 13, 2024

This sponsorship marks the second season of a dynamic relationship between BHR and Precision Garage Door Service.

Key Points: 
  • This sponsorship marks the second season of a dynamic relationship between BHR and Precision Garage Door Service.
  • "Precision Garage Door Service is thrilled to reunite with Bret Holmes and BHR as we gear up for an exhilarating start at Daytona this month and continue our relationship across the 2024 season," said Mike Brickner, president of Precision Garage Door Service, a Neighborly company.
  • "We are preparing to showcase the innovation, excellence and precision that characterize both our franchise brand and Bret Holmes Racing."
  • Beginning as a family business in the late 1980s and incorporated in Arizona in 1999, Precision Garage Door Service is a nationally recognized garage door service company with franchise locations spanning much of the U.S.